or


[04/28/11 - 09:43 AM]
ABC Finishes No. 2 on Wednesday in Adults 18-34 to an "Idol"-Fueled Fox
ABC spins the numbers for Wednesday, April 27.

[via press release from ABC]

Quick Take for Wednesday, April 27, 2011 (Fast Affiliate Live + Same Day Ratings)

With a Mix of 3 Repeat and 3 Original Comedies, ABC Finishes No. 2 on Wednesday in Adults 18-34 to an "Idol"-Fueled Fox

Up over its Most-Recent Repeat at 8pm, ABC's "The Middle" Equals its Highest-Rated Encore Telecast in Nearly 3 Months Among Adults 18-49

ABC's "Better with You" Builds 7% on its Lead-in at 8:30pm, Beating NBC's "Inside the Royal Wedding" by 25% in Adults 18-49

Taking Second to "Idol" at 9pm with Adults 18-49, ABC's Encore "Modern Family" Generates its Most-Watched Repeat in 6 Weeks

Building on its Lead-in, "Cougar Town" Ranks No. 2 with Key Men at 9:30pm

Surging Week to Week by Double-Digit Percentages, ABC's "Happy Endings" Produces Substantial Year-Over-Year Gains for ABC in the 10pm Half-Hour

A 10:30pm Repeat "Modern Family" is Up Over Original Programming Last Year

Wednesday Night (8:00-11:00 p.m.)

With a mix of 3 repeat and 3 original comedies up against Fox with a 90-minute "Idol," ABC finished No. 2 on Wednesday night in Adults 18-34 (1.5/5-tie).

"The Middle" (8:00-8:30 p.m.)

Opposite the first hour of Fox's "American Idol" and CBS' "Survivor: Redemption Island" at 8:00 p.m., ABC's repeat "The Middle" beat out NBC's original "Inside the Royal Wedding" by 17% in Adults 18-49 (1.4/4 vs. 1.2/4).

· "The Middle" was up over its most-recent repeat in the half-hour (on 4/6/11) by 11% in Total Viewers (5.2 million vs. 4.7 million) and by 8% in Adults 18-49 (1.4/4 vs. 1.3/4). In fact the ABC comedy posted its most-watched repeat airing in the slot in 6 weeks and matched its top Adult 18-49 number in nearly 3 months - since 3/9/11 and 2/2/11, respectively.

"Better with You" (8:30-9:00 p.m.)

Building 7% on its lead-in at 8:30 p.m., ABC's freshman "Better with You" bested NBC's "Inside the Royal Wedding" by an even wider 25% in Adults 18-49 (1.5/4 vs. 1.2/3).

"Modern Family" (9:00-9:30 p.m.)

Building on its lead-in against the third half-hour of Idol at 9:00 p.m., ABC's repeat "Modern Family" took second in Adults 18-49 (2.0/5), leading CBS' replay "Criminal Minds" by 11% (1.8/5) and NBC's rebroadcast of "The Voice" by 18% (1.7/4).

· "Modern Family" was up over its most-recent replay by 11% in Total Viewers (6.0 million vs. 5.4 million on 4/6/11), drawing the show's biggest encore audience since the beginning of March - since 3/9/11.

"Cougar Town" (9:30-10:00 p.m.)

Growing from its lead-in among young adults and men, ABC's "Cougar Town" finished as the No. 2 series in its half-hour with key Men: Men 18-49 (1.8/5-tie) and M25-54 (2.4/5-tie).

· Despite coming out of a repeat "Modern Family," as opposed to an original the prior week, and airing against the NBA Playoffs, ABC's "Cougar Town" rose 4% week to week with Men 25-54.

"Happy Endings" (10:00-10:30 p.m.)

At 10:00 p.m., ABC's "Happy Endings" surged week to week by double-digit percentages in Total Viewers (+13% - 5.2 million vs. 4.6 million), Adults 18-49 (+17% - 2.1/5 vs. 1.8/5) and Adults 18-34 (+25% - 2.0/5 vs. 1.6/5). Building on its lead-in by 18%, the new ABC comedy stood as the No. 1 series in its half-hour with Adults 18-34.

· "Happy Endings" was up sharply for ABC in the half-hour over premiere programming on the year-ago night, boosting the slot by 17% in Adults 18-49 and by 33% in Adults 18-34 (Debut of "Happy Town" = 1.8/5 and 1.5/4).

"Modern Family" (10:30-11:00 p.m.)

At 10:30 p.m., a second repeat of "Modern Family" improved its half-hour year to year, topping original drama programming ("Happy Town" premiere) on the same night last year by 6% in Adults 18-49 (1.7/4 vs. 1.6/5) and by 25% in Adults 18-34 (1.5/5 vs. 1.2/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 40% currently, from 36% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 4/27/11.





  [april 2011]  
S
M
T
W
T
F
S
     


· AMERICAN IDOL (FOX)
· BETTER WITH YOU (ABC)
· COUGAR TOWN (TBS)
· CRIMINAL MINDS (CBS)
· HAPPY ENDINGS (ABC)
· HAPPY TOWN (ABC)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)
· SURVIVOR (CBS)
· VOICE, THE (NBC)









most recent ratings | view all posts
[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.

[11/25/14 - 08:49 AM]
"The Voice" Is Currently the #1 Big 4 Telecast of the Night in Adults 18-49
NBC spins the numbers for Monday, November 24.

[11/25/14 - 08:39 AM]
"Live with Kelly and Michael" Matches Season Highs in Homes and Women 25-54
Disney-ABC Domestic Television spins the numbers for the week of November 10-14.

[11/25/14 - 08:36 AM]
"Dancing with the Stars" Scores Season Highs and Is Up Year to Year
ABC spins the numbers for Monday, November 24.

[11/24/14 - 03:24 PM]
Thursday's "Kimmel" Is the Show's 2nd-Most-Social Episode Ever/Celebrities Read Mean Tweets #8 is the Biggest Yet in the Series
ABC spins the digital numbers for Thursday, November 20.