or


[09/28/09 - 10:38 AM]
ABC's "Home Edition" Produces Its Top Viewer and Young Adult Numbers in 6 Months
ABC spins the numbers for Sunday, September 27.

[via press release from ABC]

Quick Take for Sunday, September 27, 2009 (Fast Affiliate Live + Same Day Ratings)

Jumping Sharply from its Lead-in at 8pm, ABC's "Home Edition" Produces its Top Viewer and Young Adult Numbers in 6 Months

6th-Season Opener of ABC's "Desperate Housewives" Stands as Sunday's Most-Watched Entertainment Show and No. 1 Overall Across the Women Demos

On its 4th-Season Premiere, ABC's "Brothers & Sisters" Defeats its 10pm Drama Competition on CBS in Viewers and Young Adults and Ranks No. 1 in Key Women

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Building sharply on its lead-in (+3.2 million viewers and +48% in Adults 18-49) at 8:00 p.m. against stiff competition during its regular time period premiere, "Extreme Makeover: Home Edition" generated its best results in more than 6 months with Total Viewers (10.5 million) and Adults 18-49 (3.1/8-tie) � since 3/1/09 and 3/22/09, respectively.

"Desperate Housewives" (9:00-10:00 p.m.)

Opposite heavy competition on the night from sports-boosted CBS (NFL overrun) and NBC (Sunday Night Football) and Fox with the highly-anticipated "The Cleveland Show" debut, ABC's sixth-season premiere of "Desperate Housewives" stood as Sunday's most-watched entertainment program (13.2 million). Among Adults 18-49, the ABC show (4.5/11) beat out its non-sports competition on Fox ("Family Guy"/"American Dad" = 4.4/10) and CBS ("Amazing Race" = 3.3/8) in the 9 o'clock hour. "Housewives" dominated its slot with all key Women (W18-34/W18-49/W25-54), registering as Sunday's No. 1 television show on all 3 counts.

� "Desperate Housewives" held even with where it finished out last season, retaining all of its 2009 May Sweep audience among Adults 18-49 (4.5/11).

"Brothers & Sisters" (10:00-11:00 p.m.)

ABC's fourth-season premiere of "Brothers & Sisters" defeated its drama competition in the 10 o'clock hour, drawing a larger overall audience than "Cold Case" (9.3 million vs. 9.0 million) and leading the CBS program by 36% in Adults 18-49 (3.0/8 vs. 2.2/6). "Brothers & Sisters" finished No. 1 in the hour across all key Women demos (W18-34/W18-49/W25-54).

� Like its lead-in, "Brothers & Sisters" retained 100% of its Adult 18-49 audience from its 2009 May Sweep performance (3.0/8).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to more than 27% currently, from 19% at the same point in 2007. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 9/27/09.





  [september 2009]  
S
M
T
W
T
F
S
  


· AMAZING RACE, THE (CBS)
· AMERICAN DAD (TBS)
· BROTHERS & SISTERS (ABC)
· CLEVELAND SHOW, THE (FOX)
· COLD CASE (CBS)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· FAMILY GUY (FOX)
· SUNDAY NIGHT FOOTBALL (NBC)





most recent ratings | view all posts
[11/25/20 - 08:12 AM]
Tuesday's Broadcast Ratings: "The Bachelorette" Keeps ABC on Top in Demos
The Alphabet takes home the adults 18-49 crown while CBS leads the night in total viewers.

[11/24/20 - 08:18 AM]
Monday's Broadcast Ratings: ABC Tops Demos with "Dancing with the Stars" Finale
The Alphabet edges NBC among adults 18-49 however the Peacock network leads the night in total viewers.

[11/23/20 - 03:20 PM]
"Dateline NBC" Wins November Sweep Period
NBC spins the numbers for the November sweeps period.

[11/23/20 - 03:20 PM]
For the First Time in 5 Years, "20/20" Is Friday's No. 1 Newsmagazine During November 2020 Sweep in Adults 18-49 and Adults 25-54
ABC spins the numbers for the November sweeps period.

[11/23/20 - 08:19 AM]
Sunday's Broadcast Ratings: NBC Tops Night with "Sunday Night Football"
The network cruises to another victory in total viewers and adults 18-49.

[11/23/20 - 08:02 AM]
A Record-Setting 62 Million Households Chose to Watch "The Queen's Gambit" in Its First 28 Days
Said numbers make it Netflix's biggest scripted limited series to date.

[11/22/20 - 09:56 AM]
Saturday's Broadcast Ratings: College Football Lifts ABC to Victory
The Alphabet once again takes home top honors in total viewers and adults 18-49.

[11/21/20 - 08:51 AM]
Friday's Broadcast Ratings: ABC, FOX Share in Adults 18-49 Honors
Said duo tops demos while NBC is the most-watched network last night.

[11/20/20 - 08:13 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Delivers Another FOX Win
The network once again takes home top honors in total viewers and adults 18-49.

[11/19/20 - 08:10 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in Latest FOX Demo Victory
The network takes home the adults 18-49 honors while NBC is the most-watched network overall.

[11/18/20 - 08:12 AM]
Tuesday's Broadcast Ratings: ABC Tops Demos in Latest Wave of Premieres
"The Bachelorette" leads the night among adults 18-49 while CBS tops total viewers with the return of its drama trio.

[11/17/20 - 08:15 AM]
Monday's Broadcast Ratings: ABC, NBC Top Competitive Night
Said duo leads the evening in adults 18-49 with a slim margin.

[11/16/20 - 08:18 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay in Front
The network takes home another victory in total viewers and adults 18-49.

[11/15/20 - 10:37 AM]
Saturday's Broadcast Ratings: ABC Reclaims Top Spot with College Football
The Alphabet's weekly telecast leads the evening in both total viewers and adults 18-49.

[11/14/20 - 08:16 AM]
Friday's Broadcast Ratings: "Shark Tank" Pushes ABC to Top Spot
The Alphabet leads the night in total viewers, shares the demo crown with FOX.