[08/11/10 - 03:39 PM]
Bravo Marks Best Tuesday of the Year with Record Ratings for Season Premiere of "Flipping Out" and New Episode of "The Rachel Zoe Project"
Bravo spins the numbers for Tuesday, August 10.

[via press release from Bravo]


"Flipping Out" Earns Its Highest Season Premiere Ever Across All Key Demos

"The Rachel Zoe Project" Earns Over 1 Million Viewers And Marks Series High For Second Consecutive Week

NEW YORK - August 11, 2010 -Bravo recorded its highest rated Tuesday of the year with the season four premiere of "Flipping Out" marking its highest season premiere ever across all key demos, and episode two of "The Rachel Zoe Project" scoring its highest rated episode in series history, according to Nielsen Media Research. "Flipping Out" season premiere also marked the highest non-finale episode of the series among total viewers with 1.27 million total viewers and 799,000 adults 18-49 tuning in, up 23 percent (vs. 1.03 million) and 5 percent (vs. 760,000), respectively from the prior season premiere. Rounding out the night, the second episode of season three of Bravo's "The Rachel Zoe Project" scored its highest rated episode in series history with 847,000 adults 18-49 and 1.28 million total viewers tuning in, up 31 percent in these key demos from the previous week's premiere. For more information, visit www.BravoTV.com. Follow us on Twitter at https://twitter.com/BravoPR.

"I thought that I used to work hard before and it is absolutely nothing compared to now," says Lewis. To catch more of that real estate drama tune in Tuesday, August 17 at 9 p.m. ET/PT for the second episode of "Flipping Out." Blood may be thicker than water, but Jeff doesn't spare his sister-in-law / assistant, Sarah any slack. After a year of working with Jeff, Sarah still struggles with daily tasks and Jeff thinks a little tough love would go a long way, so he enlists her in his own Jeff Lewis version of assistant boot camp. Meanwhile, Jenni nearly brings down the roof, literally, at one of Jeff's most important clients.

There is "lit-erally" so much more to come. Next Tuesday, August 17 at 10 p.m. ET/PT, Rachel Zoe heads to New York City to spend some quality time with Rodger and take pre-fashion week meetings, one of which is with singer-songwriter/fashion designer Gwen Stefani. Rachel's plans get turned on their head when Naomi Campbell calls and asks her to style a 92-look runway show for charity that will open New York Fashion Week. Rachel quickly flies in Brad, but coupled with a blizzard, zero prep time, and little experience with an event of this scope, it's a massive undertaking for just the two of them.

Source: Nielsen Media Research LS data through 8/10/10, Tuesday 8P-11P.

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC Universal cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information, visit www.BravoTV.com. Follow us on Twitter at https://twitter.com/BravoPR.

  [august 2010]  


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