or


[10/12/09 - 09:05 AM]
ABC's Premiere Week Results Grow from First-Reported Numbers
ABC further spins the numbers for the week of September 21-27.

[via press release from ABC]

Primetime Ratings Report For the week of September 21, 2009 (Premiere Week National Live + 7 Day Program Ratings)

ABC's Premiere Week Results Grow from First-Reported Numbers by 1.0 Million Viewers, by 12% in Adults 18-49 and by 15% in Adults 18-34

ABC's "Grey's Anatomy" is Once Again TV' Biggest Gainer in the DVR Numbers, Jumping by 3.0 Million Viewers and 1.5 Adult 18-49 Rating Points in the Finals

ABC's "FlashForward" is TV's Top Freshman Gainer in Viewers and Adults 18-49

ABC Airs 9 Series Registering Increases of 1 Million Viewers or More in the Finals

2009-10 WEEK No. 1 Live + 7 Day Ratings:

Based on the first round of Live + 7 Day rating for the new television season, ABC saw its premiere week primetime averages jump from its originally reported Live + Same Day numbers by 1.0 million viewers (12.0 million vs. 11.0 million), by +12% in Adults 18-49 (3.7/10 vs. 3.3/9) and by +15% in Adults 18-34 (3.0/9 vs. 2.6/8). With Household DVR penetration rising sharply year to year (from 27% to 33%), ABC's premiere week increases were bigger this year than last from the initially reported Live + Same Day numbers to the final Live + 7 Day averages. ABC remained the No. 1 network during premiere week (w/o 9/21/09) among Adults 18-49 in the Live + 7 Day averages.

� Similarly to last season, ABC series were among the most popularly recorded and played back. Like last season, ABC's "Grey's Anatomy" was once again TV's most-played-back show this season. On average, "Grey's Anatomy" stood as the biggest actual gainer from the originally reported premiere week numbers (Live + Same Day) to the finalized DVR playback numbers (Live + 7 Day), generating an additional +3.0 million viewers (17.0 million to 20.0 million). In fact, "Grey's" DVR increase was bigger this season than on opening week last year, when it gained +2.7 million viewers from Live + Same Day to the Live + 7 Day averages in originals. The sixth-season ABC medical drama was also the top gainer in Adult 18-49 rating, picking up 1.5 rating points in the finalized numbers � surging from a 6.7 rating to an 8.2 rating.

� A total of 9 of ABC's scripted series gained 1.0 million viewers or more on average from their originally reported numbers to the final DVR playback numbers, including "Grey's Anatomy" (+3.0 million � biggest gainer overall), "FlashForward" (+2.0 million � biggest new-series gainer), "Desperate Housewives" (+1.7 million), "Castle" (+1.5 million), "the forgotten" (+1.3 million), "Modern Family" (+1.1 million), "Eastwick" (+1.1 million), "Cougar Town" (+1.1 million) and "Brothers & Sisters" (+1.0 million).

� Among Adults 18-49, 7 of ABC's scripted series registered substantial ratings increases of half-a-rating point or more: "Grey's Anatomy" (+1.5 rating point � top gainer overall), "FlashForward" (+0.8 rating � top freshman gainer), "Desperate Housewives" (+0.7 rating), "Castle" (+0.6 rating), "Modern Family" (+0.6 rating), "Cougar Town" (+0.5 rating) and "Brothers & Sisters" (+0.5 rating).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 33% currently, from 27% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (National Live+7 Day Program Ratings), week of 9/21/09.





  [october 2009]  
S
M
T
W
T
F
S
    


· BROTHERS & SISTERS (ABC)
· CASTLE (ABC)
· COUGAR TOWN (TBS)
· DESPERATE HOUSEWIVES (ABC)
· EASTWICK (ABC)
· FLASH FORWARD (ABC)
· FORGOTTEN, THE (ABC)
· GREY'S ANATOMY (ABC)
· MODERN FAMILY (ABC)









most recent ratings | view all posts
[04/25/15 - 08:42 AM]
"Grimm" Is Steady Week to Week in Adults 18-49, Grows in Men and Women 18-49, Adults, Men and Women 25-54 and Total Viewers
NBC spins the numbers for Friday, April 24.

[04/25/15 - 08:40 AM]
"20/20: Bruce Jenner - The Interview" Draws 16.9 Million on Friday - Biggest "20/20" in 15 Years
ABC spins the numbers for Friday, April 24.

[04/25/15 - 08:33 AM]
Friday's Broadcast Ratings: "Bruce Jenner - The Interview" Posts Big Numbers for ABC
Nearly 17 million viewers on average tune into the two-hour special.

[04/24/15 - 12:32 PM]
Discovery Channel Grabs #1 in Both Persons 25-54 and Persons 18-49 on Cable for the Week
Discovery spins the numbers for the week of April 13-19.

[04/24/15 - 11:17 AM]
"Garbage Time with Katie Nolan" Attracts Largest Audience Ever with Total Viewership Over 1.6 Million
FOX Sports further spins the numbers for Sunday, April 19.

[04/24/15 - 10:31 AM]
Live + 3 Day Ratings: ABC's "Once Upon a Time" Emerges at Sunday's Top Broadcast Series
ABC further spins the numbers for Sunday, April 19.

[04/24/15 - 08:48 AM]
"The Blacklist" Builds on Last Night's 18-49 Lead-In by 180% with Its First Original Telecast Since April 2
NBC spins the numbers for Thursday, April 23.

[04/24/15 - 08:34 AM]
Thursday's Broadcast Ratings: ABC, CBS Share in Top Demo Honors
The Alphabet gets a big boost from "Grey's Anatomy," which is up by a third from a week ago among adults 18-49.

[04/24/15 - 08:26 AM]
ABC Is No. 1 on the Opening Night of the May Sweep for the First Time in 6 Years
ABC spins the numbers for Thursday, April 23.

[04/23/15 - 11:01 AM]
Encores of "The Tonight Show" Outperform ABC, CBS Timeslot Competition in 18-49 and Other Key Demos for Week of April 13-17
NBC spins the late-night numbers for the week of April 13-17.

[04/23/15 - 09:49 AM]
ABC Grows by Double Digits to Its Best Performance in Late-Night in 5 Weeks
ABC spins the late-night numbers for the week of April 13-17.

[04/23/15 - 08:45 AM]
"The Mysteries of Laura" Grows 11% in 18-49 vs. Its Prior Original Three Weeks Ago
NBC spins the numbers for Wednesday, April 22.

[04/23/15 - 08:39 AM]
ABC Finishes No. 1 on Wednesday Night Among Adults 18-49
ABC spins the numbers for Wednesday, April 22.

[04/23/15 - 08:25 AM]
Wednesday's Broadcast Ratings: ABC, CBS Share Adults 18-49 Crown
The Alphabet's "Modern Family" is the top draw among said demo last night.

[04/22/15 - 01:49 PM]
VH1's Smash Hit "Love & Hip Hop: Atlanta" Season 4 Debuts to 6.2 Million Total Viewers on Monday
VH1 spins the numbers for Monday, April 20.