90210 RACKS UP RATINGS AT OR NEAR SEASON HIGHS

90210 Ties Season Highs in Adults 18-49; Matches Second Best Ratings of Season in Women 18-34 and Adults 18-34

90210 Builds Week-to-Week in All Key Categories

November 11, 2009 (Burbank, CA) � Against all original sweep competition, The CW's 90210 delivered strong growth this week, to post ratings that were at or near season highs in key demos, according to preliminary live plus same day Nielsen ratings for Tuesday, Nov. 10, 2009.

Last night, 90210 tied its season high in adults 18-49 (1.2/3), while matching its second best ratings of the season in women 18-34 (2.5/7) and adults 18-34 (1.6/5), just 0.1 behind the season high in each demo.

90210 was up versus last week's original telecast, including 14% in women 18-34, 7% in adults 18-34, 14% in women 18-49 (1.6/4), 20% in adults 18-49 and 16% in total viewers (2.21mil).

NOTE: The final ratings for The CW's Tuesday dramas improved from this morning's preliminary ratings, particularly in the adult and women demos.

90210 RACKS UP RATINGS AT OR NEAR SEASON HIGHS

90210 Ties Season Highs in Adults 18-34 and Adults 18-49; Matches Second Best Ratings of Season in Women Demos

90210 Builds Week-to-Week in All Key Categories

November 11, 2009 (Burbank, CA) � Against all original sweep competition, The CW's 90210 registered strong growth this week, delivering ratings that were at or near season highs in key demos, according to Live Plus Same Day Nielsen ratings for Tuesday, Nov. 10, 2009.

Last night, 90210 tied its season high in adults 18-34 (1.7/5) adults 18-49 (1.2/3), while matching its second best ratings of the season in women 18-34 (2.5/7) and women 18-49 (1.7/4), just 0.1 behind the season high in each demo.

90210 was up versus last week's original telecast, including 14% in women 18-34, 13% in adults 18-34, 21% in women 18-49, 20% in adults 18-49 and 7% in total viewers (2.1mil).