or


[04/06/10 - 08:46 AM]
Dwts Posts Best-Ever Results Against Ncaa Basketball Championship
ABC spins the numbers for Monday, April 5.

[via press release from ABC]

DWTS Posts Best-Ever Results Against NCAA Basketball Championship

Up against CBS' coverage of the 2010 NCAA Basketball Men's Championship Game on the night, ABC stood as Monday's most-watched network for the 3rd straight week (18.1 million) and qualified as the #1 non-sports net with Adults 18-49 (4.4/12). The Network's results jumped over the year-ago Monday by 3.1 million viewers and by 22% in Adults 18-49 (15.0 million and 3.6/9 on 4/6/09).

ABC's Dancing with the Stars finished as Monday's #1 regular program and won its time period for the 3rd consecutive week with Total Viewers (20.9 million) and Adults 18-49 (5.0/14). In fact DWTS posted its strongest-ever performance on the night of the NCAA Basketball Men's Championship, surging by 1.0 million viewers and by 9% in Adults 18-49 over the year-ago night against the game (19.9 million and 4.6/12 on 4/6/09).

For the 3rd week in a row, ABC's Castle finished #1 series in the 10 o'clock hour in both Total Viewers (12.3 million) and Adults 18-49 (3.0/8). Castle's numbers were way up over its performance on the same night last year opposite the NCAA Basketball Championship, as the ABC sophomore drama built its numbers by over 3 million viewers and by 30% in Adults 18-49 year to year (9.0 million and 2.3/6 on 4/6/09).

Quick Take for Monday, April 5, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Stands as the Most-Watched Net on Monday for the 3rd Week in a Row

ABC's "Dancing with the Stars" Posts its Strongest-Ever Performance on the Night of the NCAA Basketball Men's Championships

"DWTS" Beats the Combined Performances of NBC and Fox from 8-10pm

"Castle" Finishes as the No. 1 Series at 10pm in Viewers and Young Adults for the 3rd Consecutive Week

Monday Night (8:00-11:00 p.m.)

Up against CBS' coverage of the 2010 NCAA Basketball Men's Championship Game on the night, ABC stood as Monday's most-watched network for the 3rd straight week (18.1 million) and qualified as the No. 1 non-sports net with Adults 18-49 (4.4/12). The Network's results jumped over the year-ago Monday by 3.1 million viewers and by 22% in Adults 18-49 (15.0 million and 3.6/9 on 4/6/09).

"Dancing with the Stars" (8:00-10:00 p.m.)

ABC's "Dancing with the Stars" finished as Monday's No. 1 regular program and won its time period for the 3rd consecutive week with Total Viewers (20.9 million) and Adults 18-49 (5.0/14). In fact "DWTS" posted its strongest-ever performance on the night of the NCAA Basketball Men's Championship, surging by 1.0 million viewers and by 9% in Adults 18-49 over the year-ago night against the game (19.9 million and 4.6/12 on 4/6/09).

� "DWTS" beat the combined performances of NBC (originals of "Chuck"/"Trauma") and Fox (2-hour original "24") from 8:00 - 10:00 p.m. by 8.2 million viewers (20.9 million vs. 12.7 million) and by 22% in Adults 18-49 (5.0/14 vs. 4.1/11).

"Castle" (10:00-11:00 p.m.)

For the 3rd week in a row, ABC's "Castle" finished No. 1 series in the 10 o'clock hour in both Total Viewers (12.3 million) and Adults 18-49 (3.0/8). "Castle" was way up over its performance on the same night last year opposite the NCAA Basketball Championship, as the ABC sophomore drama built its numbers by over 3 million viewers and by 30% in Adults 18-49 year to year (9.0 million and 2.3/6 on 4/6/09).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 4/05/10.





  [april 2010]  
S
M
T
W
T
F
S
    


· CASTLE (ABC)
· DANCING WITH THE STARS (ABC)











most recent ratings | view all posts
[03/29/15 - 09:41 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
"48 Hours" was the night's most-watched program among the broadcast networks.

[03/29/15 - 09:35 AM]
"Saturday Night Live," With Host Dwayne Johnson, Is the #1 Telecast of the Night on the Big 4 Networks in Metered-Market Households and Adults 18-49
NBC spins the numbers for Saturday, March 28.

[03/28/15 - 08:53 AM]
Friday's Broadcast Ratings: NCAA Continues Its Reign for CBS
The Eye once again leads the night in total viewers and adults 18-49.

[03/28/15 - 08:36 AM]
"Grimm" Is Currently Reporting Its Top Total-Viewer Result Since January 23
NBC spins the numbers for Friday, March 27.

[03/27/15 - 01:13 PM]
Bravo Media's "The Millionaire Matchmaker" Earns Highest-Rated Episode of the Season with 2.2 Million Total Viewers
Bravo spins the numbers for Sunday, March 22.

[03/27/15 - 11:11 AM]
E!'s "The Royals" Shows Significant Audience Growth in Its Second Week
E! further spins the numbers for Sunday, March 22.

[03/27/15 - 08:49 AM]
"The Blacklist" Builds by 60% on Its 18-49 Lead-In Versus Round Three of the NCAA Basketball Tournament
NBC spins the numbers for Thursday, March 26.

[03/27/15 - 08:43 AM]
Live + 3: ABC's "Secrets and Lies" Scores a New Series High in Adults 18-49
ABC further spins the numbers for Sunday, March 22.

[03/27/15 - 08:32 AM]
Thursday's Broadcast Ratings: NCAA Enters Week Two on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[03/27/15 - 08:22 AM]
"Scandal" and "Grey's" Rank as Thursday's Top 2 Series in Adults 18-49 for the 2nd Consecutive Week
ABC spins the numbers for Thursday, March 26.

[03/27/15 - 08:08 AM]
2015 NCAA Tournament Delivers Record-Setting Numbers for Sweet 16 Thursday and Tournament Coverage-to-Date
CBS spins the numbers for Thursday, March 26.

[03/26/15 - 11:06 AM]
"Nightline" Is #1 for the Week in Total Viewers and Adults 25-54 for Second Straight Week
ABC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 11:01 AM]
"The Tonight Show" Outdelivers ABC, CBS Competition in All Key Ratings Measures for Week of March 16-20
NBC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 08:55 AM]
"Chicago P.D." Wins the 10 P.M. ET Hour Among the ABC-CBS-NBC Dramas
NBC spins the numbers for Wednesday, March 25.

[03/26/15 - 08:31 AM]
"Modern Family" Dominates at 9pm and Ranks as Wednesday's No. 1 TV Show
ABC spins the numbers for Wednesday, March 25.