or


[05/02/11 - 07:53 AM]
TNT Concludes First Round of NBA Playoffs Coverage With Record-Setting Cable Ratings and Viewership
TNT spins the numbers for its NBA postseason coverage to date.

[via press release from TNT]

TNT CONCLUDES FIRST ROUND OF NBA PLAYOFFS COVERAGE WITH RECORD-SETTING CABLE RATINGS AND VIEWERSHIP; NETWORK AVERAGING A 2.7 U.S. HH RATING AND 4.2 MILLION AVERAGE TOTAL VIEWERS, +29% AND +32%, RESPECTIVELY

TNT's NBA Playoffs Coverage Scores Big with Affluent Viewers, More Than +39% Growth for P18-34, P18-49 and P25-54; Tops Among Professional Sports Leagues

TNT's First Round action of the NBA Playoffs featured plenty of drama in delivering its most-watched and highest-rated postseason to date in cable television history. TNT's 23 First Round games delivered an average of 2.7 U.S. HH Rating, (+29%, 2.1 U.S. HH Rating last year), 4,179,000 Total Viewers (+32%, 3,174,000 last year) and 3,091,000 Households (+27%, 2,430,000 last year). Last season TNT aired 23 First Round match-ups.

The 2011 NBA Playoffs coverage on TNT is also delivering strong double-digit growth across all key demos, including:

· A18-34 +38% (1,390,000 vs. 1,008,000)

· A18-49 +37% (2,403,000 vs. 1,757,000)

· A25-54 +32% (2,128,000 vs. 1,615,000)

· M18-34 +36% (982,000 vs. 721,000)

· M18-49 +38% (1,729,000 vs. 1,252,000)

· M25-54 +34% (1,517,000 vs. 1,133,000)

The NBA Playoffs on TNT to-date are also delivering significant double-digit growth with affluent viewers with a household income of $100,000+ or +$125,000 across P18-34, P18-49 and P25-54. The growth for both affluent categories is the most of any professional sports league, playoffs or regular season.

Affluent Household of $100,000+:

· P18-34 +64%

· P18-49 +47%

· P25-54 +39%

Affluent Household Income of $125,000+:

· P18-34 +76%

· P18-49 +55%

· P25-54 +45%

TNT's postseason coverage follows its most-watched and highest-rated season in its 27 years of airing NBA basketball. During its 52-game regular season, the NBA on TNT averaged a 1.6 U.S. household rating (+45% vs. 1.1 for last year's corresponding coverage); 2,453,000 total viewers (+42% vs. 1,723,000); and 1,826,000 households (+39% vs. 1,315,000). In addition, this season's audience is +30% larger than Turner's second-best regular-season audience from 1995-96 (1,885,000). Also, TNT aired three of the top five all-time most-watched NBA regular season games in cable television history this season.

TNT's coverage of the NBA Playoffs continues on Monday, May 2 with the Atlanta Hawks @ Chicago Bulls at 8 p.m. (ET) followed by the Dallas Mavericks @ Los Angeles Lakers at 10:30 p.m. (ET)Memphis Grizzlies @ Oklahoma City Thunder at 9:30 p.m. (ET). TNT will also air home-market exclusive Conference Semi-Finals coverage and the 2011 NBA Eastern Conference Finals exclusively. . On Tues., May 3, TNT will feature the Boston Celtics @ Miami Heat at 7 p.m. (ET) and

Turner Sports, a division of Turner Broadcasting System, Inc., is an industry leader in televised and online sports programming, airing championship level sporting events on TBS, TNT and truTV, and managing some of the most popular sports sites on the Internet. Turner Sports' television line-up includes the NBA, Major League Baseball, the NCAA Division I Men's Basketball Championship, NASCAR and professional golf. The company's digital portfolio includes SI.com, NASCAR.COM, NCAA.com, PGATOUR.COM, GOLF.com and PGA.com, as well as an accompanying collection of mobile websites and connected device apps. Turner Sports and the NBA also jointly manage NBA Digital, which includes NBA TV, NBA.com, NBA LEAGUE PASS, NBA Mobile, the NBA Game Time App, NBADLEAGUE.com and WNBA.com.

TNT, one of cable's top-rated networks, is television's destination for drama. Seen in 100.5 million households, the network is home to such original series as The Closer, starring Emmy(R) winner Kyra Sedgwick; Rizzoli & Isles, starring Angie Harmon and Sasha Alexander; Leverage, starring Timothy Hutton; Hawthorne, with Jada Pinkett Smith; Memphis Beat, with Jason Lee; Men of a Certain Age, with Ray Romano, Andre Braugher and Scott Bakula; and Southland, from Emmy(R)-winning producer John Wells (ER); as well as the upcoming Falling Skies, starring Noah Wyle, and Franklin & Bash, with Mark-Paul Gosselaar and Breckin Meyer. TNT also presents such powerful dramas as Bones, Supernatural, Las Vegas, Law & Order, CSI: NY, Cold Case and Numb3rs; broadcast premiere movies; compelling primetime specials, such as the Screen Actors Guild Awards(R); and championship sports coverage, including NASCAR, the NBA and the NCAA men's basketball tournament. TNT is available in high-definition.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

Source: Nielsen Media Research. Based on Live + SD. NBA Playoffs on TNT Round 1 to-date; 23 games each (04/17/2011 � 04/28/2011) vs. (04/18/2010-4/29/ 2010). Historical comparisons for NBA Round 1 Final averages on Cable only for seasons: 1984-2011. Affluent Source: Nielsen Media Research National TV Toolbox. Based on Live + SD data. NBA Playoffs on TNT, ESPN and ABC to date=4/16/11-4/25/11 vs. 4/17/10-4/26/10, includes live telecasts only. NBA Regular Season on ABC and ESPN=10/26/10-4/13/11 vs 10/27/09-4/14/10, includes live telecasts only. MLB STD on ESPN and FOX=3/31/11-4/25/11 vs. 4/4/10-4/26/10, includes live telecasts only. MLB Playoffs on FOX=10/16/10-11/1/10 vs 10/16/09-11/4/09, includes all World Series and LCS telecasts. NHL Regular Season on VS and NBC=10/7/10-04/10/11 vs. 10/1/09-4/11/10, includes live telecasts only. NHL Stanley Cup Playoffs to date on VS and NBC=4/13/11-4/25/11 vs. 4/14/10-4/26/10, includes live telecasts only. NFL 2010-11 season 9/9/10-1/2/11 vs. 2009-10 season 9/10/09-1/3/10 on CBS, FOX, NBC, ESPN and NFLN, includes live telecasts only. NFL 2011 Playoffs 1/8/11-2/6/11 vs NFL 2010 Playoffs=1/9/10-2/7/10, includes all live telecasts on FOX, ABC and NBC.





  [may 2011]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











most recent ratings | view all posts
[08/27/14 - 02:34 PM]
Finale of "Pretty Little Liars" Is the Summer's #2 Most-Tweeted Drama/Comedy Telecast, Behind Only Its Summer Premiere
ABC Family spins the numbers for Tuesday, August 26.

[08/27/14 - 08:51 AM]
"America's Got Talent" Wins Its Two-Hour Time Period Among the Big 4 by a Margin of 91% and by 65% in Total Viewers
NBC spins the numbers for Tuesday, August 26.

[08/27/14 - 08:35 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Win for NBC
The show's latest installment leads the night in both total viewers and adults 18-49.

[08/27/14 - 08:32 AM]
Night 2 "Bachelor in Paradise" 2-Night Event Holds Steady from Night 1 In Total Viewers and Adults 18-49
ABC spins the numbers for Tuesday, August 26.

[08/26/14 - 02:07 PM]
"Fast N' Loud" Roars to #1 Spot in Cable & #2 Spot in All of TV Monday Night
Discovery spins the numbers for Monday, August 25.

[08/26/14 - 11:24 AM]
Disney Channel Sweeps Total Day in Total Viewers and Major Youth Demos
Disney Channel spins the numbers for the week of August 18-24.

[08/26/14 - 10:54 AM]
NBC's "Emmy" Telecast Delivers the Event's Second-Biggest Overall Audience In Eight Years
NBC further spins the numbers for Monday, August 25.

[08/26/14 - 08:37 AM]
Monday's Broadcast Ratings: Emmys Put NBC on Top
Early results see nearly 14 million viewers tune into the 66th annual event.

[08/26/14 - 08:35 AM]
"Bachelor in Paradise" Holds Steady Week to Week Opposite "Emmys" on NBC, While Posting Gains in Women 18-34
ABC spins the numbers for Monday, August 25.

[08/26/14 - 07:49 AM]
"The 66th Primetime Emmy(R) Awards" Posts NBC's Highest-Rated Monday in Metered-Market Households, Excluding Olympics, In Seven Years
NBC spins the numbers for Monday, August 25.

[08/25/14 - 12:30 PM]
New Era of "Doctor Who" Begins with Highest Rated Season Premiere Ever on BBC America
BBC America spins the numbers for Saturday, August 23.

[08/25/14 - 09:42 AM]
Last Night's "Big Brother" Is the Biggest Brother of the Summer
CBS spins the numbers for Sunday, August 24.

[08/25/14 - 09:02 AM]
Sunday's Broadcast Ratings: NFL Preseason Keeps NBC on Top
"Big Brother 16" on CBS however is the night's biggest draw among adults 18-49.

[08/25/14 - 08:34 AM]
NBC Sports Coverage of Last Night's Cincinnati Bengals-Arizona Cardinals Preseason Game Finishes the Night #1 in the 56 Local Markets
NBC spins the numbers for Sunday, August 24.

[08/25/14 - 08:25 AM]
ABC's "Rising Star" Finale is Up for the 2nd Straight Week in Adults 18-49
ABC spins the numbers for Sunday, August 24.