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nielsen ratings
(fast national numbers for friday, february 18, 2011)
Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks last night:
CBS (10.08 million viewers, #1; adults 18-49: 1.6, #T1) was the most-watched network on Friday with new episodes of "The Defenders" (8.52 million viewers, #3; adults 18-49: 1.4, #7), "CSI: NY" (10.62 million viewers, #2; adults 18-49: 1.8, #1) and "Blue Bloods" (11.11 million viewers, #1; adults 18-49: 1.6, #T3).
FOX (4.00 million viewers, #4; adults 18-49: 1.6, #T1) then shared the adults 18-49 crown with its combination of "Kitchen Nightmares" (3.94 million viewers, #9; adults 18-49: 1.7, #2) and "Fringe" (4.06 million viewers, #8; adults 18-49: 1.5, #6).
Next up was NBC (6.51 million viewers, #2; adults 18-49: 1.5, #3) with new episodes of "Who Do You Think You Are?" (5.88 million viewers, #5; adults 18-49: 1.3, #8) and "Dateline NBC" (6.82 million viewers, #4; adults 18-49: 1.6, #T3).
Meanwhile, ABC (4.14 million viewers, #3; adults 18-49: 1.3, #4) offered up the return of "Supernanny" (3.71 million viewers, #10; adults 18-49: 1.0, #T11) adn "Primetime: What Would You Do?" (4.66 million viewers, #6; adults 18-49: 1.6, #T3) after a one week break, followed by a new "20/20" (4.06 million viewers, #7; adults 18-49: 1.2, #9).
And finally, new episodes of "Smallville" (2.22 million viewers, #12; adults 18-49: 1.0, #T11) and "Supernatural" (2.26 million viewers, #11; adults 18-49: 1.1, #10) on The CW (2.23 million viewers, #5; adults 18-49: 1.0, #5) rounded out the night.
Week-to-week changes (adults 18-49): The Defenders (27.30%),
Primetime: What Would You Do? (23.10%),
Supernatural (22.20%),
CSI: NY (20.00%),
Dateline NBC (14.30%),
Kitchen Nightmares (13.30%),
Smallville (11.10%),
Fringe (7.10%),
Blue Bloods (0.00%),
Who Do You Think You Are? (-7.10%),
Supernanny (-16.70%),
20/20 (-25.00%).
In late-night metered market ratings (via NBC's press release):
Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.2/8; CBS's "Late Show with David Letterman," 2.7/7; and ABC's combo of "Nightline," 2.8/6; and "Jimmy Kimmel Live," 1.3/4 with an encore.
In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.0/4; "Late Show," 0.7/3; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.5/3 with an encore.
At 12:35 a.m., "Late Night with Jimmy Fallon" (1.6/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.5/5). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) tied "Late Late Show" (0.4/3).
At 1:35 a.m., Last Call with Carson Daly" averaged a 0.9/3 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
No yet available.
Here are the highlights of the 10 ad-sustained programs that aired in primetime on the broadcast networks one year ago (2/19/10):
NBC (23.22 million viewers, #1; adults 18-49: 5.4, #1) held off nearly all repeat competition on Friday thanks to its "Winter Olympics 2010" (23.22 million viewers, #1; adults 18-49: 5.4, #1) coverage.
ABC (4.91 million viewers, #2; adults 18-49: 1.5, #2) then took home the silver with a rebroadcast of "Meet the Fockers" (5.05 million viewers, #2; adults 18-49: 1.6, #2) and a new "20/20" (4.63 million viewers, #4; adults 18-49: 1.3, #3).
Next up was CBS (4.60 million viewers, #3; adults 18-49: 1.1, #T3) with repeats of "Ghost Whisperer" (4.59 million viewers, #5; adults 18-49: 1.1, #T4), "Medium" (4.42 million viewers, #6; adults 18-49: 1.1, #T4) and "NUMB3RS" (4.79 million viewers, #3; adults 18-49: 1.1, #T4).
Meanwhile, FOX (3.01 million viewers, #4; adults 18-49: 1.1, #T3) offered up second runs of "House" (3.33 million viewers, #7; adults 18-49: 1.0, #T8) and "Kitchen Nightmares" (2.68 million viewers, #8; adults 18-49: 1.1, #T4).
And finally, a new "Smallville" (2.42 million viewers, #9; adults 18-49: 1.0, #T8) and a repeat of "Smallville" (1.66 million viewers, #10; adults 18-49: 0.7, #10) on The CW (2.04 million viewers, #5; adults 18-49: 0.8, #5) rounded out the evening.
Source: Nielsen Media Research
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