or


[06/14/11 - 03:19 PM]
ABC Family's "Switched at Birth," Summer's Break Out Hit, Posts Series Highs in Week 2
ABC Family spins the numbers for Monday, June 13.

[via press release from ABC Family]

Ratings Highlights for Monday, June 13, 2011 Final National Ratings

ABC Family's "The Secret Life of the American Teenager" Posts Near Season Highs

~Ranks as Monday's No. 1 TV Telecast in Women 18-34, Viewers 12-34 and Females 12-34

~Delivers its Second-Best Numbers of the Season in Key 18-34 and 18-49 Demos

ABC Family's "Switched at Birth" Bucks the Trend - Hits Series Highs in Week 2

~Outperforms its Debut by Double-Digit Percentages in Target 18-34 and 12-34 Demos

~Retains an Impressive 100% Week to Week in Women 18-49 and 94% in Adults 18-49

~Sweeps its Time Period and is Monday's No. 2 Scripted TV Show in Viewers 12-34 and Key Women

"The Secret Life of the American Teenager" (8:00-9:00 p.m.)

ABC Family's critical darling, "The Secret Life of the American Teenager," delivered its second-best ratings of the season in Adults 18-34 (1.3 million/2.0 rating), Women 18-34 (1.1 million/3.2 rating), Adults 18-49 (1.8 million/1.4 rating) and Women 18-49 (1.5 million/2.2 rating), behind last week's episode, and third-best results in Total Viewers (3.1 million), Viewers 12-34 (2.0 million/2.1 rating) and Females 12-34 (1.6 million/3.5 rating).

· Easily dominating its time period, "Secret Life" stood as Monday's No. 1 TV telecast in Women 18-34, Viewers 12-34 and Females 12-34, and cable's No. 1 telecast in Women 18-49 (No. 1 scripted TV telecast).

"Switched at Birth" (9:00-10:00 p.m.)

On the heels of last week's record-setting debut, ABC Family's hit original series "Switched at Birth" delivered impressive gains in its second week, exceeding its launch by 20% in Adults 18-34 (1.2 million vs. 1.0 million), by 30% in Women 18-34 (979,000 vs. 754,000), by 13% in Viewers 12-34 (1.8 million vs. 1.6 million) and by 15% in Females 12-34 (1.5 million vs. 1.3 million). Also impressive, "Switched at Birth" retained 100% of its premiere Women 18-49 audience week to week (1.3 million) and a considerable 94% in Adults 18-49 (1.6 million vs. 1.7 million).

· "Switched at Birth" ranked as Monday's No. 2 scripted TV telecast in Women 18-34, Viewers 12-34 and Females 12-34, and cable's No. 2 scripted telecast in Women 18-49 - behind "The Secret Life of the American Teenager."

Source: Nielsen Media Research (National Ratings, 6/13/11, Live + SD).





  [june 2011]  
S
M
T
W
T
F
S
   


· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)
· SWITCHED AT BIRTH (ABC FAMILY)









most recent ratings | view all posts
[07/07/15 - 01:07 PM]
Bravo Media's Emmy-Nominated "Million Dollar Listing New York" Earns Highest-Rated Season in Franchise History Among P18-49
Bravo further spins the numbers for Wednesday, July 1.

[07/07/15 - 12:48 PM]
HBO Series Hit Record Highs, While Summer Shows Off to Strong Start
HBO spins the numbers for the year to date.

[07/07/15 - 12:36 PM]
Destination America Scores Best Quarter Ever in Network History
Destination America spins the numbers for the second quarter of 2015.

[07/07/15 - 10:19 AM]
TV One Posts Best Second Quarter in Network History Delivering 51% and 47% Increases in Key Demos in Primetime
TV One spins the numbers for the second quarter of 2015.

[07/07/15 - 08:44 AM]
Monday's Broadcast Ratings: "The Bachelorette" Sparks Victory for ABC
The Alphabet wins the night in both total viewers and adults 18-49.

[07/06/15 - 02:20 PM]
Investigation Discovery Closes Out First Half of 2015 Celebrating Best 2nd Quarter and Best June Ever in Prime and Total Day
Investigation Discovery spins the numbers for the second quarter of 2015.

[07/06/15 - 01:20 PM]
Staggering 25.4 Million Witness USA Defeat Japan to Win Coveted FIFA Women's World Cup 2015 Title
FOX Sports spins the numbers for Sunday, July 5.

[07/06/15 - 12:45 PM]
MTV's "Scream" Premiere Draws Six Million Total Viewers, Leaps +45% in L+3 Ratings
MTV further spins the numbers for Tuesday, June 30.

[07/06/15 - 10:56 AM]
USA Network's Award-Winning Series "Mr. Robot" Jumps 36% in P18-49 for Week Two
USA further spins the numbers for Wednesday, July 1.

[07/06/15 - 07:16 AM]
USA's Women's World Cup Championship Match Sets Metered Market Household Ratings Record
FOX Sports spins the numbers for Sunday, July 5.

[07/05/15 - 09:12 AM]
"Macy's 4th of July" Special Generates the Highest Saturday Average for Any Big 4 Net, Excluding Sports, Since February
NBC spins the numbers for Saturday, July 4.

[07/05/15 - 08:56 AM]
Saturday's Broadcast Ratings: "Macy's 4th of July Fireworks Spectacular" Puts NBC on Top
The Peacock leads the night in both total viewers and adults 18-49.

[07/04/15 - 08:45 AM]
"Dateline NBC" Is the #1 Big 4 Telecast of the Night in Adults 18-49 and 25-54
NBC spins the numbers for Friday, July 3.

[07/04/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown in Repeat Battle
CBS then is the most-watched network last night.

[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.