[11/22/10 - 07:38 AM]
15.9 Overnight for Giants-Eagles 4th Best in "Sunday Night Football" History
NBC spins the numbers for Sunday, November 21.

[via press release from NBC]


SNF No. 1 Show on Sunday Night For 11th Straight Week

Philadelphia (38.1) Led All Metered Markets; New York Registers 20.1 (7th Among Metered Markets)

SNF Powered NBC to a Sunday Night Win

Best November Primetime NFL Game in 12 Years

NEW YORK - November 22, 2010 - Last night's "Sunday Night Football" thriller was the fourth-highest rated game in SNF history, was up 31 percent over last year's Week 11 game, was the top-rated show on Sunday night for 11th straight week, led NBC to another Sunday night win and was the best November primetime NFL rating in 12 years, according to overnight data released today by the Nielsen Company. The game, in which the Eagles beat the Giants, 27-17, in a battle for first place in the NFC East, registered a 15.9 overnight rating and a 24 share.

The 15.9/24 overnight rating is an increase of 31 percent over last year's Week 11 game (Eagles-Bears, 12.1/19) and up 18 percent from Week 11 in 2008, which featured the Cowboys-Redskins (13.5/20).

The rating peaked at a 16.9/31 from 11:30-11:45 p.m. ET in the fourth quarter with the outcome of the game hanging in the balance.

The 15.9/24 overnight was the best for a November primetime game since Packers-Steelers on 11/9/98 on ABC (16.0/24).

Four NBC games this season, including this year's Thursday night opener, rank among the top five NBC primetime games ever.


*Sundays Only

1. 9/20/09, Giants-Cowboys, 16.5/27 (Dallas Cowboys Stadium Debut)

2. 9/12/10, Cowboys-Redskins, 16.4/26 (Week 1 - 2010)

3. 10/24/10, Vikings-Packers, 16.0/25 (Favre returns to Lambeau II)

4. 11/21/10, Giants-Eagles, 15.9/24 (Last Night's game)

5. 11/25/07, Eagles-Patriots, 15.6/24

6. 12/14/08, Giants-Cowboys, 15.4/24

7. 9/19/10, Giants-Colts, 15.2/24 ("Manning Bowl II")

T8. 11/15/09, Patriots-Colts, 15.1/24

T8. 11/5/06, Colts-Patriots, 15.1/22

10. 9/10/06, Colts-Giants, 14.7/23 (Original "Manning Bowl")

*The NFL Kickoff Opener on Thursday, Sept. 9, 2010 between the Vikings and Saints generated an overnight rating/share of 17.7/28.

DEFEATED ALL SUNDAY NIGHT COMPETITION: Last night's "Sunday Night Football" broadcast defeated all Sunday Night competition for the 11th time in 11 weeks, on a night that included such competition as ABC's American Music Awards, CBS's 60 Minutes, Amazing Race, Undercover Boss and CSI: Miami, and Fox's Simpsons, Cleveland Show and Family Guy.

"Sunday Night Football" powered NBC to a Sunday night win in primetime (7-11 p.m.) topping second place CBS (which was aided by an NFL overrun) by 27 percent. NBC also beat ABC by 76 percent and Fox by 251 percent.

SNF IS 10 FOR 10: When the viewership is available tomorrow from Nielsen, "Sunday Night Football" is expected to be the most-watched Sunday night show for the 11th consecutive week (every week this season). Last season, SNF was the most-watched Sunday night primetime broadcast in a record 15 of 16 (94 percent) weeks. In 2008, SNF won 13 of 16 (81 percent) Sunday nights after winning 11 of 16 in 2007 (69 percent) and nine of 16 in 2006 (56 percent).


Philadelphia, 38.1/53
Norfolk, 26.3/38
New Orleans, 24.2/32
Las Vegas, 23.9/35
Richmond, 20.3/32
San Diego, 20.2/30
New York, 20.1/21
Atlanta, 18.5/29
Washington, D.C., 18.3/29
Charlotte, 18.0/28

About NBC Sports

NBC Sports is synonymous with superior production that elevates the event, broad promotion, and mutually-beneficial partnerships. Known as America's Olympic Network, NBC has broadcast 12 Olympic Games, more than any other network. Its ability to amass large audiences with broad promotion, particularly for the Olympics, has resulted in NBC Sports broadcasting nine of the top 10 most-watched events in U.S. television history, including the 2008 Beijing Olympic Games which stands at No. 1 all time with 215 million viewers. In 2009, NBC Sports won the prestigious Peabody Award for its production of the Beijing Games and was named �Best in Sports Television' at the Sports Business Awards.

NBC Sports partners with numerous leagues and governing bodies to broadcast some of the most prestigious properties in sports, including: �NBC Sunday Night Football,' which is the premier primetime NFL game of the week; �Football Night in America,' which is the most-watched NFL studio program; Notre Dame football; the Kentucky Derby and Preakness Stakes; the U.S. Open Championship, THE PLAYERS Championship, and the Ryder Cup; the NHL Winter Classic, NHL �Game of the Week,' and NHL Stanley Cup Playoffs and Final; and Wimbledon and the French Open.

  [november 2010]  


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