or


[04/28/11 - 09:43 AM]
ABC Finishes No. 2 on Wednesday in Adults 18-34 to an "Idol"-Fueled Fox
ABC spins the numbers for Wednesday, April 27.

[via press release from ABC]

Quick Take for Wednesday, April 27, 2011 (Fast Affiliate Live + Same Day Ratings)

With a Mix of 3 Repeat and 3 Original Comedies, ABC Finishes No. 2 on Wednesday in Adults 18-34 to an "Idol"-Fueled Fox

Up over its Most-Recent Repeat at 8pm, ABC's "The Middle" Equals its Highest-Rated Encore Telecast in Nearly 3 Months Among Adults 18-49

ABC's "Better with You" Builds 7% on its Lead-in at 8:30pm, Beating NBC's "Inside the Royal Wedding" by 25% in Adults 18-49

Taking Second to "Idol" at 9pm with Adults 18-49, ABC's Encore "Modern Family" Generates its Most-Watched Repeat in 6 Weeks

Building on its Lead-in, "Cougar Town" Ranks No. 2 with Key Men at 9:30pm

Surging Week to Week by Double-Digit Percentages, ABC's "Happy Endings" Produces Substantial Year-Over-Year Gains for ABC in the 10pm Half-Hour

A 10:30pm Repeat "Modern Family" is Up Over Original Programming Last Year

Wednesday Night (8:00-11:00 p.m.)

With a mix of 3 repeat and 3 original comedies up against Fox with a 90-minute "Idol," ABC finished No. 2 on Wednesday night in Adults 18-34 (1.5/5-tie).

"The Middle" (8:00-8:30 p.m.)

Opposite the first hour of Fox's "American Idol" and CBS' "Survivor: Redemption Island" at 8:00 p.m., ABC's repeat "The Middle" beat out NBC's original "Inside the Royal Wedding" by 17% in Adults 18-49 (1.4/4 vs. 1.2/4).

· "The Middle" was up over its most-recent repeat in the half-hour (on 4/6/11) by 11% in Total Viewers (5.2 million vs. 4.7 million) and by 8% in Adults 18-49 (1.4/4 vs. 1.3/4). In fact the ABC comedy posted its most-watched repeat airing in the slot in 6 weeks and matched its top Adult 18-49 number in nearly 3 months - since 3/9/11 and 2/2/11, respectively.

"Better with You" (8:30-9:00 p.m.)

Building 7% on its lead-in at 8:30 p.m., ABC's freshman "Better with You" bested NBC's "Inside the Royal Wedding" by an even wider 25% in Adults 18-49 (1.5/4 vs. 1.2/3).

"Modern Family" (9:00-9:30 p.m.)

Building on its lead-in against the third half-hour of Idol at 9:00 p.m., ABC's repeat "Modern Family" took second in Adults 18-49 (2.0/5), leading CBS' replay "Criminal Minds" by 11% (1.8/5) and NBC's rebroadcast of "The Voice" by 18% (1.7/4).

· "Modern Family" was up over its most-recent replay by 11% in Total Viewers (6.0 million vs. 5.4 million on 4/6/11), drawing the show's biggest encore audience since the beginning of March - since 3/9/11.

"Cougar Town" (9:30-10:00 p.m.)

Growing from its lead-in among young adults and men, ABC's "Cougar Town" finished as the No. 2 series in its half-hour with key Men: Men 18-49 (1.8/5-tie) and M25-54 (2.4/5-tie).

· Despite coming out of a repeat "Modern Family," as opposed to an original the prior week, and airing against the NBA Playoffs, ABC's "Cougar Town" rose 4% week to week with Men 25-54.

"Happy Endings" (10:00-10:30 p.m.)

At 10:00 p.m., ABC's "Happy Endings" surged week to week by double-digit percentages in Total Viewers (+13% - 5.2 million vs. 4.6 million), Adults 18-49 (+17% - 2.1/5 vs. 1.8/5) and Adults 18-34 (+25% - 2.0/5 vs. 1.6/5). Building on its lead-in by 18%, the new ABC comedy stood as the No. 1 series in its half-hour with Adults 18-34.

· "Happy Endings" was up sharply for ABC in the half-hour over premiere programming on the year-ago night, boosting the slot by 17% in Adults 18-49 and by 33% in Adults 18-34 (Debut of "Happy Town" = 1.8/5 and 1.5/4).

"Modern Family" (10:30-11:00 p.m.)

At 10:30 p.m., a second repeat of "Modern Family" improved its half-hour year to year, topping original drama programming ("Happy Town" premiere) on the same night last year by 6% in Adults 18-49 (1.7/4 vs. 1.6/5) and by 25% in Adults 18-34 (1.5/5 vs. 1.2/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 40% currently, from 36% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 4/27/11.





  [april 2011]  
S
M
T
W
T
F
S
     


· AMERICAN IDOL (ABC)
· BETTER WITH YOU (ABC)
· COUGAR TOWN (TBS)
· CRIMINAL MINDS (CBS)
· HAPPY ENDINGS (ABC)
· HAPPY TOWN (ABC)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)
· SURVIVOR (CBS)
· VOICE, THE (NBC)





most recent ratings | view all posts
[12/15/17 - 08:35 AM]
Thursday's Broadcast Ratings: NBC, "Thursday Night Football" Keep Demo Crown
The Peacock tops the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/14/17 - 09:32 AM]
CMT Wraps 2017 with 53 Straight Weeks of Growth, Besting Every Channel in Ad-Supported Cable to Notch the Longest Active Growth Streak
CMT further spins the numbers for the year to date.

[12/14/17 - 08:11 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos in Fall Finale Showdown
The network leads the night among adults 18-49 while CBS tops the charts in total viewers.

[12/13/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Hold Off the Demo Competition
The Peacock's reality franchise is the night's top draw among adults 18-49.

[12/12/17 - 08:16 AM]
Monday's Broadcast Ratings: "The Voice" Keeps NBC on Top in Viewers, Demos
The Peacock holds off the competition in both categories last night.

[12/11/17 - 08:11 AM]
Sunday's Broadcast Ratings: NBC Rides "Sunday Night Football" to Another Victory
The Peacock cruises to the top spot among total viewers and adults 18-49.

[12/10/17 - 08:21 AM]
Saturday's Broadcast Ratings: CBS Edges Competition with Holiday Mix
A rebroadcast of "Rudolph the Red Nosed Reindeer" is the night's most-watched program.

[12/09/17 - 08:28 AM]
Friday's Broadcast Ratings: CBS Dramas Rise in Latest Victory
The Eye's trio of dramas is up from last week among adults 18-49.

[12/08/17 - 08:21 AM]
Thursday's Broadcast Ratings: NBC Tops Night with "Thursday Night Football"
The Peacock holds off the competition in both total viewers and adults 18-49.

[12/07/17 - 08:31 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
A tight race last night sees "Empire" and "Survivor: Heroes vs. Healers vs. Hustlers" both share the adults 18-49 crown.

[12/06/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
The Peacock's reality franchise wins the evening in both categories.

[12/05/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Stays on Top with "The Voice"
The Peacock tops both adults 18-49 and total viewers last night.

[12/04/17 - 12:06 PM]
Science Channel Scores with Its Highest Rated November Since 2010 in Primetime
Science Channel further spins the numbers for the month of November.

[12/04/17 - 08:17 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Continue Reign
The Peacock cruises to another victory in total viewers and adults 18-49.

[12/03/17 - 11:15 AM]
FOX Sports Super Saturday Records Huge Viewership Numbers for Big Ten and Big 12 Championships
FOX Sports spins the numbers for Saturday, December 3.