or


[03/09/10 - 03:03 PM]
Spring Finale of "Make It Or Break It" Stands as the Series' 2nd-Most-Watched Telecast on Record
ABC Family spins the numbers for Monday, March 8.

[via press release from ABC Family]

Spring Finale of "Make It or Break It" Stands as the Series' 2nd-Most-Watched Telecast on Record in Total Viewers and Target Millennials

Defeats an Original "Gossip Girl" on the CW by Double-Digit Percentages in Total Viewers and Key 12-34 and Teen Demos

For Season 1B, Ranks as Cable's No. 1 Show at 9PM in Women 18-34, TV's No. 1 Scripted Show in Females 12-34 and Cable's No. 1 Scripted Show in Viewers 12-34

2010 to Date, Ranks as Cable's No. 2 Scripted Series in Prime in Females 12-34 and TV's No. 2 Scripted Show in Female Teens, Behind Only Lead-in "Secret Life"

Wraps 1B Posting Solid Gains Over 1A and Year-Ago Time Period Levels

"Make It or Break It" (9:00-10:00 p.m.)

Monday's spring finale of ABC Family's hit original series "Make It or Break It" became the series' second-most-watched episode on record in Total Viewers (2.5 million), Viewers 12-34 (1.5 million/1.6 rating), Females 12-34 (1.3 million/2.9 rating), Teens (901,000/3.7 rating) and Female Teens (835,000/6.9 rating), behind only its 1B premiere on 1/4/10.

"Make It or Break It's" finale handily defeated an all new "Gossip Girl" on the CW, surpassing it by 47% in Total Viewers (2.5 million vs. 1.7 million), by 36% in Viewers 12-34 (1.5 million vs. 1.1 million), by 72% in Females 12-34 (1.3 million vs. 755,000), by 651% in Teens (901,000 vs. 120,000) and by 838% in Female Teens (835,000 vs. 89,000).

· During its season 1B, "Make It or Break It" ranked as cable's No. 1 program in Women 18-34 (553,000/1.6 rating) and Females 12-34 (1.4 million/3.0 rating), and cable's No. 1 scripted program in Viewers 12-34 (1.5 million/1.7 rating). In Teens (876,000/3.6 rating) and Female Teens (808,000/6.7 rating), the show was TV's No. 1 program in the hour.

· 2010 to date, "Make It or Break It" is cable's No. 2 scripted series in Prime in Females 12-34 and TV's No. 2 scripted series in Female Teens, behind only lead-in "The Secret Life of the American Teenager."

· Despite airing during the more competitive broadcast season, "Make It or Break It" (1B) out-performed its 1A average by 9% in Total Viewers (2.5 million vs. 2.3 million), by 10% in Adults 18-49 (1.1 million vs. 1.0 million), by 15% in Viewers 12-34 (1.5 million vs. 1.3 million) and by 17% in Females 12-34 (1.4 million vs. 1.2 million).

· "Make It or Break It" (1B) more than doubled the year-ago time period average in Women 18-34 (129% - 553,000 vs. 242,000), Women 18-49 (104% - 865,000 vs. 423,000), Females 12-34 (135% - 1.4 million vs. 595,000), and posted substantial double-digit percent increases in Total Viewers (67% - 2.5 million vs. 1.5 million), Adults 18-34 (98% - 669,000 vs. 338,000), Adults 18-49 (76% - 1.1 million vs. 624,000) and Viewers 12-34 (77% - 1.5 million vs. 814,000).

Source: Nielsen Media Research (National Ratings, Live + Same Day, 3/8/10; MIOBI season to date: 1/4-3/8/10, most current; Year-Ago, 1/5-3/9/09, L+7). Program ranks based on minimum 5 telecasts.





  [march 2010]  
S
M
T
W
T
F
S
 


· GOSSIP GIRL (CW)
· MAKE IT OR BREAK IT (ABC FAMILY)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)





most recent ratings | view all posts
[04/12/21 - 10:00 AM]
Sunday's Broadcast Ratings: CBS Leads Tight Race in Viewers, Demos
Overrun of the 2021 Masters Tournament in primetime helps lift the Eye to top honors in both categories.

[04/11/21 - 10:16 AM]
Saturday's Broadcast Ratings: NBA Returns on Top in Demos for ABC
The Alphabet's primetime coverage leads the night in adults 18-49.

[04/10/21 - 10:03 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Tops Demos for FOX
Plus: "Blue Bloods" on CBS leads the night among total viewers.

[04/09/21 - 10:05 AM]
Thursday's Broadcast Ratings: ABC, NBC Lead Competitive Night
"Grey's Anatomy" and "Law & Order: Special Victims Unit" both top the evening among adults 18-49.

[04/08/21 - 10:05 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Leads Demo Race for FOX
The show's latest installment leads the night in adults 18-49 while NBC's dramas are the most-watched programs overall.

[04/07/21 - 10:03 AM]
Tuesday's Broadcast Ratings: "NCIS" Puts CBS on Top in Viewers, Demos
The Eye pulls in front among total viewers and adults 18-49.

[04/06/21 - 10:01 AM]
Monday's Broadcast Ratings: CBS Wraps NCAA Coverage on Top
The Eye's Men's Basketball National Championship Game easily wins the evening in all categories.

[04/05/21 - 10:07 AM]
Sunday's Broadcast Ratings: "American Idol" Puts ABC on Top in Demos
The reality competition leads the night among adults 18-49 while "60 Minutes" on CBS is the most-watched program overall.

[04/05/21 - 08:52 AM]
Vice TV Is America's Fastest Growing Entertainment Cable Network
The network is reporting 10% growth in adults 18-49 and 20% growth in adults 25-54.

[04/04/21 - 10:21 AM]
Saturday's Broadcast Ratings: NCAA's Final Four Puts CBS on Top
The Eye dominates the evening in both total viewers and adults 18-49.

[04/03/21 - 10:08 AM]
Friday's Broadcast Ratings: CBS Tops Viewers; Shares Demo Crown with ABC, FOX
The Eye's "Blue Bloods" leads the night in both categories.

[04/02/21 - 10:00 AM]
Thursday's Broadcast Ratings: NBC Gets Boost from "Law & Order" Crossover Event
"Law & Order: Special Victims Unit" leads the night in total viewers and adults 18-49 with "Law & Order: Organized Crime" a close second.

[04/01/21 - 10:09 AM]
Wednesday's Broadcast Ratings: NBC Tops Viewers; Shares Demo Crown with FOX
"The Masked Singer" leads the night among adults 18-49 while "Chicago Fire" is the most-watched program overall.

[03/31/21 - 10:08 AM]
Tuesday's Broadcast Ratings: "Pooch Perfect" Tops Demos for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network overall.

[03/30/21 - 10:05 AM]
Monday's Broadcast Ratings: NCAA's Elite Eight Puts CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.