or


[11/03/09 - 10:41 AM]
ABC Family's "13 Nights of Halloween 2009" Scares Up Event-Best Deliveries in Total Viewers and Across All Target Demos
ABC Family spins the numbers for the weeks of October 19-31.

[via press release from ABC Family]

Ratings Highlights for 13 Nights of Halloween: October 19-31, 2009 (Final National Ratings)

Driven by Halloween Movies "Goonies," "Hocus Pocus" and "Scooby Doo 2: Monsters Unleashed," ABC Family's "13 Nights of Halloween 2009" Scares Up Event-Best Deliveries in Total Viewers and Across All Target Demos

With "13 Nights of Halloween," ABC Family is Cable's No. 1 Ad-Supported Network in Females 12-34, and Scores Top 5 Ranks Among Core Women and Teen Categories

The October 24 Airing of "Hocus Pocus" Ranks as the Event's Most-Watched Telecast in Total Viewers, Adults 18-34, Adults 18-49 and Core Women, While the Network Premiere of "Edward Scissorhands" Spooks Up Event-Best Ratings Among Teens

The 11th Annual "13 Nights of Halloween" Garners Impressive Double-Digit Percent Increases Over Last Year's Event in Total Viewers and across Target Demos

13 Nights of Halloween 2009

Driven by high-performing theatricals "Hocus Pocus," "Edward Scissorhands" and "Goonies," ABC Family's 11th annual "13 Nights of Halloween" scared up event-best deliveries in Total Viewers (1.4 million), Adults 18-34 (372,000), Women 18-34 (225,000), Adults 18-49 (665,000), Women 18-49 (397,000), Viewers 12-34 (602,000) and Females 12-34 (368,000).

� With "13 Nights of Halloween," ABC Family stood as ad-supported cable's No. 1 network in the daypart in core Females 12-34, and placed among cable's Top 5 networks in Women 18-34 (No. 4), Women 18-49 (No. 5), Teens 12-17 (No. 4 � 231,000) and Female Teens (No. 3 � 143,000).

� The Saturday, October 24th showing of "Hocus Pocus" (6:00 � 8:00 p.m.) bewitched the stunt's largest audience in several target measures, including Total Viewers (2.5 million), Adults 18-34 (791,000/1.2 rating), Women 18-34 (555,000/1.6 rating), Adults 18-49 (1.3 million/1.0 rating), Women 18-49 (894,000/1.4 rating), Viewers 12-34 (1.0 million/1.1 rating - tie) and Females 12-34 (736,000/1.6 rating).

o Impressively, the October 24th showing of "Hocus Pocus" was October 09's No. 2 movie on all basic cable in Women 18-34.

� Among ABC Family's younger demo set, the network premiere of "Edward Scissorhands" qualified as the stunt's most-watched telecast in Teens 12-17 (514,000/2.1 rating), Female Teens (309,000/2.6 rating) and Viewers 12-34 (1.0 million/1.1 rating - tie)

� Versus last year's event, "13 Nights of Halloween 2009" grew by impressive double-digit percentages, including by 17% in Total Viewers (1.4 million vs. 1.2 million), by 19% in Adults 18-34 (372,000 vs. 313,000), by 22% in Adults 18-49 (665,000 vs. 545,000) and by 20% in Viewers 12-34 (602,000 vs. 503,000).

o Year-to-year increases in core women were equally impressive, up by 20% in Women 18-34 (225,000 vs. 188,000), by 26% in Women 18-49 (397,000 vs. 314,000) and by 17% in Females 12-34 (368,000 vs. 314,000)

Source: Nielsen Media Research (National Ratings, Live + SD. 13 Nights of Halloween 09: 10/19/09-10/31/09, Monday, 10:00 � 11:00 p.m.; Tuesday � Sunday, 8:00 � 10:00 p.m.). Program ranks based on minimum 2 telecasts.





  [november 2009]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[06/27/16 - 01:44 PM]
ESPN Films' "O.J.: Made in America" Seen by More than 35 Million People
ESPN spins the numbers for the series to date.

[06/27/16 - 12:48 PM]
TV One's June 14 Episode of Docu-Series "Rickey Smiley for Real" Is Most Watched Episode of the Series Among Key Demos
TV One further spins the numbers for Tuesday, June 14.

[06/27/16 - 08:37 AM]
Sunday's Broadcast Ratings: ABC's "Sunday Fun and Games" Lineup Opens on Top
The Alphabet's "$100,000 Pyramid" leads the night in both total viewers and adults 18-49.

[06/26/16 - 09:01 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with NBC
The Alphabet's "In an Instant" and the Peacock's "U.S. Olympic Trials" coverage lead the night among adults 18-49.

[06/26/16 - 08:47 AM]
NBC Ties for the Saturday Primetime Win as Men's Gymnastics Scores a 7-Week Slot High
NBC spins the numbers for Saturday, June 25.

[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.

[06/24/16 - 12:03 PM]
Travel Channel's "Expedition Unknown" Posts Highest-Rated Episode of Second Season
Travel Channel spins the numbers for Wednesday, June 22.

[06/24/16 - 09:30 AM]
"Good Witch" Season Finale Delivers Hallmark Channel's Highest-Rated and Most-Watched Episode of the Season
The Hallmark Channel further spins the numbers for Sunday, June 19.

[06/24/16 - 09:01 AM]
Thursday's Broadcast Ratings: "Big Brother" Sparks CBS Victory
The Eye claims the top spot in both total viewers and adults 18-49.

[06/23/16 - 08:30 AM]
Wednesday's Broadcast Ratings: "Big Brother" Returns on Top for CBS
The Eye snags the top spot in both total viewers and adults 18-49.

[06/22/16 - 12:23 PM]
OWN's New Original Drama Series "Greenleaf" Premieres as #1 Series Debut in Network History with Over 3 Million Viewers
OWN spins the numbers for Tuesday, June 21.

[06/22/16 - 08:55 AM]
Tuesday's Broadcast Ratings: NBC Tops Charts with "America's Got Talent"
The Peacock easily wins the night in both total viewers and adults 18-49.

[06/21/16 - 10:16 AM]
28.3 Million Tune-In for 116th U.S. Open Championship Presented by FOX Sports
FOX Sports spins the numbers for Sunday, June 19.

[06/21/16 - 08:56 AM]
Monday's Broadcast Ratings: "American Ninja Warrior" Powers NBC to Victory
The Peacock wins the night in both total viewers and adults 18-49.