or


[01/21/10 - 02:32 PM]
USA Premieres White Collar on Tuesday Nights to Record Demos and a Younger Audience
USA spins the numbers for Tuesday, January 19.
[via press release from USA]

USA PREMIERES WHITE COLLAR ON TUESDAY NIGHTS TO RECORD DEMOS AND A YOUNGER AUDIENCE

WHITE COLLAR's Move to Tuesday Night on January 19 leads to Series Highs

NEW YORK, NEW YORK � January 21, 2010 � The winter premiere of USA's WHITE COLLAR on Tuesday at 10pm delivered series high ratings among P18-49 and 2nd best among P25-54, ranking as the #1 program of the day on cable and beating many shows on broadcast. The show, which previously aired on Fridays in 4Q09, averaged 2.12 million P18-49, up +30% from the 4Q09 season average, and 2.21 million P25-54, up +18%. This is USA's best performance for P25-54 in the Tuesday time slot in more than five years. The move to the night also brought in series highs among P18-34 with a jump of +42%.

WHITE COLLAR out-delivered ABC in its entire primetime lineup among P18-49, P25-54 and total viewers. It also beat all broadcast competitors among M18-49, making it #1 in the demo at 10pm in all of television. WHITE COLLAR beat CBS among P18-34 in the 10 pm timeslot.

Leading into WHITE COLLAR, the network premiere of "The Bourne Ultimatum" was a big win for the night as television's second highest-rated entertainment show on cable among P25-54 with 1.38 million, and 1.27 million P18-49. The combo of both premieres made USA the #1 P18-49 network in primetime and the #1 P25-54 entertainment cable network. USA doubled the audience of the #2 entertainment network for P25-54 (Discovery) and USA's primetime average beat ABC's among P18-49 and P25-54.

WHITE COLLAR, USA's newest hit original series about the most unlikely of partnerships between a con artist and an FBI agent, stars Matt Bomer, Tim DeKay, Tiffani Thiessen, Willie Garson and Natalie Morales, returns on its new day on Tuesday, January 19 at 10/9c with seven all-new episodes. WHITE COLLAR ended the first half of the season on December 4, 2009 in record-breaking form delivering a season high 5.55 million total viewers.

USA Network is the #1 network in all of basic cable and is seen in over 98.5 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and home to the best in blockbuster theatrical films, acquired television series and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [january 2010]  
S
M
T
W
T
F
S
     


· WHITE COLLAR (USA)




most recent ratings | view all posts
[03/03/26 - 12:01 PM]
Netflix Top 10: Week of February 23 - "Bridgerton" Season 4 Lives Happily Ever After at No. 1 in This Week's Top 10
Coming in at No. 2 on the English TV list is Season 3 of "The Night Agent" with 9.9 million views.
[03/02/26 - 03:10 PM]
"Sheriff Country" Midseason Premiere Scores Its Most-Watched Episode and Is the #1 Show of the Night
5.30 million viewers on average tuned into the show's return on Friday.
[02/27/26 - 03:00 PM]
"Survivor 50" Premiere Wins the Night Posting CBS' Most-Watched Wednesday Since 2022
Said premiere averaged 5.06 million viewers, peaking with 6.18 million.
[02/26/26 - 02:19 PM]
"Live with Kelly and Mark" Soars to Season High with Best Audience in Over a Year
"Live" has now ranked as the No. 1 talk show in syndication for 157 consecutive weeks across all key measures.
[02/25/26 - 05:44 PM]
ABC Wins Monday Night as "American Idol" Dominates with Best Audience Since Season Premiere
In fact, "American Idol" scored its largest margin of victory ever in Total Viewers over "The Voice" during its nine-season run on ABC.

[02/25/26 - 03:35 PM]
"20/20: The Au Pair, The Affair and Murder" About a Twisted Love Triangle Delivers Best Adult 25-54 Performance in 10 Months and Strongest Delivery in Adults 18-49 in 11 Months
Hitting new season highs for the second straight week, "20/20" improved on the previous week in Adults 25-54 and Adults 18-49.
[02/25/26 - 02:46 PM]
ABC News Is No. 1 Broadcast Network for Coverage of the State of the Union, Beating NBC by 1.4 Million and CBS by 1.7 Million
Said coverage ranked No. 1 among the broadcast networks in all key target demos: Total Viewers (4.912 million), Adults 25-54 (1.125 million) and Adults 18-49 (886,000).
[02/24/26 - 01:48 PM]
Nearly 21 Million Viewers Watched NBCUniversal's Coverage of USA-Canada Olympic Men's Gold Medal Hockey Game, Peaking at 26 Million for Game-Winning Goal on NBC & Peacock
The USA-Canada gold-medal game delivered an average live audience of 18.6 million viewers on NBC and Peacock (8:15-11 a.m. ET).
[02/24/26 - 12:01 PM]
Netflix Top 10: Week of Feb. 16 - "Reality Check: Inside America's Next Top Model" Sashays to No. 1 in Top 10
Plus: Season 3 of "The Night Agent" took No. 2 on the English TV list with 8.4 million views.

[02/23/26 - 03:55 PM]
NBCUniversal's Presentation of Milan Cortina Olympics Dominates Media Landscape & Delivers Largest Winter Games Audience Since 2014
Sunday's Closing Ceremony provided a spectacular culmination as more than 215 million Americans (215.6 million through February 17) tuned in across NBCUniversal's platforms for "Legendary February."
[02/23/26 - 12:00 PM]
CBS Series Post Strong Fall Viewership, Topping Broadcast and Streaming Rankings in Live + 35-Day Multiplatform Viewership
The CBS fall lineup scored eight of the top 10 most-watched series among broadcast competition and nine of the top 20 most-watched series among all broadcast and streaming competition for this season's episodes airing through January 4, 2026.
[02/20/26 - 11:08 AM]
"The 'Burbs" Continues Hot Start on Peacock
The series has generated nearly 1 billion viewing minutes on platform since its February 8 launch.
[02/19/26 - 11:50 AM]
ABC Wednesday Comedies Deliver Audience Milestones as Romance Blooms With Valentine's Day Episodes
"Shifting Gears" earned 6.90 million Total Viewers and 0.99 rating among Adults 18-49, after seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms.
[02/17/26 - 12:01 PM]
Netflix Top 10: Week of February 9 - "Tyler Perry's Joe's College Road Trip" Takes the Scenic Route to No. 1
Plus: "The Lincoln Lawyer" Season 4 took No. 1 on the English TV list with 9.6 million views.
[02/12/26 - 02:34 PM]
ABC's Thursday Night Dramas Dominate as "9-1-1," "9-1-1: Nashville" and "Grey's Anatomy" Jump to Biggest Multiplatform Audience Since Their Season Premieres
The January 29 episodes of all three series rose to their biggest Total Viewer audience since their season premieres after seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms.