or


[09/29/10 - 09:31 AM]
CBS Wins Tuesday in Viewers and Adults 25-54 for the Second Consecutive Week
CBS spins the numbers for Tuesday, September 28.

[via press release from CBS]

Editor's Note: With DVR penetration now at 38%, up from 33% last fall, playback continues to have an impact on ratings beyond same day viewing. CBS Research has provided audience estimates below, representing total audiences for each CBS program including live plus DVR playback viewing that occurs within 7 days of the live broadcast.

CBS WINS TUESDAY IN VIEWERS AND ADULTS 25-54 FOR THE SECOND CONSECUTIVE WEEK

"NCIS" is the Night's #1 Program in Viewers

"NCIS: Los Angeles" Places First at 9:00 PM in Adults 18-49 with Gains Over Premiere Week in Viewers and Key Demographics

The Second Season Premiere of "The Good Wife" Sweeps its Time Period in Viewers, Adults 18-49 and Adults 25-54 with Significant Increases Over May's Finale

CBS won Tuesday in viewers and adults 25-54 for the second consecutive week behind the Network's drama lineup of NCIS, NCIS: LOS ANGELES and the season premiere of THE GOOD WIFE, according to Nielsen preliminary live plus same day ratings for Sept. 28.

NCIS was first in households (11.3/18) and viewers (18.74); it was second in adults 25-54 (5.3/14) and adults 18-49 (4.0/11). NCIS was Tuesday's #1 program in viewers.

At 9:00 PM, NCIS: LOS ANGELES was tied for first in adults 18-49 (3.7/10, with ABC) and second in households (10.0/16), viewers (16.45m) and adults 25-54 (4.9/12, -0.2 behind ABC). Compared to last week's season premiere, NCIS: LOS ANGELES was up +3% in households (from 9.7/15), +2% in adults 25-54 (from 4.8/11), +9% in adults 18-49 (from 3.4/09) and added +690,000 viewers (from 15.76m, +4%).

At 10:00 PM, the season premiere of THE GOOD WIFE (P) was first in households (8.3/14), viewers (12.89m), adults 25-54 (3.6/10) and adults 18-49 (2.5/07). Compared to its season finale in May 2010, THE GOOD WIFE was up +19% in households (from 7.0/12), +20% in adults 25-54 (from 3.0/08), +25% in adults 18-49 (from 2.0/06) and added +2.28m viewers (from 10.61m, +21%).

For the night, CBS was first in households (9.9/16), viewers (16.03m), adults 25-54 (4.6/12) and second in adults 18-49 (3.4/09).

Updated Tuesday ratings will be available this afternoon.

CBS RESEARCH LIVE PLUS 7-DAY PROJECTIONS

Estimated Increases in Viewers and Adults 18-49 Versus Live Plus

Same Day Results

Total Total

Viewer Lift Live +7 A18-49 Lift Live +7

NCIS +2.27m 21.01m +0.8 4.8

NCIS: Los Angeles +1.97m 18.42m +0.8 4.5

The Good Wife +1.89m 14.78m +0.5 3.0

Editor's Note: With DVR penetration now at 38%, up from 33% last fall, playback continues to have an impact on ratings beyond same day viewing. CBS Research has provided audience estimates below, representing total audiences for each CBS program, including live plus DVR playback viewing that occurs within 7 days of the live broadcast.

CBS WINS TUESDAY IN VIEWERS AND ADULTS 25-54 FOR THE SECOND CONSECUTIVE WEEK

"NCIS" is the Night's #1 Program in Viewers

"NCIS: Los Angeles" Posts Gains Over Premiere Week in Viewers and Key Demographics

The Second Season Premiere of "The Good Wife" Sweeps its Time Period in Viewers, Adults 18-49 and Adults 25-54 with Significant Increases Over May's Finale

CBS won Tuesday in viewers and adults 25-54 for the second consecutive week behind the Network's drama lineup of NCIS, NCIS: LOS ANGELES and the season premiere of THE GOOD WIFE, according to Nielsen live plus same day ratings for Sept. 28.

NCIS was first in households (11.5/18) and viewers (19.15m); it was second in adults 25-54 (5.4/14) and adults 18-49 (4.1/12). NCIS was Tuesday's #1 program in viewers.

At 9:00 PM, NCIS: LOS ANGELES was second in households (10.0/16), viewers (16.51m), adults 25-54 (5.0/12, -0.2 behind ABC) and adults 18-49 (3.7/10, -0.1 behind ABC). Compared to last week's season premiere, NCIS: LOS ANGELES was up +3% in households (from 9.7/15), +4% in adults 25-54 (from 4.8/11), +9% in adults 18-49 (from 3.4/09) and added +750,000 viewers (from 15.76m, +5%).

At 10:00 PM, the season premiere of THE GOOD WIFE (P) was first in households (8.3/14), viewers (12.84m), adults 25-54 (3.6/10) and adults 18-49 (2.5/07). Compared to its season finale in May 2010, THE GOOD WIFE was up +19% in households (from 7.0/12), +20% in adults 25-54 (from 3.0/08), +25% in adults 18-49 (from 2.0/06) and added +2.23m viewers (from 10.61m, +21%).

For the night, CBS was first in households (10.0/16), viewers (16.17m), adults 25-54 (4.7/12) and second in adults 18-49 (3.4/09).

CBS RESEARCH LIVE PLUS 7-DAY PROJECTIONS

Estimated Increases in Viewers and Adults 18-49 Versus Live Plus

Same Day Fast Affiliate Results

Total Total

Viewer Lift Live +7 A18-49 Lift Live +7

NCIS +2.27m 21.01m +0.8 4.8

NCIS: Los Angeles +1.97m 18.42m +0.8 4.5

The Good Wife +1.89m 14.78m +0.5 3.0





  [september 2010]  
S
M
T
W
T
F
S
   


· GOOD WIFE, THE (CBS)
· NCIS (CBS)
· NCIS: LOS ANGELES (CBS)





most recent ratings | view all posts
[12/02/16 - 09:16 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock eclipses the competition among total viewers and adults 18-49.

[12/01/16 - 12:19 PM]
"Arrow" Shoots to Season Highs as #DCWeek Continues
The CW spins the numbers for Wednesday, November 30.

[12/01/16 - 09:09 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Big with Total Viewers
The Peacock's "Dolly Parton's Christmas of Many Colors: Circle of Love" is the most-watched program last night.

[11/30/16 - 02:11 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 28.

[11/30/16 - 01:30 PM]
FXX Surges on Strength of Historic "The Simpsons 600 Marathon"
FXX spins the numbers for the recent stunt.

[11/30/16 - 01:05 PM]
A&E's "Leah Remini: Scientology and the Aftermath" Becomes the Network's #1 Original Series Debut in More Than 2 Years
A&E spins the numbers for Tuesday, November 29.

[11/30/16 - 12:12 PM]
"The Flash" Races to Its Most Watched Episode in Two Years as #DCWeek Speeds Up
The CW spins the numbers for Tuesday, November 29.

[11/30/16 - 11:46 AM]
Hallmark Channel's "Countdown to Christmas" Celebration Serves Up Ratings and Delivery Success
The Hallmark Channel spins the numbers for the week of November 21-27.

[11/30/16 - 10:31 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Continue Their Reign
The Peacock wins the night in total viewers as well as adults 18-49.

[11/30/16 - 08:56 AM]
NBC Wins the Night Among the Big 4 in Every Key Measure, Led by "This Is Us"
NBC spins the numbers for Tuesday, November 29.

[11/30/16 - 08:34 AM]
"60 Minutes" Is the #1 Non-Sports Program for Third Straight Week
CBS spins the numbers for Sunday, November 27.

[11/30/16 - 08:28 AM]
ABC's Regular Tuesday Line-up Returns with Solid Results as "S.H.I.E.L.D." Draws Its Biggest Audience Since Early October
ABC spins the numbers for Tuesday, November 29.

[11/30/16 - 07:46 AM]
"Dateline NBC" Grows in Every Demo for November 2016 Sweeps, Tops Friday Newsmagazine Competition Across the Board
NBC News spins the numbers for the November sweeps period.

[11/29/16 - 12:12 PM]
"Supergirl" Flies High as #DCWeek Kicks Off on The CW, Delivering The Network's Most Watched Monday in Almost Seven Years
The CW spins the numbers for Monday, November 28.

[11/29/16 - 10:54 AM]
"Colbert" & "Corden" Only Late Night Programs to Post Growth in November Sweep, Improve Competitive Positions
CBS spins the late-night numbers for the November sweeps period.