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[07/12/11 - 11:41 AM]
Syfy's New Monday Night Scripted Programming Block Gets Off to Powerful Start Led by "Alphas" 2.5 Million Total Viewers - Most Watched Channel Debut in Two Years!
Syfy spins the numbers for Monday, July 11.

[via press release from Syfy]

SYFY'S NEW MONDAY NIGHT SCRIPTED PROGRAMMING BLOCK GETS OFF TO POWERFUL START LED BY "ALPHAS" 2.5 MILLION TOTAL VIEWERS - MOST WATCHED CHANNEL DEBUT IN TWO YEARS!

ALPHAS, WAREHOUSE 13 AND EUREKA ALL AVERAGE MORE THAN TWO MILLION VIEWERS

HIGHEST MONDAY TIME PERIOD AUDIENCE FOR SCRIPTED SERIES IN OVER 10 YEARS

NEW YORK - July 12, 2011 - Sparked by Alphas - the most watched Syfy series debut since 2009 - the channel's powerful new Monday night scripted programming block of Eureka, Warehouse 13 and Alphas each delivered more than two million total viewers from 8-11:30PM (ET/PT) on July 11.

This marked Syfy's highest Monday time period audience for scripted series in over 10 years.

At 10PM Alphas found 2.5 million total viewers, 1.2 million Adults 18-49 and 1.3 million Adults 25-54 along with a 1.84 HH rating, the top-rated series premiere since Warehouse 13 debuted in July 2009, the same night Syfy launched its new brand evolution.

From 9-10PM, the season three premiere of Warehouse 13 snagged, bagged and tagged 2.3 million total viewers, 1.0 million Adults 18-49 and 1.2 million Adults 25-54 with a 1.74 HH rating.

Eureka's season 4.5 return kicked off the night at 8PM by grabbing 2.0 million total viewers, 893,000 Adults 18-49 and 987,000 Adults 25-54, while averaging a 1.5 HH rating.

Boosted by the premieres of Alphas, Warehouse 13 and Eureka, Syfy.com delivered its best day in video streams (378K) since 11/1/2009; uniques (376K) since 10/31/10; page views (1.4 million) since 3/18/11, and visits (373K) since 1/17/11.

Syfy's Summer Premiere Week continues on Wednesday, July 13, with the third season of Ghost Hunters International at 9PM, followed by the premiere of Legend Quest at 10PM. On Friday, July 15, Haven returns for its second season at 10PM.

Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in more than 99 million homes, Syfy is a network of NBCUniversal, one of the world's leading media and entertainment companies. (Syfy. Imagine greater.)





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· ALPHAS (SYFY)
· EUREKA (SYFY)
· WAREHOUSE 13 (SYFY)





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