or


[02/18/11 - 09:16 AM]
ABC Builds its Thursday Numbers Year to Year in Viewers and Young Adults
ABC spins the numbers for Thursday, February 17.

[via press release from ABC]

Quick Take for Thursday, February 17, 2011 (Fast Affiliate Live + Same Day Ratings)

ABC Builds its Thursday Numbers Year to Year in Viewers and Young Adults

Against Increased Competition from "Idol," "Wipeout" Continues to Generate Big Year-to-Year Time Period Increases for ABC in Thursday's 8 O'clock Hour

ABC's "Wipeout" is the No. 1 Show for Family Coviewing This Season

ABC's "Grey's Anatomy" Leads the 9pm Hour by Wide Margins in Adults 18-49 And Finishes as Thursday's No. 1 Scripted TV Show for the 3rd Week Running

ABC's "Private Practice" Dominates NBC's Comedies in the 10 O'clock Hour

Thursday Night (8:00-11:00 p.m.) Despite facing increased competition on the night from an "Idol"-driven Fox this year, ABC grew its Thursday numbers year to year in viewers (+4% - 7.7 million vs. 7.4 million) and young adults (+8% - 2.7/8 vs. 2.5/7) over the same night last year (2/18/10) with all-original programming.

"Wipeout" (8:00-9:00 p.m.)

In the 8 o'clock hour, opposite Fox's "American Idol" and CBS' original comedies ("The Big Bang Theory"/"$#*! My Dad Says"), ABC's Winter "Wipeout" (6.2 million and 1.9/6) beat out NBC's original comedies ("Community"/"Perfect Couples" = 3.6 million and 1.6/5) by 2.6 million viewers and by 19% in Adults 18-49. The broad-appealing ABC unscripted series ranked No. 2 against its broadcast competition in the hour with Kids 2-11 (2.2/8), trailing only "Idol."

· Although facing heightened competition from "Idol" in the time period this year, "Wipeout" continued to improve the hour for ABC by substantial margins, surging from the year-ago night in viewers (+44%) and young adults (+73%).

· Season to date, ABC's "Wipeout" is the No. 1 TV show on the major networks in terms of Family Coviewing, as 32% of its Adult 18-49 audience watches with Teens 12-17 or Kids 2-11.

"Grey's Anatomy" (9:00-10:00 p.m.)

ABC's "Grey's Anatomy" jumped into the lead of Thursday's 9 o'clock hour in Adults 18-49, registering as the No. 1 series in the slot for its 15th consecutive first-run broadcast this season. In its time period, "Grey's" (3.7/10) outdelivered Fox's "Idol"-fueled "Bones" by 12% (3.3/9), CBS' "CSI" by 28% (2.9/8) and NBC's comedies ("The Office"/"Parks and Recreation") by 32% (2.8/8). "Grey's" finished as Thursday's No. 1 scripted TV show for the 3rd week running in the key young adult sales demographic (tie).

"Private Practice" (10:00-11:00 p.m.)

ABC's "Private Practice" (6.9 million and 2.4/7) held big advantages over NBC's comedies ("30 Rock"/"Outsourced" = 3.6 million and 1.8/5) in the 10 o'clock hour, leading by 3.3 million viewers and by 33% in Adults 18-49. In addition, for its 14th straight original airing this season, the ABC drama qualified as the No. 1 scripted TV show in its hour with key Women (W18-34/W18-49).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 39% currently, from 35% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (National, Live + Same Day Program Ratings), 2/18/11.





  [february 2011]  
S
M
T
W
T
F
S
  


· 30 ROCK (NBC)
· AMERICAN IDOL (ABC)
· BIG BANG THEORY, THE (CBS)
· BLEEP MY DAD SAYS (CBS)
· BONES (FOX)
· COMMUNITY (YAHOO)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· GREY'S ANATOMY (ABC)
· OFFICE, THE (NBC)
· OUTSOURCED (NBC)
· PARKS & RECREATION (NBC)
· PERFECT COUPLES (NBC)
· PRIVATE PRACTICE (ABC)
· WIPEOUT (ABC)





most recent ratings | view all posts
[08/18/17 - 09:00 AM]
Season Two of Original Scripted Series "Chesapeake Shores" Catapults Hallmark Channel as Top-Rated and Most-Watched Cable Network
The Hallmark Channel further spins the numbers for the week of August 7-13.

[08/18/17 - 08:12 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Onto Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[08/17/17 - 08:19 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Hold Off ABC, "CMA Fest"
The Peacock edges the Alphabet by one-tenth of a ratings point among adults 18-49.

[08/16/17 - 08:17 AM]
Tuesday's Broadcast Ratings: NBC Continues Its Win Streak
The Peacock, powered by "America's Got Talent," has won Tuesday night for 13 consecutive weeks.

[08/15/17 - 11:21 AM]
Hallmark Movies & Mysteries' Newest "Garage Sale Mystery Month" Premiere Scores as Highest-Rated and Most-Watched Telecast in Network History
The Hallmark Channel spins the numbers for the week of August 7-13.

[08/15/17 - 10:02 AM]
"Younger" Continues to Break All-Time Series Records with Highest-Rated and Most-Watched Episode Ever
TV Land further spins the numbers for Wednesday, August 9.

[08/15/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC, "Bachelor in Paradise" Win Demo Crown
The Alphabet narrowly edges NBC and "American Ninja Warrior" among adults 18-49.

[08/14/17 - 01:27 PM]
USA Network's "The Sinner" Is the #1 New Cable Series Year-to-Date in P18-49, P25-54 and P2+ in L3
USA further spins the numbers for the series to date.

[08/14/17 - 08:42 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Continue Sunday Reign
The Eye has won the adults 18-49 crown for seven consecutive Sundays.

[08/13/17 - 08:32 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
The Peacock's "Dateline Saturday Night Mystery" leads the night in both categories.

[08/12/17 - 08:46 AM]
Friday's Broadcast Ratings: NBC Wins Tight Demo Race
The Peacock gets another boost from preseason NFL coverage last night.

[08/11/17 - 12:58 PM]
E!'s "Life of Kylie" Series Premiere Delivers the Highest-Rated New Docuseries Launch of 2017
E! further spins the numbers for Sunday, August 6.

[08/11/17 - 08:11 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Off Competition
All the broadcast networks get a boost from NFL preseason coverage in local markets.

[08/10/17 - 08:20 AM]
Wednesday's Broadcast Ratings: "Got Talent" Recap Puts NBC on Top
The Peacock wins the night in total viewers and adults 18-49.

[08/09/17 - 01:03 PM]
Travel Channel's "Man v. Food" Premieres with Winning Ratings
Travel Channel spins the numbers for Monday, August 7.