or


[09/28/10 - 12:37 PM]
3q10 Is Disney XD's Most-Watched Quarter of All Time in Total Day and Prime
Disney XD spins the numbers for the third quarter of 2010.

[via press release from Disney XD]

Ratings Highlights for 3Q 2010 -- Final National Ratings

3Q10 is Disney XD's Most-Watched Quarter of All Time in Total Day and Prime in Total Viewers and Across Target Kid Demographics

Grows its Tween Boy Prime Audience for the 7th Consecutive Quarter

Holds Wide Margin of Victory Over Nicktoons in Total Day in Key Kid Targets

3Q 2010

During 3Q10, Disney XD delivered its largest quarterly audience in the net's history in Total Day (includes Toon Disney) in Total Viewers (273,000) and across all key kid targets: Kids 6-14 (142,000), Boys 6-14 (93,000), Kids 6-11 (113,000), Boys 6-11 (73,000), Tweens 9-14 (88,000) and Tween Boys (58,000), posting solid double-digit percent increases across the target boy demos (+13% in B6-14; +11% in B6-11; +16% in B9-14).

In Prime, 3Q10 also wrapped as Disney XD's most-watched quarter on record across all target measures: Kids 6-14 (176,000), Boys 6-14 (115,000), Kids 6-11 (142,000), Boys 6-11 (92,000), Tweens 9-14 (109,000) and Tween Boys (72,000). In Total Viewers (319,000), 3Q was the channel's No. 2 quarter ever, falling just shy of 1Q10's record delivery.

Impressively, 3Q10 marked Disney XD's 7th consecutive quarter growing its Prime audience among Tween Boys � dates back to 1Q09.

· DXD held the definitive edge over also-midsize cable network Nicktoons in Total Day, surpassing the network by 23% in Kids 6-14 (142,000 vs. 115,000), by 31% among Kids 6-11 (113,000 vs. 86,000), by 14% in Boys 6-11 (73,000 vs. 64,000), by 22% among Tweens 9-14 (88,000 vs. 72,000) and by 12% among Tween Boys (58,000 vs. 52,000).

· The premiere of "Phineas and Ferb Summer Belongs to You" (8/2/10) ranked as Disney XD's No. 1 telecast of the quarter in Total Viewers (1.5 million) and across all key kid and boy demos: Kids 6-14 (786,000/2.2 rating), Boys 6-14 (494,000/2.7 rating), Kids 6-11 (633,000/2.6 rating), Boys 6-11 (415,000/3.3 rating), Tweens 9-14 (439,000/1.8 rating) and Tween Boys (270,000/2.2 rating).

· In addition, the hour telecast became the Emmy-winning animated series' No. 2 telecast of all time on Disney XD in Total Viewers, Kids 6-14, Boys 6-11, Kids 6-11, Boys 6-11 and Boys 9-14, behind only December 2009's "Christmas Vacation."

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 77 million households via its basic cable affiliates. Disney XD channels are in the UK, France, Spain, Denmark, Sweden, Norway, Poland, Greece, Turkey, Latin America and Japan.

Source: NMR, U.S. ratings, most current, 3Q10: 6/28/10-9/26/10.





  [september 2010]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[02/08/16 - 12:01 PM]
CBS's New Late Night Duo Score Ratings Milestones with Post-Super Bowl Broadcasts
CBS spins the late-night numbers for Sunday, February 7.

[02/08/16 - 10:48 AM]
"The People v. O.J. Simpson: American Crime Story" Delivers Most-Watched Series Premiere in FX History
FX further spins the numbers for Tuesday, February 2.

[02/08/16 - 08:40 AM]
Sunday's Broadcast Ratings: "Super Bowl L" Delivers Huge for CBS
The Eye's coverage averages over 93.6 million viewers across the night.

[02/08/16 - 08:27 AM]
NBC Ranks #2 for the Night Among the Big 4 Networks in Adults 18-49 and Total
NBC spins the numbers for Sunday, February 7.

[02/08/16 - 06:16 AM]
CBS's Coverage of Super Bowl 50 Scores Second-Highest Overnight Rating in History
CBS spins the numbers for Sunday, February 7.

[02/07/16 - 08:37 AM]
Saturday's Broadcast Ratings: ABC Tops Charts with New Hampshire Republican Debate
The Alphabet averages more than 11.6 million viewers in primetime.

[02/07/16 - 08:30 AM]
"Saturday Night Live" Ties for the #1 Telecast of the Night on the Big 4 Networks in 18-49
NBC spins the numbers for Saturday, February 6.

[02/06/16 - 09:03 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
The Eye's "Super Bowl's Greatest Halftime Shows" helps power said victory.

[02/06/16 - 08:44 AM]
ABC Ranks #1 on Friday with the Top Shows - "20/20" Scores Strongest Numbers Since November
ABC spins the numbers for Friday, February 5.

[02/06/16 - 08:28 AM]
"Grimm" Matches Its 18-49 High Since Nov. 6
NBC spins the numbers for Friday, February 5.

[02/05/16 - 03:13 PM]
Discovery Channel Is Cable's #1 Non-Sports Network Among Men for January
Discovery spins the numbers for the month of January.

[02/05/16 - 12:23 PM]
Investigation Discovery Begins 2016 as the #10 Network in Prime in Ad-Supported Cable
Investigation Discovery spins the numbers for the month of January.

[02/05/16 - 10:47 AM]
FOX's "Grease: Live" Grows 20% in Total Viewers After 3 Days, FOX to Air Encore on Easter Sunday
FOX further spins the numbers for the week of January 25-31.

[02/05/16 - 10:29 AM]
CBS Multi-Platform Snapshot - Top Five Most Popular Programs on Various Platforms This Season
CBS further spins the numbers for the season to date.

[02/05/16 - 10:18 AM]
With Live + 3-Day Viewing, "Scorpion" Moves Up to the Week's #2 Program
CBS further spins the numbers for the week of January 25-31.