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[11/24/09 - 11:40 AM]
FOX Headed Toward Biggest November Sweep Victory in Five Years!
FOX spins the numbers for the week of November 16-22.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF NOVEMBER 16 - 22, 2009

FOX HEADED TOWARD BIGGEST NOVEMBER SWEEP VICTORY IN FIVE YEARS!

Following strong weekly performances with its regular programming post-World Series, FOX is expected to win the November sweep for the first time in the network's history. FOX is currently leading the sweep and, based on internal projections, should deliver a +12% margin of victory in Live + 7 ratings � the largest margin of victory by any network in the November sweep in 5 years (since CBS's victory in November 2004).

This past week, FOX delivered a weekly adult demo rating of 2.4/6, driven by its strong Monday HOUSE and LIE TO ME pairing, a well as solid performances by GLEE and BONES. The network continues to hold the top spot for the season to date with an overall rating of 3.6/10 among Adults 18-49, leading CBS by +13%.

On Monday night, HOUSE (5.0/13) and LIE TO ME (2.7/7) together continued to outperform last Fall's Monday averages by +65% among Adults 18-49, +90% among Adults 18-34 and +59% in Total Viewers.

* HOUSE was the highest rated program of the night among Adults 18-49 and Adults 18-34.

FOX's Wednesday night combo of dance sensation SO YOU THINK YOU CAN DANCE (2.1/6) and fan favorite GLEE (3.3/9) once again delivered a nightly win among their key Adults 18-34, Teens and Women 18-34 audiences.

* So far this season GLEE shows strong growth compared to FOX's regular Fall'08 average in the Wednesday 9p hour, increasing +83% among Adults 18-49, +125% among Adults 18-34, +109% among Teens and +49% in Total Viewers.

FOX's Thursday night lineup of BONES (2.7/8) and FRINGE (2.0/5) continues to make gains over the previous season's Thursday averages (excluding sports), increasing +39% among Adults 18-49 and +80% in Total Viewers.

* FOX is the only network showing year to year gains in the November sweeps on Thursday (excluding World Series night on 10/29/09) with an increase of +10% among Adults 18-49.

* BONES outperformed ABC's FlashForward in head-to-head competition for the second week in a row.

09/10 FOX Dramas: Live + 7 in Adults 18-49

Comparing Live+Same Day vs. Live + 7 ratings (now available through 11/08/09), FOX's dramas have shown significant increases among Adults 18-49 including:

09/10 Season thru 11/08 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change

House 5.8/14 7.0/17 +21%

Lie to Me 2.8/7 3.3/8 +18%

Glee 3.3/9 4.1/10 +24%

Bones 2.8/8 3.5/10 +25%

Fringe 2.3/6 3.1/8 +35%

Dollhouse 0.9/3 1.4/4 +56%

09/10 FOX Dramas: Live +7 in Total Viewers

Comparing Live+ Same Day vs. Live + 7 ratings (now available through 11/08/09), FOX's dramas have shown significant increases among Total Viewers including:

09/10 Season thru 11/08 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change

House 14.7 17.1 +16%

Lie to Me 7.6 8.8 +16%

Glee 7.2 8.8 +22%

Bones 9.6 11.4 +19%

Fringe 6.0 7.9 +32%

Dollhouse 2.2 3.1 +41%

Program Rankers

FOX had 2 of the Top 20 programs among Adults 18-49: HOUSE (No. 4) and FAMILY GUY (No. 9).

FOX had 6 of the Top 20 programs among Adults 18-34: HOUSE (No. 2), FAMILY GUY (No. 3), THE CLEVELAND SHOW (No. 8), THE SIMPSONS (No. 10), GLEE (No. 11) and AMERICAN DAD (No. 13).

FOX had 7 of the Top 20 programs among Teens: FAMILY GUY (No. 1), GLEE (No. 3), THE CLEVELAND SHOW (No. 4), THE SIMPSONS (No. 5), AMERICAN DAD (No. 6), HOUSE (No. 11) and BONES (No. 19).

FOX had 1 of the Top 20 programs in Total Viewers: HOUSE (No. 18).

Week 10/26/09-11/01/09: Live+7

NIGHTLY AND PROGRAM HIGHLIGHTS - NOVEMBER 16 - 22, 2009

MONDAY

8:00-9:01 HOUSE: (A18-49: 5.0/13, 12.7 Mil Total Viewers)

9:01-10:00 LIE TO ME: (A18-49: 2.7/7, 7.2 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 3.8/10, 10.0 Mil Total Viewers)

FOX ranked No. 1 for the night among Adults 18-34, Teens, Women 18-34 and Men 18-34, while placing No. 2 among Adults 18-49. FOX substantially outperformed its Fall'08 Monday average by +65% among Adults 18-49 (3.8/10 vs. 2.3/6), +90% among Adults 18-34 (3.8/11 vs. 2.0/6) and +59% in Total Viewers (10.0 vs. 6.3 Mil).

In the 8p hour HOUSE posted a 5.0/13 among Adults 18-49 and was the highest rated program of the night among Adults 18-49 and Adults 18-34 out-delivering ABC's Dancing With the Stars and Castle, CBS' How I Met Your Mother, Accidentally on Purpose, Two & A Half Men, Big Bang Theory (tied with HOUSE among Adults 18-49) and CSI: Miami and NBC's Heroes, Trauma and Jay Leno.

HOUSE won the 8p hour among Adults 18-49, Adults 18-34, Adults 25-54, Teens and virtually all key demos.

At 9p LIE TO ME posted a 2.7/7 among Adults 18-49 and ranked No. 3 in the 9p hour among Adults 18-49 and Adults 18-34.

TUESDAY

8:00-10:00 SO YOU THINK YOU CAN DANCE: (A18-49: 2.4/7, 6.0 Mil Total Viewers)

FOX won the night among Adults 18-34 and Women 18-34 and ranked No. 4 among Adults 18-49. FOX outperformed the nearest competition of the night by +9% among Adults 18-34 (2.5/8 vs. 2.3/7 for both CBS and NBC).

FOX was the only network to see week to week gains among Adults 18-49 and Adults 18-34 (both +4%).

The SO YOU THINK YOU CAN DANCE performance show delivered a 2.4/7 among Adults 18-49, up versus last week by +4% in both Adults 18-49 (vs. 2.3/6) and Adults 18-34 (2.5/8 vs. 2.4/7) and +3% in Total Viewers (6.0 vs. 5.8 Mil.)

In head to head competition in the 9p hour SO YOU THINK YOU CAN DANCE outperformed ABC's Dancing With The Stars results show by +20% in Adults 18-34 (2.4/7 vs. 2.0/6).

WEDNESDAY

8:00-9:00 SO YOU THINK YOU CAN DANCE: (A18-49: 2.1/6, 5.7 Mil Total Viewers)

9:00-10:00 GLEE: (A18-49: 3.3/9, 7.4 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 2.7/7, 6.5 Mil Total Viewers)

FOX won the night in Adults 18-34, Teens and Women 18-34 and ranked No. 2 among Adults 18-49. In fact, FOX outperformed its nearest competitor for the night by +38% among Adults 18-34 (2.9/9 vs. 2.1/7 for ABC).

The SO YOU THINK YOU CAN DANCE results show posted a 2.1/6 among Adults 18-49 and ranked No. 3 in the 8p hour among Adults 18-49 and No. 1 in Adults 18-34 and Women 18-49.

So far this season SO YOU THINK YOU CAN DANCE shows growth over FOX's regular Fall'08 average in the Wednesday 8p hour by +17% among Adults 18-34 (2.7/9 vs. 2.3/8).

GLEE at 9p posted a 3.3/9 among Adults 18-49, on par with its prior season average (3.3/9).

GLEE was the highest rated program of the night among Adults 18-34 and Teens, out-delivering ABC's The Middle, Modern Family, Cougar Town and In the Spotlight with Robin Roberts: Janet Jackson, CBS' Old Christine, Gary Unmarried, Criminal Minds and CSI: NY, NBC's Mercy, Law & Order: SVU and Jay Leno and CW's fall finale of America's Next Top Model.

GLEE ranked No. 3 in the hour among Adults 18-49 and No. 1 in Adults 18-34, Teens, Women 18-49/18-34. So far this season GLEE shows strong growth compared to FOX's regular Fall'08 average in the Wednesday 9p hour, increasing +83% among Adults 18-49 (3.3/9 vs. 1.8/5), +125% among Adults 18-34 (3.6/11 vs. 1.6/5), +109% among Teens (2.3/8 vs. 1.1/4) and +49% in Total Viewers (7.3 vs. 4.9 Mil.)

THURSDAY

8:00-9:00 BONES: (A18-49: 2.7/8, 9.9 Mil Total Viewers)

9:00-10:00 FRINGE: (A18-49: 2.0/5, 5.9 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 2.3/6, 7.9 Mil Total Viewers)

So far this season FOX's Thursday night outperforms its Thursday average last Fall (excluding sports) by +39% among Adults 18-49 (2.5/7 vs. 1.8/5) and +80% in Total Viewers (7.9 vs. 4.4 Mil.)

FOX is the only network showing year to year gains in the November sweep on Thursday (excluding World Series night on 10/29/09) with an increase of +10% among Adults 18-49 (2.3/6 vs. 2.1/5). ABC is down -3% (3.7/10 vs. 3.8/10), CBS is down -8% (3.7/10 vs. 4.0/10) and NBC is down -27% (2.4/6 vs. 3.3/9).

BONES posted a 2.7/8 among Adults 18-49 and was on par with its prior season average (2.8/8).

For the second week in a row BONES outperformed Flash Forward on ABC in head to head competition in the 8p hour, showing an advantage of +13% among Adults 18-49 (2.7/8 vs. 2.4/7). BONES ranked No. 2 in the 8p hour among Adults 18-49 and No. 3 in Adults 18-34.

So far this Fall BONES outperforms its Thursday average last season by +4% among Adults 18-49 (2.8/8 vs. 2.7/8), +10% among Adults 18-34 (2.3/7 vs. 2.1/7) and +3% among Total Viewers (9.7 vs. 9.4 Mil).

Compared to FOX's Fall'08 time period performance with regular programming, BONES is up +65% among Adults 18-49 (2.8/8 vs. 1.7/5), +35% among Adults 18-34 (2.3/7 vs. 1.7/5) and +143% among Total Viewers (9.7 vs. 4.0 Mil).

FRINGE posted 2.0/5 among Adults 18-49 and ranked No. 4 in the 9p hour among Adults 18-49 and No. 5 among Adults 18-34. So far this season FRINGE shows substantial gains compared to FOX's regular programming in the time period last Fall, increasing +16% among Adults 18-49 (2.2/6 vs. 1.9/5) and +40% in Total Viewers (6.0 vs. 4.3 Mil.)

FOX ranked No. 3 for the night in Adults 18-49 and No. 4 in Adults 18-34.

FRIDAY

8:00-9:01 HOUSE (R): (A18-49: 1.1/4, 3.3 Mil Total Viewers)

9:01-10:00 BONES (R): (A18-49: 1.1/3, 3.7 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 1.1/3, 3.5 Mil Total Viewers)

An encore HOUSE posted a 1.1/4 among Adults 18-49 and ranked No. 4 among Adults 18-49 and Adults 18-34 and No. 3 among Teens. At 9p, a BONES encore delivered a 1.1/3 among Adults 18-49 and ranked No. 4 among Adults 18-49 and No. 3 among Adults 18-34 and Teens.

FOX ranked No. 4 for the night in Adults 18-49 and No. 3 among Adults 18-34 and among Teens.

SATURDAY

8:00-8:30 COPS: (A18-49: 1.6/6, 4.9 Mil Total Viewers)

8:30-9:00 COPS 2 (R): (A18-49: 1.8/6, 5.5 Mil Total Viewers)

9:00-10:00 AMW: (A18-49: 1.6/5, 5.2 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 1.6/5, 5.2 Mil Total Viewers)

COPS at 8p and COPS 2 at 830p each ranked No. 1 in their respective half hours among Adults 18-49, Adults 18-34 (tie at 830p), Adults 25-54 and all key women demos.

At 9p, AMERICA'S MOST WANTED ranked No. 1 in its hour among Adults 18-49 (tie), Adults 25-54 and Women 18-49/18-34.

FOX ranked No. 1 for the night on a total primetime basis among Adults 18-49 (tie), Adults 25-54 and Women 18-49 (tie)/18-34.

SUNDAY

7:00-7:29 BROTHERS: (A18-49: 0.8/2, 2.3 Mil Total Viewers)

7:29-7:59 SIMPSONS (RS): (A18-49: 1.9/5, 4.0 Mil Total Viewers)

7:59-8:30 SIMPSONS: (A18-49: 3.3/8, 6.9 Mil Total Viewers)

8:30-9:00 CLEVELAND: (A18-49: 3.3/8, 6.6 Mil Total Viewers)

9:00-9:31 FAMILY GUY: (A18-49: 3.9/9, 7.5 Mil Total Viewers)

9:31-10:00 AMERICAN DAD: (A18-49: 2.8/7, 5.6 Mil Total Viewers)

7:00-10:00 FOX PRIME: (A18-49: 2.7/7, 5.5 Mil Total Viewers)

FOX's 8-10p animation block showed significant increases compared to FOX's 8-10p average with regular programming last Fall and gained +18% among Adults 18-49 (3.9/9 vs. 3.3/8), +20% among Adults 18-34 (4.8/13 vs. 4.0/11) and +11% in Total Viewers (7.8 vs. 7.0 Mil.)

THE SIMPSONS did a 3.3/8 among Adults 18-49 and so far this season has improved upon its Fall'08 average by +8% among Adults 18-49 (4.0/10 vs. 3.7/9), +7% among Adults 18-34 (4.7/14 vs. 4.4/13) and +4% in Total Viewers (8.3 vs. 8.0 Mil.)

In the 8p half hour THE SIMPSONS ranked No. 3 among Adults 18-49 and No. 1 in Adults 18-34 and Teens.

At 8:30p THE CLEVELAND SHOW did a 3.3/8 among Adults 18-49 and retained 100% of its SIMPSONS lead-in. So far this season THE CLEVELAND SHOW has outperformed last year's King Of The Hill Fall average by +30% among Adults 18-49 (3.9/10 vs. 3.0/7), +40% among Adults 18-34 (4.9/14 vs. 3.5/9) and +23% in Total Viewers (7.9 vs. 6.4 Mil.)

THE CLEVELAND SHOW ranked No. 4 in its half hour among Adults 18-49, No. 2 in Adults 18-34 (tie) and No. 1 in Teens (tie).

At 9p FAMILY GUY did a 3.9/9 among Adults 18-49. For the 09/10 season FAMILY GUY has out-delivered its Fall'08 average by +18% among Adults 18-49 (4.5/10 vs. 3.8/9), +19% among Adults 18-34 (5.6/15 vs. 4.7/12) and +13% in Total Viewers (8.7 vs. 7.7 Mil.)

FAMILY GUY ranked No. 3 in the half hour among Adults 18-49 (tie) and Adults 18-34 and No. 2 in Teens.

AMERICAN DAD at 9:30p did a 2.8/7 among Adults 18-49 and so far this season has outperformed last year's Fall delivery by +14% among Adults 18-49 (3.3/8 vs. 2.9/6), +11% among Adults 18-34 (4.0/10 vs. 3.6/9) and +8% in Total Viewers (6.5 vs. 6.0 Mil.)

AMERICAN DAD ranked No. 3 in the 9:30p half hour among Adults 18-49 and Adults 18-34 and No. 2 in Teens.

FOX ranked No. 4 for the night among Adults 18-49, No. 3 in Adults 18-34 and No. 2 in Teens.

NOVEMBER 16 - 22, 2009

TOTAL PRIMETIME

ADULTS 18-49 ADULTS 18-34 VIEWERS (Mil)

FOX 2.4/6 FOX 2.4/8 FOX 6.3

ABC 3.0/8 ABC 2.4/8 ABC 10.0

CBS 3.0/8 CBS 2.1/6 CBS 11.7

NBC 2.5/7 NBC 2.1/7 NBC 7.5





  [november 2009]  
S
M
T
W
T
F
S


· AMERICAN DAD (TBS)
· AMERICA'S MOST WANTED (LIFETIME)
· BONES (FOX)
· BROTHERS (FOX)
· CLEVELAND SHOW, THE (FOX)
· COPS (SPIKE TV)
· DOLLHOUSE (FOX)
· FAMILY GUY (FOX)
· FRINGE (FOX)
· GLEE (FOX)
· HOUSE (FOX)
· LIE TO ME (FOX)
· SIMPSONS, THE (FOX)
· SO YOU THINK YOU CAN DANCE (FOX)





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