or


[08/31/10 - 01:24 PM]
Discovery Channel Takes a Bite Out of August Ratings
Discovery spins the numbers for the month of August.
[via press release from Discovery]

Discovery Channel Takes a Bite Out of August Ratings

-- New and Returning Series and Specials Averaging 1.2M Total Viewers or More --

August 31, 2010

(Silver Spring, Md.) Fueled by new and returning series and specials averaging 1.2M P2+ or more, including The Colony (1.6M), Surviving the Cut (1.5M), Man vs. Wild(1.7M), Man, Woman, Wild (1.3M), Dual Survival (1.7M), Deadliest Catch (4.9M), Beyond Survival with Les Stroud (1.2M) and Shark Week (3.3M), Discovery Channel experienced its best August ever in P/M/W 18-34 and M18-49, posting gains in key demos vs. August 09:

P2+ +6% (1287 v.1217)

P25-54 +4% (678 v.650)

P18-49 +7% (701 v.656)

M18-49 +6% (438 v.415)

P18-34 +18% (354 v.299)

M18-34 +15% (212 v.184)

In addition, new and returning series and specials posted double and triple-digit gains in all key demos vs. their respective time periods in August, many taking the top spot for the month, including, Deadliest Catch, #1 non-sports prime program in August among ad-supported cable in P/M 25-54/18-49 and Dual Survival,#1 ad-supported cable program in Friday prime among M 25-54/18-49.

In August, Discovery is the #4 ad-supported cable network among M18-49, and top 5 in Persons 18-49, M25-54, P/M 18-34.





  [august 2010]  
S
M
T
W
T
F
S


· BEYOND SURVIVAL WITH LES STROUD (DISCOVERY)
· COLONY, THE (DISCOVERY)
· DEADLIEST CATCH (DISCOVERY)
· DUAL SURVIVAL (DISCOVERY)
· MAN VS. WILD (DISCOVERY)
· MAN, WOMAN, WILD (DISCOVERY)
· SURVIVING THE CUT (DISCOVERY)




most recent ratings | view all posts
[08/14/25 - 01:33 PM]
With 5 Million Cross-Platform U.S. Viewers in Its First Three Days, Sunday's Season Finale Episode of "The Gilded Age" Is the Fifth Consecutive Episode to Clinch a Series High
This season is well on track to become the most watched of the series.
[08/12/25 - 07:44 AM]
August 10 Edition of ESPN "Sunday Night Baseball Presented by Capital One" Draws Nearly Two Million Viewers for Chicago Cubs vs. St. Louis Cardinals Game
The audience peaked with 2,115,000 viewers at 9:15 p.m. ET.
[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.
[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.
[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.
[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).

[08/01/25 - 10:15 AM]
"Big Brother" Watched by Nearly 26 Million Unique Viewers
On Paramount+, the series ranks as the #1 unscripted program and #7 program overall in reach and total time spent since its July 10 premiere.
[07/30/25 - 04:01 PM]
"South Park" Season 27 Premiere Surges with Nearly 6M Cross-Platform Viewers and Biggest Share in Over 25 Years
Tune-in tonight, July 30, for an encore airing of the premiere episode, "Sermon on the 'Mount," with a new episode airing Wednesday, August 6 at 10 p.m. ET on Comedy Central and next day on Paramount+.
[07/30/25 - 03:06 PM]
"Christmas in July" Gifts Hallmark Channel #1 Most-Watched Entertainment Cable Network of the Month
The network's first-ever limited docuseries "Christmas at Sea" was the #2 most-watched entertainment cable program in its time period on Mondays among Women 18+.
[07/29/25 - 12:01 PM]
Netflix Top 10 Week of July 21: "Happy Gilmore 2" Finds Its Happy Place at No. 1 in This Week's Top 10
Mystery thriller "Untamed" spent another week at No. 1 on the English TV List.
[07/29/25 - 11:46 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Chicago Sky Averaged 1.5 Million Viewers, Up 17% from Last Year's ABC Average
Said audience peaked with 1.7 million viewers.
[07/28/25 - 12:03 PM]
"The Summer I Turned Pretty" Season 3 Draws 25 Million Viewers in Its First 7 Days and Reaches #1 in Over 120 Countries
The show of summer is "Summer."
[07/25/25 - 02:51 PM]
ABC Summer Game Shows "Who Wants to Be a Millionaire" and "Match Game" Return for New Seasons with Multi-Year Highs
"Millionaire" returned for a new season as the No. 1 telecast of the night among Total Viewers (4.24 million), earning its most-watched telecast in over four years.
[07/25/25 - 08:59 AM]
"Live with Kelly and Mark" Grows for the Second Week in a Row in Total Viewers and Households
On Tuesday (7/8/25), featuring Jensen Ackles, "Live with Kelly and Mark" turned in its most-watched telecast (2.285 million) in nearly two months.