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[04/15/11 - 08:47 AM]
Thursday's Broadcast Ratings: Rough Start for "Paul Reiser" on NBC
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for thursday, april 14, 2011)

Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks last night:

FOX (16.45 million viewers, #1; adults 18-49: 4.9, #1) coast to victory on Thursday with its combination of "American Idol" (20.98 million viewers, #1; adults 18-49: 6.1, #1) and "Bones" (11.93 million viewers, #2; adults 18-49: 3.7, #3).

The silver then went to NBC (4.63 million viewers, #3; adults 18-49: 2.1, #2) with a new "Community" (3.48 million viewers, #13; adults 18-49: 1.4, #T10) - a series low, followed by the premiere of "The Paul Reiser Show" (3.31 million viewers, #14; adults 18-49: 1.1, #15) - NBC's lowest-rated in-season comedy series premiere ever, and fresh installments of "The Office" (7.69 million viewers, #5; adults 18-49: 3.9, #2), "Parks & Recreation" (5.23 million viewers, #9; adults 18-49: 2.6, #4), "30 Rock" (4.50 million viewers, #10; adults 18-49: 2.2, #5) and "Outsourced" (3.54 million viewers, #12; adults 18-49: 1.7, #9).

Next up was CBS (8.53 million viewers, #2; adults 18-49: 1.6, #3) and its all-repeat lineup of "The Big Bang Theory" (7.47 million viewers, #6; adults 18-49: 1.8, #8), "Rules of Engagement" (5.83 million viewers, #8; adults 18-49: 1.3, #T12), "CSI: Crime Scene Investigation" (8.15 million viewers, #4; adults 18-49: 1.4, #T10) and "The Mentalist" (10.78 million viewers, #3; adults 18-49: 1.9, #T6).

Meanwhile, ABC (4.42 million viewers, #4; adults 18-49: 1.3, #4) offered up a new "Wipeout" (6.20 million viewers, #7; adults 18-49: 1.9, #T6) alongside repeats of "Grey's Anatomy" (4.20 million viewers, #11; adults 18-49: 1.3, #T12) and "Private Practice" (2.85 million viewers, #15; adults 18-49: 0.8, #T16).

And finally, new episodes of "The Vampire Diaries" (2.79 million viewers, #16; adults 18-49: 1.2, #14) and "Nikita" (2.16 million viewers, #17; adults 18-49: 0.8, #T16) on The CW (2.47 million viewers, #5; adults 18-49: 1.0, #5) rounded out the night.

Week-to-week changes (adults 18-49): Outsourced (30.80%), The Office (14.70% vs. 3/24/11), Nikita (14.30%), 30 Rock (10.00% vs. 3/24/11), Bones (8.80%), Parks & Recreation (4.00% vs. 3/24/11), American Idol (0.00%), Wipeout (0.00% vs. 3/31/11), The Vampire Diaries (0.00%), Community (-22.20% vs. 3/24/11).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/7; CBS's "Late Show with David Letterman," 2.7/7; and ABC's combo of "Nightline," 2.6/6; and "Jimmy Kimmel Live," 1.3/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.0/4; "Late Show," 0.7/3; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households with an encore) beat CBS's first-run "Late Late Show with Craig Ferguson" (1.3/5). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49 with an encore) topped "Late Late Show" (0.4/2).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.8/4 with an encore in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/15/10):

New episodes of "Survivor: Heroes vs. Villains" (12.13 million viewers, #2; adults 18-49: 3.7, #1) and "CSI: Crime Scene Investigation" (13.04 million viewers, #1; adults 18-49: 3.0, #2) had no trouble putting CBS (12.22 million viewers, #1; adults 18-49: 3.1, #1) in front on Thursday. Capping the night was a repeat of "The Mentalist" (11.50 million viewers, #3; adults 18-49: 2.4, #T5).

The silver then went to FOX (8.21 million viewers, #2; adults 18-49: 2.6, #2) with fresh installments of "Bones" (9.74 million viewers, #4; adults 18-49: 2.8, #T3) and "Fringe" (6.67 million viewers, #6; adults 18-49: 2.4, #T5).

Next up was NBC (5.73 million viewers, #3; adults 18-49: 2.4, #3) with repeats of "The Office" (3.78 million viewers, #10; adults 18-49: 1.4, #T9), another "The Office" (3.79 million viewers, #9; adults 18-49: 1.7, #7) and the new documentary "SNL in the 2000s: Time and Again" (6.70 million viewers, #5; adults 18-49: 2.8, #T3).

Meanwhile, ABC (4.46 million viewers, #4; adults 18-49: 1.3, #T4) had a new "FlashForward" (4.99 million viewers, #7; adults 18-49: 1.4, #T9) leading into repeats of "Grey's Anatomy" (4.66 million viewers, #8; adults 18-49: 1.4, #T9) and "Private Practice" (3.72 million viewers, #11; adults 18-49: 1.2, #T12).

And finally, a new "The Vampire Diaries" (2.99 million viewers, #12; adults 18-49: 1.5, #8) lead into the 100th episode of "Supernatural" (2.44 million viewers, #13; adults 18-49: 1.2, #T12) on The CW (2.71 million viewers, #5; adults 18-49: 1.3, #T4).

Source: Nielsen Media Research





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