or


[02/08/11 - 12:35 PM]
Justin Bieber-Hosted Night of Premieres on Nick Draws 9 Million Viewers
Nickelodeon spins the numbers for Saturday, February 5.

[via press release from Nickelodeon]

BIEBER PLUS NICK CLICKS WITH VIEWERS!

Nine Million Viewers Tune in to Justin Bieber-Hosted Evening of Premieres of Victorious, Big Time Rush and True Jackson, VP

NEW YORK - Feb. 8, 2011 - Nickelodeon kicked off its "Crush Week" with a special night (Saturday, Feb. 5, 2011, 8-9:30 p.m. ET/PT) of brand-new episodes of Victorious, Big Time Rush and True Jackson VP, hosted by platinum-selling pop sensation Justin Bieber--drawing 9 million total viewers and beating broadcast and basic cable with all kid and tween demos in the time period. Victorious "The Wood" (8 p.m. ET/PT) scored 4.4 million total viewers and won its timeslot on all TV with all kid and tween demos. Big Time Rush "Big Time Crush" (8:30 p.m. ET/PT), drew 3.9 million total viewers and scored basic cable's top spot in its time period and on all TV with all kid demos. True Jackson, VP "True Fame!" (9 p.m. ET/PT) drew 3.1 million total viewers, scoring its highest-rated telecast with kids since 2009.

Victorious "The Wood" kicked off the night and won it's time period with kids 6-11 (9.7/2.0 million), tweens 9-14 (8.0/1.7 million) and kids 2-11 (6.8/2.4 million). The half-hour episode bested the competition by huge triple-digits with total viewers (4.4 million, +119%) kids 6-11 (+112%), tweens 9-14 (+129%) and kids 2-11 (+100%). The telecast also ranks as the week's top live-action program with kids 2-11 and kids 6-11 on broadcast and basic cable. "The Wood" follows the Victorious gang as they find out they'll be the stars of a new reality show being filmed at Hollywood Arts.

Big Time Rush "Big Time Crush" topped basic cable in its time slot with total viewers (3.9 million) and all TV with kids 6-11(8.8/1.9 million), tweens 9-14 (7.6/1.6 million) and kids 2-11 (6.5/2.3 million). The episode posted double-digit gains over last year's like time period and bested the competition by double-digits with kids 6-11 (+83%), tweens 9-14 (+73%) and kids 2-11 (+76%). The telecast also ranks as the number two live-action program for the week with kids 2-11 and kids 6-11 (behind only Victorious). "Big Time Crush," follows Kendall and Jo as they help Carlos find a date, and Logan flirts with a new girl while still confused about his feeling for Camille. James wants to help Katie get closer to her new crush, but becomes like an overprotective father instead.

True Jackson, VP "True Fame!" closed the night with 3.1 million total viewers and scored the top spot in its time period with kids 6-11 and tweens 9-14. The episode also posted double-digit gains over last year with all kid and tween demos averaging a 7.0//1.5 million K6-11 (+30%), 5.9/1.3 million T9-14 (+31%) and 5.1/1.8 million K2-11 (+28%). In "True Fame!" after a newspaper article is written about True, she gets a glimpse of what it feels like to be famous when actor Leon Thomas invites her to an awards show. However this sudden rise in popularity makes Jimmy jealous and puts Jimmy and True's relationship in jeopardy.

Led by premieres of Nickelodeon's hit live-action roster the network closed the week (1/31/11 - 2/6/11) averaging 2.4 million total viewers, a 3.7/1.3 million K2-11; a 3.2/693,000 K6-11; a 2.3/499,000 T9-14; and bested its nearest competitor by double-digits with kids 2-11 (+28%), kids 6-11 (+10%) and total viewers (+33%). The net's weekly win was also fueled by Bubble Guppies, the latest addition to Nick's hit preschool slate, which posted impressive increases over its premiere week average with kids 2-5 (+9%) and total viewers (+14%). For the week the series averaged a 7.4/1.0 million K2-5 and 2.1 million total viewers.

###

Source: NMR, Live + Same Day data, 1/31/11 - 2/6/11, Cume data: NMR, Npower, Live + Same Day data, 2/5/11, 8p-930p, minimum 1 minute qualifier





  [february 2011]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









most recent ratings | view all posts
[08/20/14 - 02:15 PM]
Animal Planet's "Treehouse Masters" Is Top of the Charts
Animal Planet spins the numbers for Friday, August 15.

[08/20/14 - 12:44 PM]
Syfy's "Wizard Wars" Makes Magic -- Conjures Up Over One Million Total Viewers
Syfy spins the numbers for Tuesday, August 19.

[08/20/14 - 12:11 PM]
4.5 Million Viewers Turn to WE tv on Night of "Braxton Family Values" and "SWV Reunited" Premieres
WE tv spins the numbers for Thursday, August 14.

[08/20/14 - 08:39 AM]
"America's Got Talent" Ranks as the #1 Show of the Night on the Big 4 in Every Key Measure
NBC spins the numbers for Tuesday, August 19.

[08/20/14 - 08:26 AM]
Tuesday's Broadcast Ratings: "Got Talent" Continues Its Reign for NBC
The Peacock once again leads the night among both total viewers and adults 18-49.

[08/19/14 - 02:19 PM]
Summer Finales of ABC Family's "Switched at Birth" and "The Fosters" Garner Multi-Week Highs in Total Viewers and Target Demos
ABC Family spins the numbers for Monday, August 18.

[08/19/14 - 02:01 PM]
"Fast N' Loud" Returns as the #1 Program in Cable on Monday Night
Discovery spins the numbers for Monday, August 18.

[08/19/14 - 11:47 AM]
Cartoon Network Continues to Rank as Television's #1 Network for Early Delivery Among Targeted Boys 2-11, 6-11 & 9-14
Turner spins the numbers for the week of August 11-17.

[08/19/14 - 11:47 AM]
U.S. Record 3.3 Million Tune in to NBC Sports Group's Opening Weekend of Premier League Coverage
NBC spins the numbers for Saturday, August 16 and Sunday, August 17.

[08/19/14 - 11:33 AM]
Disney Channel Sweeps Prime and Total Day in Total Viewers and Across Major Youth Kid 2-11, Kid 6-11 and Tween 9-14 Demos
Disney Channel spins the numbers for the week of August 11-17.

[08/19/14 - 11:31 AM]
TNT's "Legends" Climbs to 8 Million Viewers Across Multiple Platforms
TNT spins the numbers for the week of August 11-17.

[08/19/14 - 10:57 AM]
Discovery Channel Earns Its Highest-Rated "Shark Week" Ever in Its 27 Year History
Discovery spins the numbers for its annual summer stunt.

[08/19/14 - 08:46 AM]
"American Ninja Warrior" Delivers Its Biggest Overall Audience in More Than Two Years
NBC spins the numbers for Monday, August 18.

[08/19/14 - 08:45 AM]
"Live with Kelly and Michael" Is the #1 Syndie Talk Show for the 3rd Straight Week
Disney-ABC Domestic Television spins the numbers for the week of August 4-8.

[08/19/14 - 08:30 AM]
Monday's Broadcast Ratings: "MasterChef" Tops Demos as FOX, NBC Split 18-49 Crown
NBC's top draw is a new two-hour installment of "American Ninja Warrior."