or


[03/07/11 - 11:03 AM]
The Style Network's "Ruby" Season Premiere on Sunday Night Delivers Nearly a Half Million Total Viewers
The Style Network spins the numbers for Sunday, March 6.

[via press release from Style]

THE STYLE NETWORK'S "RUBY" SEASON PREMIERE ON SUNDAY NIGHT DELIVERS NEARLY A HALF MILLION TOTAL VIEWERS

The 4th season premiere of "Ruby" on Sunday, March 6th at 8pm more than doubled Style's prior four week time period average among Households (.57) and Total Viewers (473,000), while it also posted double digit gains with the target Women 18-49 (.40 rtg).

The 4th season premiere of "Ruby" also posted double digit season on season growth, out-performing the prior season's debut by +12% among Households and +18% among Total Viewers.

"Ruby" delivered appointment viewing numbers, building more than +20% coming out of the last quarter hour of its "Ruby: My Naked Truth" lead-in, and grew an additional +12% during its own quarter hour performance to peak with a .65 HH rating during its final quarter hour.

The 4th season finale of "Kimora: Life in the Fab Lane" wrapped up Style's block of originals on Sunday at 9pm and also posted significant time period gains, out-performing the prior four week norm by approximately +50% among Households (.30 rtg) and Total Viewers (233,000).

Overall, the 4th season of "Kimora: Life in the Fab Lane" was a strong performer for Style on Sundays at 9pm, more than doubling the network's 1Q11 to date primetime average with Households (.40 rtg) and Women 18-49 (.44 rtg) as well as Total Viewers (335,000).

The night kicked off with a special one-hour "Ruby: My Naked Truth" at 7pm, which again more than doubled Style's prior four week time period average among Households (.40 rtg) and Total Viewers (309,000), while it also posted double digit gains with the network's target Women 18-49 demo.

Source: Nielsen Media Research, Fast Nationals Live + Same Day Cov. AA% & Impressions. Ruby: My Naked Truth (Sun, 03/06/11, 7P-8P) vs. Prior 4-Week Time Period (01/31/11-02/27/11); Ruby S4 Premiere Telecast (Sun, 03/06/11, 8P-9P) vs. Prior 4-Week Time Period (01/31/11-02/27/11) and Ruby S3 Premiere Telecast (Sun, 02/14/10, 8P-9P); Kimora: Life in the Fab Lane S4 Finale (Sun, 03/06/11, 9P-10P) vs. Prior 4-Week Time Period (01/31/11-02/27/11); Kimora S4 Premiere Telecasts (Sun, 01/09/11-03/06/11, 9P-10P) vs. Style Prime M-Su 8P-11P 1Q11 To Date (12/27/10-03/03/11)





  [march 2011]  
S
M
T
W
T
F
S
  


· KIMORA: LIFE IN THE FAB LANE (STYLE)
· RUBY (STYLE)





most recent ratings | view all posts
[10/17/19 - 08:13 AM]
Wednesday's Broadcast Ratings: "Chicago" Crossover Puts NBC on Top
The Peacock wins the night in total viewers, shares the adults 18-49 crown with FOX.

[10/16/19 - 01:32 PM]
Critically-Acclaimed Limited Series "Unbelievable" Watched by 32 Million Member Households
Netflix details the show's viewership from its first 28 days.

[10/16/19 - 01:31 PM]
"Stranger Things" Season 3 Was the Most Watched Season to Date
The streaming service reveals 64 million member households watched in its first four weeks.

[10/16/19 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Stay on Top in Demos
The Peacock's lineup wins the night among adults 18-49 while CBS remains the most-watched network.

[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.

[10/06/19 - 09:44 AM]
Saturday's Broadcast Ratings: College Football Continues Reign for ABC
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/05/19 - 08:36 AM]
Friday's Broadcast Ratings: FOX Gets Boost from "WWE SmackDown"
The network's premiere installment leads the night among adults 18-49.