or


[03/24/10 - 09:31 AM]
ABC's "Lost" Beats Out Its NBC and CBS Competition at 9pm in Adults 18-49
ABC spins the numbers for Tuesday, March 23.

[via press release from ABC]

Quick Take for Tuesday, March 23, 2010 (Fast Affiliate Live + Same Day Ratings)

Surging Over its Lead-in and Growing Throughout its Telecast Opposite 2-Hour "Idol," ABC's "Lost" Beats Out its NBC and CBS Competition at 9pm in Adults 18-49

"Lost" is Tuesday's No. 1 Scripted TV Show in Adults 18-49 for 8 Straight Weeks

"Lost" Increases its Overall Audience Week to Week

"V: The Arrival" Recap Special is No. 2 in the 10pm Hour in Key Adults and Men

"Lost" (9:00-10:00 p.m.)

Against stiff original competition at 9:00 p.m. on Fox (second hour of a 2-hour "American Idol") and NBC (second hour of a 2-hour "Biggest Loser"), ABC's "Lost" surged over its lead-in by 4.8 million viewers (9.0 million vs. 4.2 million) and by 160% in young adults (3.9/10 vs. 1.5/4) and increased its audience throughout its broadcast. Dominating its non-"Idol" competition in the 9 o'clock hour among Adults 18-49, ABC's "Lost" (3.9/10) outperformed NBC's "Biggest Loser" by 18% (3.3/8) and "NCIS: LA" replay by 95% (2.0/5).

� "Lost" finished as Tuesday's No. 1 scripted TV show for the 8th consecutive week in Adults 18-49, Adults 18-34 and among key Men (M18-34/M18-49).

� "Lost" grew its overall audience week to week (9.0 million vs. 8.9 million) and held 100% of its Adult 18-49 audience (3.9/10).

Please Note: "Lost" ran until 10:06 p.m., but in the preliminary Fast Affiliate ratings the final 6 minutes have not been included in the program's averages and will be adjusted out of the 10 o'clock hour in the National Program Ratings this afternoon.

"V: The Arrival" (10:00-11:00 p.m.)

One week before its premiere in the time period, ABC's recap special "V: The Arrival" drew 5 million viewers and finished No. 2 in the hour in key young Adults and Men: AD18-34 (1.4/4), AD18-49 (1.9/5), M18-34 (1.5/5) and M18-49 (1.9/6). "V" returns to ABC's schedule, moving into Tuesday's 10 o'clock hour, on March 30th.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 3/23/10.





  [march 2010]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (FOX)
· BIGGEST LOSER, THE (NBC)
· LOST (ABC)
· NCIS: LOS ANGELES (CBS)
· V (ABC)









most recent ratings | view all posts
[04/19/14 - 09:02 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "Shark Tank," "20/20"
The Alphabet's veteran newsmagazine posts big gains from last week among adults 18-49.

[04/19/14 - 08:34 AM]
"Hannibal" Is Up 29% Week to Week in Adults 18-49 with Its Top Result in Three Weeks
NBC spins the numbers for Friday, April 18.

[04/19/14 - 08:32 AM]
ABC Wins 3rd Straight Friday with the Top 2 TV Shows - "20/20" Surges to 2nd-Highest Ratings This Season
ABC spins the numbers for Friday, April 18.

[04/18/14 - 08:43 AM]
"Jimmy Kimmel Live" Scores Its Best-Ever Numbers at 11:35 p.m.
ABC spins the late-night numbers for Thursday, April 17.

[04/18/14 - 08:42 AM]
"Parenthood" Jumps 18% Versus Last Week in 18-49, Making It Its Top Episode in Three Weeks
NBC spins the numbers for Thursday, April 17.

[04/18/14 - 08:22 AM]
Thursday's Broadcast Ratings: "Scandal" Finale Powers ABC Into the Top Spot
The Alphabet takes home the adults 18-49 crown but falls just short as the most-watched network.

[04/18/14 - 08:17 AM]
ABC Wins Thursday with "Scandal" Posting Best-Ever Season Finale Numbers
ABC spins the numbers for Thursday, April 17.

[04/17/14 - 02:31 PM]
Wednesday's Cable Ratings & Broadcast Finals: "Survivor," "American Idol" Top Charts
Plus: numbers for FS1's "The Ultimate Fighter," Comedy Central's "Workaholics" and the NHL playoffs on CNBC and NBCSN.

[04/17/14 - 01:48 PM]
"Arnie" Becomes Most-Watched Original Production in Golf Channel History
Golf Channel spins the numbers for Sunday, April 13 through Tuesday, April 15.

[04/17/14 - 11:18 AM]
"The Tonight Show" Retains 100% of the Prior Week's 18-49 Rating, Sees Growth in Total Viewers
NBC spins the late-night numbers for the week of April 7-13.

[04/17/14 - 09:51 AM]
CBS Is 2013-2014 Comedy Leader - Network Has Eight of the Top 10 Comedies in Viewers; Six of Top 10 in Adults 18-49
CBS spins the numbers for the season to date.

[04/17/14 - 08:46 AM]
Encore Telecast of "Law & Order: SVU" Is Currently Delivering the Show's Top Results for a Rebroadcast Since December 2012
NBC spins the numbers for Wednesday, April 16.

[04/17/14 - 08:44 AM]
Wednesday's Broadcast Ratings: FOX, "Idol" Pull Back in Front in Viewers, Demos
Said victory however comes against mostly repeat competition on ABC, CBS and NBC.

[04/16/14 - 04:05 PM]
MTV's Hit Series Proves It's Still Cool to Be "Awkward" in Season Four
MTV spins the numbers for Tuesday, April 15.

[04/16/14 - 02:59 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Tops Demos, "NCIS" Leads Viewers
Plus: numbers for ESPN's "30 for 30: Soccer Stories," MTV's "Awkward" and FX's "Fargo."