[02/02/11 - 12:49 PM]
Lifetime's "Seriously Funny Kids" and "One Born Every Minute" Post Triple Digit Growth vs. February 2010 Averages in Premieres
Lifetime spins the numbers for Tuesday, February 1.

[via press release from Lifetime]


One Born Every Minute is Network's Most Watched Unscripted Series Debut Among Women 18-49 and Adults 18-49 in Over a Year

LOS ANGELES, CA (February 2, 2011) - Lifetime's all-new unscripted series Seriously Funny Kids, hosted by Heidi Klum, and hospital docu-drama One Born Every Minute posted triple digit growth in multiple demographics versus their February 2010 time period averages in their premieres last night.

At 10:00pm, One Born Every Minute averaged 740,000 Adults 18-49 viewers (up 133% vs. February 2010 time period average) and 577,000 Women 18-49 viewers (+159%), making it Lifetime's most watched unscripted series premiere in both demos in over a year, according to Nielsen Research. One Born Every Minute, narrated by Jamie Lee Curtis, more than doubled its February 2010 average among Adults 25-54 (675,000, +106%) and Women 25-54 (520,000, +121%). It also averaged 1.2 million Total Viewers (up 26%).

In its 9:00pm debut, Seriously Funny Kids averaged 582,000 Adults 18-49 viewers, up +97% compared to the February 2010 time period average. It also averaged 554,000 Adults 25-54 viewers (+79%), 464,000 Women 18-49 viewers (+118%), 427,000 Women 25-54 viewers (+82%) and 1.1 million Total Viewers (+26%). At 9:30, Seriously Funny Kids averaged 574,000 Adults 18-49 viewers (+97 vs. February 2010); 560,000 Adults 25-54 viewers (+85%), 460,000 Women 18-49 viewers (+117%); 429,000 Women 25-54 viewers (+86); and 1.1 million Total Viewers (+21%).

The half-hour series Seriously Funny Kids follows supermodel and supermom Klum as she interacts with children and brings out the hilarious and often insightful things they say. Seriously Funny Kids, which is produced by LMNO Productions, is executive produced by Klum, Eric Schotz (Kids Say the Darndest Things, I Get That A Lot), James Rowley (America's Most Talented Kids) and Desiree Gruber (Project Runway) and Jane Cutler (Project Runway) of Full Picture.

One Born Every Minute takes an in-depth look at life inside the maternity ward at Riverside Methodist Hospital in Columbus, Ohio, as expectant mothers enter their final stage of pregnancy. From the delivery room, to the operating room, to the front desk, to the nurses' station...40 cameras roll 24 hours a day, 7 days a week to capture the high drama, humor and overwhelming emotion of child birth as new lives begin and others change forever. Based on the popular U.K. format, the hour-long series is produced by Reveille Independent, with Elisabeth Murdoch (MasterChef), Howard T. Owens (MasterChef), Daniel Soiseth (America's Next Top Model), Robin Ashbrook (Live to Dance), Shelley Schulze (Trauma: Life in the ER) and Sanjay Singhal (The Event: How Racist are You?) executive producing.


Lifetime Television is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Lifetime Television(R), Lifetime Movie Network(R), Lifetime Real Women(R) and Lifetime Digital(TM) (which includes myLifetime.com, LMN.tv, Lifetime Games, Roiworld.com, DressUpChallenge.com, MothersClick.com and LifetimeMoms.com) are part of Lifetime Entertainment Services, LLC, a subsidiary of A&E Television Networks, LLC. A&E Television Networks is a joint venture of the Disney-ABC Television Group, Hearst Corporation and NBC Universal.

  [february 2011]  


most recent ratings | view all posts
[12/01/15 - 08:35 AM]
Monday's Broadcast Ratings: NBC Tops Charts with "The Voice," "Superstore"
The Peacock wins the night in both total viewers and adults 18-49 by wide margins.

[11/30/15 - 12:17 PM]
Premiere of Disney Junior's "The Lion Guard: Return of the Roar" Is the #1 Primetime Cable TV Telecast of 2015 in Kids 2-5
Disney Channel further spins the numbers for Sunday, November 22.

[11/30/15 - 08:58 AM]
Sunday's Broadcast Ratings: NBC Tops Charts with "Sunday Night Football"
The Peacock easily wins the night in both total viewers and adults 18-49.

[11/30/15 - 08:58 AM]
ABC Is the Most Watched Network in Late-Night for the 3rd Week Running
ABC spins the late-night numbers for the week of November 16-20.

[11/30/15 - 08:07 AM]
Patriots-Broncos Football Jumps 16% vs. Last Year's Week 12 Cowboys-Giants Matchup
NBC spins the numbers for Sunday, November 29.

[11/29/15 - 09:45 AM]
Saturday's Broadcast Ratings: FOX Wins College Football Race with ABC
The network leads the night in both total viewers and adults 18-49.

[11/29/15 - 09:28 AM]
Encore Telecast of "Saturday Night Live," With Host Tracy Morgan, Equals the Show's Best 18-49 Rating for a Rebroadcast Since May
NBC spins the numbers for Saturday, November 28.

[11/29/15 - 09:14 AM]
No. 8 Ohio State at No. 10 Michigan on ABC Is Highest-Rated Game of the Week and Second-Highest of the Season, Both Across All Networks
ESPN spins the numbers for Saturday, November 28.

[11/28/15 - 08:55 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "20/20," "Santa Claus Is Comin' to Town"
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network.

[11/28/15 - 08:46 AM]
"Blindspot" Grows by 63% in 18-49 Rating Going from Live + Same Day to Live + 3 Day Ratings
NBC further spins the numbers for Monday, November 23.

[11/28/15 - 08:45 AM]
"Dateline NBC" Ranks #2 in Its Time Period in Adults 18-49 and Adults 25-54
NBC spins the numbers for Friday, November 27.

[11/28/15 - 08:18 AM]
ABC Wins Friday with the Top 3 Shows in Adults 18-49
ABC spins the numbers for Friday, November 27.

[11/27/15 - 12:19 PM]
Nearly 28 Million Watch Bears-Packers on Thanksgiving Night - Second-Most Watched NBC Primetime Game Ever
NBC further spins the numbers for Thursday, November 26.

[11/27/15 - 08:22 AM]
Thursday's Broadcast Ratings: NFL Sparks Big Numbers for NBC
The Peacock's Packers-Bears showdown easily eclipses the competition last night.

[11/27/15 - 08:21 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Demo Reign for FOX
Said victory comes despite a series low from the network's juggernaut.