or


[02/02/11 - 09:03 AM]
TLC Heats Up January With Year-Over-Year Increases in Key Demos
TLC spins the numbers for the month of January.

[via press release from TLC]

TLC HEATS UP JANUARY WITH YEAR-OVER-YEAR INCREASES IN KEY DEMOS

Season Premiere of Cake Boss Delivers 2.4M Viewers

2011 has started strong for TLC with the network's best January Prime delivery among W25-54/18-49 in 6 years. Fueled by strong debuts of new series My Strange Addiction and Police Women Of Cincinnati and new seasons of Say Yes To The Dress and Toddlers And Tiaras, TLC Prime showed delivery increases vs. January 2010 Prime (which featured event programs Miss America Pageant and Brace for Impact: The Chesley B. Sullenberger Story) among W18-34+ (+5%), W18-49 (+3%) and W25-54 (+3%).

For the month, TLC had seven series averaging 1.5 million P2+ viewers or more including Sarah Palin's Alaska, My Strange Addiction, Cake Boss: Next Great Baker, Say Yes to the Dress, Toddlers and Tiaras, 19 Kids and Counting and Police Women of Cincinnati. An additional two series - What Not to Wear and Four Weddings - averaged 1.0 million P2+ viewers or more.

January 2011 rankers:

TLC Prime in January 2011 ranked in the top 10 among ad-supported cable for delivery among Women (W25-54/18-49/18-34).

TLC Wednesday and Friday Prime in January 2011 ranked #2 among ad-supported cable for delivery among W18-34.

TLC Wednesday and Friday Prime in January 2011 ranked #3 among ad-supported cable for delivery among W18-49.

TLC Wednesday and Friday Prime in January 2011 ranked in the top #5 among ad-supported cable for delivery among W25-54.

CAKE BOSS COOKS UP STRONG PREMIERE

Continuing the network's success, the season 4 premiere of Cake Boss on Monday, January 31st averaged a 1.7 HH rating and delivered to an average of 2.4M P2+ viewers, posting double to triple-digit gains in ratings and delivery vs. the prior 6-week Prime premiere average among all key demos (P/M/W25-54, P/M/W18-49, P/M/W18-34, P/M/W35-54, HH and P2+).

The premiere episode featured a visit from celebrity chef Rachael Ray, the team making a cake for The Greatest Show On Earth, and Buddy revealing that his wife is pregnant to his family. Season 4 continues to air Mondays at 9/8c.

The episode was a top-10 ranked telecast in ratings and delivery among P/W25-54 and W18-49; on Monday night, TLC was a top-10 ad-supported cable network in delivery among W25-54 (#5), W18-49 (#6), P25-54 (#7), P18-49 (#9), W18-34 (#9) and P2+ (#9).





  [february 2011]  
S
M
T
W
T
F
S
  


· 19 KIDS & COUNTING (TLC)
· CAKE BOSS (TLC)
· FOUR WEDDINGS (TLC)
· MY STRANGE ADDICTION (TLC)
· NEXT GREAT BAKER, THE (TLC)
· POLICE WOMEN (OWN)
· SARAH PALIN'S ALASKA (TLC)
· SAY YES TO THE DRESS (TLC)
· TODDLERS & TIARAS (TLC)
· WHAT NOT TO WEAR (TLC)





most recent ratings | view all posts
[02/08/16 - 12:01 PM]
CBS's New Late Night Duo Score Ratings Milestones with Post-Super Bowl Broadcasts
CBS spins the late-night numbers for Sunday, February 7.

[02/08/16 - 10:48 AM]
"The People v. O.J. Simpson: American Crime Story" Delivers Most-Watched Series Premiere in FX History
FX further spins the numbers for Tuesday, February 2.

[02/08/16 - 08:40 AM]
Sunday's Broadcast Ratings: "Super Bowl L" Delivers Huge for CBS
The Eye's coverage averages over 93.6 million viewers across the night.

[02/08/16 - 08:27 AM]
NBC Ranks #2 for the Night Among the Big 4 Networks in Adults 18-49 and Total
NBC spins the numbers for Sunday, February 7.

[02/08/16 - 06:16 AM]
CBS's Coverage of Super Bowl 50 Scores Second-Highest Overnight Rating in History
CBS spins the numbers for Sunday, February 7.

[02/07/16 - 08:37 AM]
Saturday's Broadcast Ratings: ABC Tops Charts with New Hampshire Republican Debate
The Alphabet averages more than 11.6 million viewers in primetime.

[02/07/16 - 08:30 AM]
"Saturday Night Live" Ties for the #1 Telecast of the Night on the Big 4 Networks in 18-49
NBC spins the numbers for Saturday, February 6.

[02/06/16 - 09:03 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
The Eye's "Super Bowl's Greatest Halftime Shows" helps power said victory.

[02/06/16 - 08:44 AM]
ABC Ranks #1 on Friday with the Top Shows - "20/20" Scores Strongest Numbers Since November
ABC spins the numbers for Friday, February 5.

[02/06/16 - 08:28 AM]
"Grimm" Matches Its 18-49 High Since Nov. 6
NBC spins the numbers for Friday, February 5.

[02/05/16 - 03:13 PM]
Discovery Channel Is Cable's #1 Non-Sports Network Among Men for January
Discovery spins the numbers for the month of January.

[02/05/16 - 12:23 PM]
Investigation Discovery Begins 2016 as the #10 Network in Prime in Ad-Supported Cable
Investigation Discovery spins the numbers for the month of January.

[02/05/16 - 10:47 AM]
FOX's "Grease: Live" Grows 20% in Total Viewers After 3 Days, FOX to Air Encore on Easter Sunday
FOX further spins the numbers for the week of January 25-31.

[02/05/16 - 10:29 AM]
CBS Multi-Platform Snapshot - Top Five Most Popular Programs on Various Platforms This Season
CBS further spins the numbers for the season to date.

[02/05/16 - 10:18 AM]
With Live + 3-Day Viewing, "Scorpion" Moves Up to the Week's #2 Program
CBS further spins the numbers for the week of January 25-31.