or


[04/15/11 - 09:58 AM]
ABC Sees Week to Week Increases Opposite an "Idol"-Fueled Fox and NBC's All-Original Comedy Lineup
ABC spins the numbers for Thursday, April 14.

[via press release from ABC]

Quick Take for Thursday, April 14, 2011 (Fast Affiliate Live + Same Day Ratings)

ABC Sees Week to Week Increases Opposite an "Idol"-Fueled Fox and NBC's All-Original Comedy Lineup

Taking Second to Fox's "American Idol" at 8pm, ABC's Spring "Wipeout" Dominates NBC's Comedy Block by 2.8 Million Viewers and by 46% in Young Adults

Thursday Night (8:00-11:00 p.m.)

With 1 original and 2 repeat programs, ABC posted gains week to week in both Total Viewers (+13% - 4.4 million vs. 3.9 million) and Adults 18-49 (+8% - 1.3/4 vs. 1.2/4) opposite an "Idol"-led Fox and NBC's all-original lineup.

"Wipeout" (8:00-9:00 p.m.)

From 8:00-9:00 p.m. against Fox's "American Idol," ABC's Spring "Wipeout" finished second in the hour in Adults 18-49, topping NBC's original comedies, including the highly promoted series premiere of "The Paul Reiser Show," by 2.8 million viewers (6.2 million vs. 3.4 million) and by 46% among Adults 18-49 (1.9/6 vs. 1.3/4). "Wipeout" also ranked No. 2 to "Idol" in the hour among Adults 18-34, Men 18-49, Women 18-49 and Teens 12-17, outdelivering NBC's comedy block by solid margins.

· Despite facing "Idol" in the time period this year, the ABC unscripted series generated double-digit year-to-year gains in the hour with Total Viewers (+24%) and Adults 18-49 (+36%), over an original episode of "FlashForward" on the year-ago evening (5.0 million and 1.4/5 on 4/15/10).

· ABC was the only major net to build audience in the hour against "Idol," gaining 10% in overall viewers (5.9 million to 6.5 million) and 18% in young adults (1.7/6 vs. 2.0/6) from its first half-hour to its second half-hour.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 40% currently, from 36% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 4/14/11.





  [april 2011]  
S
M
T
W
T
F
S
     


· AMERICAN IDOL (FOX)
· FLASH FORWARD (ABC)
· PAUL REISER SHOW, THE (NBC)
· WIPEOUT (ABC)





most recent ratings | view all posts
[12/07/16 - 09:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Demo Race with "This Is Us"
The Peacock's new drama paves the way for an adults 18-49 victory.

[12/07/16 - 08:04 AM]
"VH1 Divas Holiday: Unsilent Night" Scores Nearly Two Million Total Viewers
VH1 spins the numbers for Monday, December 5.

[12/06/16 - 03:13 PM]
#DCWeek Gives The CW Its Most Watched Week in Six Years
The CW spins the numbers for the week of November 28-December 4.

[12/06/16 - 01:04 PM]
FOX Sports Scores with College Football Conference Championship Weekend
FOX Sports spins the numbers for the week of November 28-December 4.

[12/06/16 - 10:55 AM]
Hallmark Channel's "Countdown to Christmas" Leads Cable Ratings for Sixth Consecutive Weekend
The Hallmark Channel spins the numbers for the week of November 28-December 4.

[12/06/16 - 09:17 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
CBS takes a close second among adults 18-49, powered by "The Victoria's Secret Fashion Show."

[12/06/16 - 08:42 AM]
Investigation Discovery Earns Strong Double Digit Growth in November
Investigation Discovery further spins the numbers for the month of November.

[12/05/16 - 05:29 PM]
For the First Time, "This Is Us" Beats "Empire" in L+3 18-49 Ratings for the Primetime Week
NBC further spins the numbers for Tuesday, November 29 and Wednesday, November 30.

[12/05/16 - 03:28 PM]
OWN's "Queen Sugar" Season Finale Ranks as #1 Cable Telecast for Women Wednesday Night Delivering 2.76 Million Total Viewers
OWN further spins the numbers for the series to date.

[12/05/16 - 12:22 PM]
Season Finale of Freeform's "Ben & Lauren: Happily Ever After?" Soars to 5-Week Highs Across Key Target Demographics
Freeform further spins the numbers for the series to date.

[12/05/16 - 09:18 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Posts Another NBC Win
The Peacock easily tops the night in adults 18-49 and total viewers.

[12/04/16 - 09:02 AM]
Saturday's Broadcast Ratings: FOX Holds Off ABC in College Football Showdown
The network wins the night in both total viewers and adults 18-49.

[12/04/16 - 08:55 AM]
"Saturday Night Live" Grows Versus the Year-Ago Night
NBC spins the numbers for Saturday, December 3.

[12/03/16 - 08:45 AM]
Friday's Broadcast Ratings: College Football Sparks Demo Victory for FOX
The network leads the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/03/16 - 08:38 AM]
ABC Earns Its Most Watched Friday This Season with "20/20" Spiking Over 50% to Season Highs
ABC spins the numbers for Friday, December 2.