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[03/11/10 - 10:26 AM]
Top Model Returns to the Runway on the Rise, Building on Fall Premiere in Key Demos
The CW spins the numbers for Wednesday, March 10.

[via press release from The CW]

TOP MODEL RETURNS TO THE RUNWAY ON THE RISE, BUILDING ON FALL PREMIERE IN KEY DEMOS

Cycle 14 of AMERICA'S NEXT TOP MODEL Debut Out-Performs Fall Premiere Among Key Demos

TOP MODEL Wins the 8:00-9:00p.m. Hour Among Young Adults and Women

MODEL Delivers CW's Largest Audience in the Wednesday 8pm Hour Since May 09 and Best Female Teen Ratings in the Hour Since April 09

March 11, 2010 (Burbank, CA) - The 14th cycle of AMERICA'S NEXT TOP MODEL got off to a fashionably solid start last night, out-performing its fall premiere by on 6% in adults 18-34 (1.8/6), 7% in adults 18-49 (1.6/5), 5% in women 18-49 (2.3/7), 16% in total viewers (3.8mil) and 32% in female teens (2.5/9), according to preliminary live plus same day Nielsen ratings for Monday, March 10, 2010. AMERICA'S NEXT TOP MODEL was on-par with its fall premiere among women 18-34 (2.7/9).

The first hour of AMERICA'S NEXT TOP MODEL won the 8:00-9:00p. m. time period, beating all competition among adults 18-34 (1.9/7), women 18-34 (2.8/9), persons 12-34 (1.8/6), females 12-34 (2.7/9), teens (1.4/6) and female teens (2.5/10).

In head-to-head competition for the full 90 minute premiere, TOP MODEL ranked second from 8:00-9:30p.m. last night among women 18-34 (2.7/9) and women 12-34 (2.7/9).

TOP MODEL delivered The CW's largest audience in the Wednesday 8:00-9:00p. m. time period (4.0mil) since 5/13/09 and the best female teens ratings in the hour since 4/28/09.

TOP MODEL RETURNS TO THE RUNWAY ON THE RISE, BUILDING ON FALL PREMIERE IN KEY DEMOS

Cycle 14 of AMERICA'S NEXT TOP MODEL Debut Out-Performs Fall Premiere Among Key Demos

TOP MODEL Wins the 8:00-9:00p.m. Hour Among Young Adults and Women

MODEL Delivers CW's Best Female Teen Ratings in the Wed. 8pm Hour Since April 09

March 11, 2010 (Burbank, CA) - The 14th cycle of AMERICA'S NEXT TOP MODEL got off to a fashionably solid start last night, out-performing its fall premiere by on 6% in adults 18-34 (1.8/6), 7% in adults 18-49 (1.6/5), 5% in women 18-49 (2.3/7), 13% in total viewers (3.7mil) and 32% in female teens (2.5/9), according to Live Plus Same Day Nielsen ratings for Wednesday, March 10, 2010. AMERICA'S NEXT TOP MODEL was on-par with its fall premiere among women 18-34 (2.7/9).

The first hour of AMERICA'S NEXT TOP MODEL won the 8:00-9:00p. m. time period, beating all competition among adults 18-34 (1.9/7), women 18-34 (2.8/9), persons 12-34 (1.7/6), females 12-34 (2.7/9), teens (1.4/5) and female teens (2.5/10).

In head-to-head competition for the full 90 minute premiere, TOP MODEL ranked second from 8:00-9:30p.m. last night among women 18-34 (2.7/9) and women 12-34 (2.7/9).

TOP MODEL delivered The CW's best female teens performance in the Wednesday 8:00-9:00p.m. time period hour since 4/28/09.





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