or


[11/03/09 - 10:41 AM]
ABC Family's "13 Nights of Halloween 2009" Scares Up Event-Best Deliveries in Total Viewers and Across All Target Demos
ABC Family spins the numbers for the weeks of October 19-31.

[via press release from ABC Family]

Ratings Highlights for 13 Nights of Halloween: October 19-31, 2009 (Final National Ratings)

Driven by Halloween Movies "Goonies," "Hocus Pocus" and "Scooby Doo 2: Monsters Unleashed," ABC Family's "13 Nights of Halloween 2009" Scares Up Event-Best Deliveries in Total Viewers and Across All Target Demos

With "13 Nights of Halloween," ABC Family is Cable's No. 1 Ad-Supported Network in Females 12-34, and Scores Top 5 Ranks Among Core Women and Teen Categories

The October 24 Airing of "Hocus Pocus" Ranks as the Event's Most-Watched Telecast in Total Viewers, Adults 18-34, Adults 18-49 and Core Women, While the Network Premiere of "Edward Scissorhands" Spooks Up Event-Best Ratings Among Teens

The 11th Annual "13 Nights of Halloween" Garners Impressive Double-Digit Percent Increases Over Last Year's Event in Total Viewers and across Target Demos

13 Nights of Halloween 2009

Driven by high-performing theatricals "Hocus Pocus," "Edward Scissorhands" and "Goonies," ABC Family's 11th annual "13 Nights of Halloween" scared up event-best deliveries in Total Viewers (1.4 million), Adults 18-34 (372,000), Women 18-34 (225,000), Adults 18-49 (665,000), Women 18-49 (397,000), Viewers 12-34 (602,000) and Females 12-34 (368,000).

� With "13 Nights of Halloween," ABC Family stood as ad-supported cable's No. 1 network in the daypart in core Females 12-34, and placed among cable's Top 5 networks in Women 18-34 (No. 4), Women 18-49 (No. 5), Teens 12-17 (No. 4 � 231,000) and Female Teens (No. 3 � 143,000).

� The Saturday, October 24th showing of "Hocus Pocus" (6:00 � 8:00 p.m.) bewitched the stunt's largest audience in several target measures, including Total Viewers (2.5 million), Adults 18-34 (791,000/1.2 rating), Women 18-34 (555,000/1.6 rating), Adults 18-49 (1.3 million/1.0 rating), Women 18-49 (894,000/1.4 rating), Viewers 12-34 (1.0 million/1.1 rating - tie) and Females 12-34 (736,000/1.6 rating).

o Impressively, the October 24th showing of "Hocus Pocus" was October 09's No. 2 movie on all basic cable in Women 18-34.

� Among ABC Family's younger demo set, the network premiere of "Edward Scissorhands" qualified as the stunt's most-watched telecast in Teens 12-17 (514,000/2.1 rating), Female Teens (309,000/2.6 rating) and Viewers 12-34 (1.0 million/1.1 rating - tie)

� Versus last year's event, "13 Nights of Halloween 2009" grew by impressive double-digit percentages, including by 17% in Total Viewers (1.4 million vs. 1.2 million), by 19% in Adults 18-34 (372,000 vs. 313,000), by 22% in Adults 18-49 (665,000 vs. 545,000) and by 20% in Viewers 12-34 (602,000 vs. 503,000).

o Year-to-year increases in core women were equally impressive, up by 20% in Women 18-34 (225,000 vs. 188,000), by 26% in Women 18-49 (397,000 vs. 314,000) and by 17% in Females 12-34 (368,000 vs. 314,000)

Source: Nielsen Media Research (National Ratings, Live + SD. 13 Nights of Halloween 09: 10/19/09-10/31/09, Monday, 10:00 � 11:00 p.m.; Tuesday � Sunday, 8:00 � 10:00 p.m.). Program ranks based on minimum 2 telecasts.





  [november 2009]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[02/27/17 - 02:39 PM]
Daytona 500 on FOX Scores More Than 23 Million Total Viewers
FOX Sports spins the numbers for Sunday, February 26.

[02/27/17 - 11:45 AM]
2017 Oscars Average 32.9 Million Viewers with 96% Retention Year to Year - TV's Top Entertainment Telecast in 1 Year
ABC spins the numbers for Sunday, February 26.

[02/27/17 - 08:33 AM]
Sunday's Broadcast Ratings: ABC Wins Big with Oscars
Last night's ceremony is on par with a year ago among total viewers but down more than 10% among adults 18-49.

[02/26/17 - 08:37 AM]
Saturday's Broadcast Ratings: ABC Holds Off Demo Competition
The Alphabet's NBA coverage leads the night among adults 18-49.

[02/26/17 - 08:34 AM]
"SNL" Encore Is #1 for the Night in 18-49 Metered Market Results
NBC spins the numbers for Saturday, February 25.

[02/25/17 - 08:43 AM]
ABC Wins Friday with "Shark Tank" as the #1 Show for the 6th Week Running
ABC spins the numbers for Friday, February 24.

[02/25/17 - 08:30 AM]
Friday's Broadcast Ratings: ABC Edges Out Competition in Adults 18-49
"Shark Tank" sparks another demo victory for the Alphabet.

[02/25/17 - 08:26 AM]
"Grimm" Matches Its 18-49 High Since the Show's Season Premiere
NBC spins the numbers for Friday, February 24.

[02/24/17 - 08:42 AM]
Thursday's Broadcast Ratings: ABC Hangs Onto Demo Crown
A new "Grey's Anatomy" sparks another victory for the Alphabet among adults 18-49.

[02/23/17 - 02:15 PM]
History's "The Curse of Oak Island" Delivers Series High 3.8 Million Viewers in Season Four Finale
History spins the numbers for Tuesday, February 21.

[02/23/17 - 09:00 AM]
BBC America's "Planet Earth II" Becomes Highest Rated U.S. Nature Show
BBC America further spins the numbers for Saturday, February 18.

[02/23/17 - 08:27 AM]
Wednesday's Broadcast Ratings: ABC Holds Off Demo Competition
The Alphabet's "Modern Family" remains the night's top draw among adults 18-49.

[02/22/17 - 08:39 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Top Demo Charts
The Peacock once again wins the night among adults 18-49.

[02/21/17 - 08:25 AM]
Monday's Broadcast Ratings: "The Bachelor" Continues Its Demo Reign
The Alphabet wins the night among adults 18-49 while CBS is the most-watched network.

[02/20/17 - 08:37 AM]
Sunday's Broadcast Ratings: ABC Wins Low Key Night in Demos
The Alphabet wins the evening among adults 18-49 with a modest 0.9 average rating.