or


[02/18/11 - 09:16 AM]
ABC Builds its Thursday Numbers Year to Year in Viewers and Young Adults
ABC spins the numbers for Thursday, February 17.

[via press release from ABC]

Quick Take for Thursday, February 17, 2011 (Fast Affiliate Live + Same Day Ratings)

ABC Builds its Thursday Numbers Year to Year in Viewers and Young Adults

Against Increased Competition from "Idol," "Wipeout" Continues to Generate Big Year-to-Year Time Period Increases for ABC in Thursday's 8 O'clock Hour

ABC's "Wipeout" is the No. 1 Show for Family Coviewing This Season

ABC's "Grey's Anatomy" Leads the 9pm Hour by Wide Margins in Adults 18-49 And Finishes as Thursday's No. 1 Scripted TV Show for the 3rd Week Running

ABC's "Private Practice" Dominates NBC's Comedies in the 10 O'clock Hour

Thursday Night (8:00-11:00 p.m.) Despite facing increased competition on the night from an "Idol"-driven Fox this year, ABC grew its Thursday numbers year to year in viewers (+4% - 7.7 million vs. 7.4 million) and young adults (+8% - 2.7/8 vs. 2.5/7) over the same night last year (2/18/10) with all-original programming.

"Wipeout" (8:00-9:00 p.m.)

In the 8 o'clock hour, opposite Fox's "American Idol" and CBS' original comedies ("The Big Bang Theory"/"$#*! My Dad Says"), ABC's Winter "Wipeout" (6.2 million and 1.9/6) beat out NBC's original comedies ("Community"/"Perfect Couples" = 3.6 million and 1.6/5) by 2.6 million viewers and by 19% in Adults 18-49. The broad-appealing ABC unscripted series ranked No. 2 against its broadcast competition in the hour with Kids 2-11 (2.2/8), trailing only "Idol."

· Although facing heightened competition from "Idol" in the time period this year, "Wipeout" continued to improve the hour for ABC by substantial margins, surging from the year-ago night in viewers (+44%) and young adults (+73%).

· Season to date, ABC's "Wipeout" is the No. 1 TV show on the major networks in terms of Family Coviewing, as 32% of its Adult 18-49 audience watches with Teens 12-17 or Kids 2-11.

"Grey's Anatomy" (9:00-10:00 p.m.)

ABC's "Grey's Anatomy" jumped into the lead of Thursday's 9 o'clock hour in Adults 18-49, registering as the No. 1 series in the slot for its 15th consecutive first-run broadcast this season. In its time period, "Grey's" (3.7/10) outdelivered Fox's "Idol"-fueled "Bones" by 12% (3.3/9), CBS' "CSI" by 28% (2.9/8) and NBC's comedies ("The Office"/"Parks and Recreation") by 32% (2.8/8). "Grey's" finished as Thursday's No. 1 scripted TV show for the 3rd week running in the key young adult sales demographic (tie).

"Private Practice" (10:00-11:00 p.m.)

ABC's "Private Practice" (6.9 million and 2.4/7) held big advantages over NBC's comedies ("30 Rock"/"Outsourced" = 3.6 million and 1.8/5) in the 10 o'clock hour, leading by 3.3 million viewers and by 33% in Adults 18-49. In addition, for its 14th straight original airing this season, the ABC drama qualified as the No. 1 scripted TV show in its hour with key Women (W18-34/W18-49).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 39% currently, from 35% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (National, Live + Same Day Program Ratings), 2/18/11.





  [february 2011]  
S
M
T
W
T
F
S
  


· 30 ROCK (NBC)
· AMERICAN IDOL (FOX)
· BIG BANG THEORY, THE (CBS)
· BLEEP MY DAD SAYS (CBS)
· BONES (FOX)
· COMMUNITY (YAHOO)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· GREY'S ANATOMY (ABC)
· OFFICE, THE (NBC)
· OUTSOURCED (NBC)
· PARKS & RECREATION (NBC)
· PERFECT COUPLES (NBC)
· PRIVATE PRACTICE (ABC)
· WIPEOUT (ABC)





most recent ratings | view all posts
[03/24/17 - 08:41 AM]
Thursday's Broadcast Ratings: CBS Pulls in Front with NCAA Coverage
The Eye wins the night among total viewers and adults 18-49.

[03/23/17 - 09:25 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top for FOX
The network leads the night among adults 18-49.

[03/22/17 - 09:19 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Stay on Top
ABC, CBS, FOX and The CW split the silver among adults 18-49.

[03/21/17 - 08:23 AM]
Monday's Broadcast Ratings: "The Voice" Holds Off "DWTS" Return in 18-49
ABC's reality franchise however wins the night among total viewers.

[03/20/17 - 04:01 PM]
OWN Drama Series Deliver Strong Ratings with Season Finale of "The Haves and the Have Nots" and Season Two Premiere of "Greenleaf"
OWN further spins the numbers for Tuesday, March 14 and Wednesday, March 15.

[03/20/17 - 01:59 PM]
Travel Channel's Hit Series "Expedition Unknown" Scores Highest-Rated Episode Ever
Travel Channel further spins the numbers for Wednesday, March 15.

[03/20/17 - 12:50 PM]
2017 NCAA Tournament Is Most-Watched in 24 Years Across Television Through First Sunday, Plus Record-Setting Digital Consumption
CBS and Turner spin the numbers for their NCAA coverage to date.

[03/20/17 - 12:49 PM]
2017 People's Choice Award Winner for "Favorite Cable TV Comedy," Freeform's "Baby Daddy," Hits 9-Month Highs for Its Season 6 Premiere
Freeform further spins the numbers for Monday, March 13.

[03/20/17 - 08:35 AM]
Sunday's Broadcast Ratings: NCAA Men's Basketball Gives CBS Another Boost
The Eye once again leads the night in total viewers and adults 18-49.

[03/19/17 - 08:43 AM]
Saturday's Broadcast Ratings: CBS, NCAA Hold Off ABC, NBA
The Eye wins the night in both total viewers and adults 18-49.

[03/18/17 - 08:35 AM]
Friday's Broadcast Ratings: CBS Tops Demos with NCAA Coverage
The Eye wins the night among adults 18-49 while ABC is the most-watched network.

[03/17/17 - 09:15 AM]
Thursday's Broadcast Ratings: ABC Dramas Hold Off NCAA Coverage on CBS
The Alphabet wins the night in both total viewers and adults 18-49.

[03/16/17 - 07:43 PM]
Wednesday's Broadcast Ratings: ABC Wins Tight Demo Race
The Alphabet's "Modern Family" leads the night among adults 18-49.

[03/16/17 - 03:33 PM]
Tuesday's Broadcast Ratings: "This Is Us" Wraps Season on Top
NBC takes home top honors among adults 18-49 last night.

[03/16/17 - 11:30 AM]
Monday's Broadcast Ratings: "The Bachelor" Goes Out on Top
ABC tops NBC on the night among adults 18-49.