or


[01/11/11 - 08:45 AM]
ABC is Monday's Non-Sports Leader - "The Bachelor" Stands as the #1 TV Series in Adults 18-49
ABC spins the numbers for Monday, January 10.

[via press release from ABC]

ABC is Monday's Non-Sports Leader - The Bachelor Stands as the #1 TV Series in AD18-49

Some early info on ABC's Monday, ahead of the regular press release.

Up against the highly-rated BCS National Title college football game on ESPN, ABC was the clear non-sports winner on Monday night, beating its nearest competition (CBS) by 1.0 million viewers and 30% in Adults 18-49.

From 8-10pm The Bachelor defeated its regular competition in the time period with Total Viewers and Adults 18-49, standing as Monday's #1 TV series in the key young adult sales demo. The veteran ABC unscripted program also finished as the evening's highest-rated series with Adults 18-34 and all key Women demos (W18-34/W218-49/W25-54)�the night's #1 TV show for the 2nd week in a row with Women 18-34. The Bachelor was up over its week-ago season premiere among its core audience of Women 18-34 (+3%).

Building on its lead-in by 10% among Viewers, ABC's Castle took top honors against its regular competition in the 10 o'clock hour, outpacing runner-up CBS by 2.6 million viewers and by 40% in Adults 18-49.

Quick Take for Monday, January 10, 2011 (Fast Affiliate Live + Same Day Ratings)

ABC is the Clear Non-Sports Winner on Monday, Outpacing its Nearest Competition by 1.0 Million Viewers and by 30% in Adults 18-49

ABC's "The Bachelor" Stands as Monday's No. 1 TV Series in Adults 18-49, Adults 18-34 and Across All Key Women Demographics

Up Against the BCS Championships, "The Bachelor" Retains 97% of its Week-Ago Premiere in Adults 18-49, While Building on its Core Women 18-34 Audience

Building 10% on its Lead-in with Viewers, "Castle" is the Top Series In the 10pm Hour in Total Viewers and Young Adults

Monday Night (8:00-11:00 p.m.)

Up against the highly-rated BCS National Title college football game on ESPN, ABC was the clear non-sports winner on Monday night, beating its nearest competition (CBS) by 1.0 million viewers (8.7 million vs. 7.7 million) and 30% in Adults 18-49 (2.6/6 vs. 2.0/5).

"The Bachelor" (8:00-10:00 p.m.)

From 8:00-10:00 p.m., ABC's "The Bachelor" defeated its regular competition in the time period with Total Viewers (8.4 million) and Adults 18-49 (2.8/7), standing as Monday's No. 1 TV series in the key young adult sales demo. The veteran ABC unscripted program also finished as the evening's highest-rated series with Adults 18-34 and all key Women demos (W18-34/W218-49/W25-54)�the night's No. 1 TV show for the 2nd week in a row with Women 18-34.

· Despite facing the demographic draw of the football game on ESPN, "The Bachelor" retained nearly all of its week-ago season premiere Adult 18-49 audience (97% - 2.8/7 vs. 2.9/7), and was up over its season opener among its core audience of Women 18-34 (+3% - 3.8/10 vs. 3.7/10).

"Castle" (10:00-11:00 p.m.)

Building on its lead-in by 10% among Viewers, ABC's "Castle" took top honors against its regular competition in the 10 o'clock hour, outpacing runner-up CBS by 2.6 million viewers (9.2 million vs. 6.6 million) and by 40% in Adults 18-49 (2.1/5 vs. 1.5/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 38% currently, from 34% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 1/10/11.





  [january 2011]  
S
M
T
W
T
F
S
      


· BACHELOR, THE (ABC)
· CASTLE (ABC)





most recent ratings | view all posts
[06/22/18 - 12:59 PM]
E!'s "Total Bellas" Hits Another Series High Pulling in Over 1.2 Million Total Viewers and 11% Increase Among W18-49
E! further spins the numbers for Sunday, June 17.

[06/22/18 - 08:25 AM]
Thursday's Broadcast Ratings: CBS Repeats Top Original Competition
The Eye wins the night in total viewers, shares the adults 18-49 crown with FOX.

[06/21/18 - 02:02 PM]
New Season of Travel Channel's "Ghost Adventures" Kicks Off with Record-Setting Ratings
Travel Channel further spins the numbers for Saturday, June 16.

[06/21/18 - 08:24 AM]
Wednesday's Broadcast Ratings: FOX, Gordon Ramsay Lead Demo Race
The network wins the night among adults 18-49 while CBS is the most-watched broadcaster.

[06/20/18 - 09:55 AM]
Freeform's "Marvel's Cloak & Dagger" Spikes to a New Series High on Its 3rd Telecast in Women 18-34
Freeform further spins the numbers for Thursday, June 14.

[06/20/18 - 08:14 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Cruise to Victory
The Peacock easily wins the night among adults 18-49 and total viewers.

[06/19/18 - 03:06 PM]
The 2018 "MTV Movie & TV Awards" Scores Double Digit Increase with 3.371 Million Total Viewers
MTV spins the numbers for Monday, June 18.

[06/19/18 - 01:41 PM]
Hallmark Movies & Mysteries' First Annual "Summer of Mystery" Kicks Off on a High Note
Hallmark Channel spins the numbers for the weeks of May 28-June 17.

[06/19/18 - 09:14 AM]
FOX Sports' Presentation of 2018 U.S. Open Championship Is Most-Watched U.S. Open Since 2015
FOX Sports spins the numbers for its coverage to date.

[06/19/18 - 08:12 AM]
Monday's Broadcast Ratings: ABC, "The Bachelorette" Hold Off Competition
The Alphabet takes home top honors in total viewers and adults 18-49.

[06/18/18 - 08:20 AM]
Sunday's Broadcast Ratings: ABC Holds Onto Top Spots with Game Show Lineup
The Alphabet wins the evening in both total viewers and adults 18-49.

[06/17/18 - 08:42 AM]
Saturday's Broadcast Ratings: "Jurassic Park" Tops Adults 18-49 for NBC
The Peacock's telecast of the 1993 film leads the night in demos.

[06/16/18 - 08:28 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
Said duo edges a low key evening among adults 18-49.

[06/15/18 - 02:26 PM]
E!'s "Total Bellas" Hits Series High in All Key Demos Pulling in Over 1 Million Total Viewers Pacing Toward Its Biggest Season Yet
E! further spins the numbers for Sunday, June 10.

[06/15/18 - 08:23 AM]
Thursday's Broadcast Ratings: CBS Tops Viewers with Repeat Lineup
The Eye also shares the adults 18-49 with ABC and FOX.