or


[03/01/11 - 01:55 PM]
Disney Channel Delivers its Biggest February on Record in Prime and Total Day Among Total Viewers and Target Kid Demographics
Disney Channel spins the numbers for the month of February.

[via press release from Disney Channel]

Ratings Highlights for February 2011-- Final National Ratings

Disney Channel Delivers its Biggest February on Record in Prime and Total Day Among Total Viewers and Target Kid Demographics

Ranks No. 1 for the 10th Straight Month in Total Day in Tweens 9-14; Stands as Cable's No. 2 Network in Prime in Total Viewers

Led by "Wizards of Waverly Place" and "Shake It Up," Disney Channel Holds TV's Top 3 Series in Kids 6-11 and TV's Top 4 Scripted Series in Tweens 9-14

The February 18 1-Hour "Wizards of Waverly Place" is the Cable's No. 1 Telecast in Kids 6-11 and Tweens 9-14; Posts the Series' Best Ratings in Over 1 Year

Disney Channel (February 2011)

Securing TV's Top 4 scripted series, and the Top 4 across all cable with "Wizards of Waverly Place," "Shake It Up," "Good Luck Charlie" and "The Suite Life on Deck," Disney Channel stood as TV's No. 1 network in Total Day for the 10th consecutive month among Tweens 9-14 (501,000/2.1 rating), delivering its largest February audience ever in the demo, in addition to Total Viewers (1.78 million) and Kids 6-11 (631,000/2.5 rating).

· Disney Channel posted hefty double-digit percent increases year to year in several key demos, specifically in Total Viewers (+11% - 1.78 million vs. 1.61 million) and Kids 6-11 (+10% - 631,000 vs. 573,000).

In Prime, Disney Channel also set new February highs in Total Viewers (2.70 million) and Kids 6-11 (1.11 million/4.5 rating), and saw its most-watched February since 2007 in Tweens 9-14 (854,000/3.5 rating). Competitively, the channel extended its streak as TV's No. 1 network to 72 consecutive months among Kids 6-11 and to 70 straight months among Tweens 9-14 (854,000/3.5 rating), and ranked as cable's No. 2 network in Prime in Total Viewers.

· Year to year, Disney Channel delivered increases in key demos, including by 15% in Total Viewers (vs. 2.35 million) and by 13% in Kids 6-11 (vs. 980,000).

The 1-hour "Wizards of Waverly Place" telecast on February 18 ranked as cable's No. 1 telecast among Kids 6-11 (2.23 million/9.0 rating) and Tweens 9-14 (1.99 million/8.2 rating), standing as the series' most-watched telecast in more than 1 year in the target demos - since 1/22/10.

· In Kids 6-11, Disney Channel secured TV's Top 3 series:

· In Tweens 9-14, Disney Channel delivered TV's Top 4 scripted series:

Source: Nielsen Media Research, February 2011: 1/31/11-2/27/11 -- Live+7 blended with Live+SD where available. February 2010: 2/1/10-2/28/10. Ratings based on national rating unless otherwise noted. Kid 6-11 and Tween 9-14 series ranks based on trackage data with minimum 2 telecasts, sorted by 000s, then rating;





  [march 2011]  
S
M
T
W
T
F
S
  


· GOOD LUCK CHARLIE (DISNEY)
· SHAKE IT UP (DISNEY)
· SUITE LIFE ON DECK (DISNEY)
· WIZARDS OF WAVERLY PLACE (DISNEY)









most recent ratings | view all posts
[04/18/14 - 08:43 AM]
"Jimmy Kimmel Live" Scores Its Best-Ever Numbers at 11:35 p.m.
ABC spins the late-night numbers for Thursday, April 17.

[04/18/14 - 08:42 AM]
"Parenthood" Jumps 18% Versus Last Week in 18-49, Making It Its Top Episode in Three Weeks
NBC spins the numbers for Thursday, April 17.

[04/18/14 - 08:22 AM]
Thursday's Broadcast Ratings: "Scandal" Finale Powers ABC Into the Top Spot
The Alphabet takes home the adults 18-49 crown but falls just short as the most-watched network.

[04/18/14 - 08:17 AM]
ABC Wins Thursday with "Scandal" Posting Best-Ever Season Finale Numbers
ABC spins the numbers for Thursday, April 17.

[04/17/14 - 02:31 PM]
Wednesday's Cable Ratings & Broadcast Finals: "Survivor," "American Idol" Top Charts
Plus: numbers for FS1's "The Ultimate Fighter," Comedy Central's "Workaholics" and the NHL playoffs on CNBC and NBCSN.

[04/17/14 - 01:48 PM]
"Arnie" Becomes Most-Watched Original Production in Golf Channel History
Golf Channel spins the numbers for Sunday, April 13 through Tuesday, April 15.

[04/17/14 - 11:18 AM]
"The Tonight Show" Retains 100% of the Prior Week's 18-49 Rating, Sees Growth in Total Viewers
NBC spins the late-night numbers for the week of April 7-13.

[04/17/14 - 09:51 AM]
CBS Is 2013-2014 Comedy Leader - Network Has Eight of the Top 10 Comedies in Viewers; Six of Top 10 in Adults 18-49
CBS spins the numbers for the season to date.

[04/17/14 - 08:46 AM]
Encore Telecast of "Law & Order: SVU" Is Currently Delivering the Show's Top Results for a Rebroadcast Since December 2012
NBC spins the numbers for Wednesday, April 16.

[04/17/14 - 08:44 AM]
Wednesday's Broadcast Ratings: FOX, "Idol" Pull Back in Front in Viewers, Demos
Said victory however comes against mostly repeat competition on ABC, CBS and NBC.

[04/16/14 - 04:05 PM]
MTV's Hit Series Proves It's Still Cool to Be "Awkward" in Season Four
MTV spins the numbers for Tuesday, April 15.

[04/16/14 - 02:59 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Tops Demos, "NCIS" Leads Viewers
Plus: numbers for ESPN's "30 for 30: Soccer Stories," MTV's "Awkward" and FX's "Fargo."

[04/16/14 - 12:07 PM]
Strong Debut for FX's Universally Acclaimed Limited Series Fargo?" You Betcha!!!
FX spins the numbers for Tuesday, April 15.

[04/16/14 - 11:42 AM]
ESPN's Coverage of 2014 Men's Division I Frozen Four Increases Viewership
ESPN spins the numbers for Thursday, April 10 and Saturday, April 12.

[04/16/14 - 10:38 AM]
2014 WNBA Draft: Most-Watched Ever on ESPN2
ESPN spins the numbers for Monday, April 14.