or


[07/15/11 - 04:32 PM]
"Wilfred" Delivers Solid Performance, "Louie" Paces Ahead of Season 1
FX spins the numbers for Thursday, July 14.

[via press release from FX]

[All data Nielsen Live+ Same Day unless otherwise indicated.]

WILFRED

In its fourth week, Wilfred delivered a solid performance among its core male audience. Week to week, M18-49 vaulted +29% while M18-34 advanced +21% -- the highest delivery since the premiere. In its time period, Wilfred ranked #1 in M18-34 - outdelivering its closest cable competitor by +17%, and +66% among the closest broadcast network.

Week to Week Trending, Thursday @ 1000-1030P

Wilfred gained +14% week to week in P18-49 (1,064,000 vs. 935,000), driven by males. M18-49 gained +29% offsetting an -11% decline in W18-49. Men 18-34 grew +21% week to week (461,000 vs. 382,000) to the highest delivery since the series opener (471,000).

Vs. Lead-in

Wilfred grew +41% over its Two and a Half Men lead-in in P18-49 (1,064,000 vs. 753,000) ? and more than doubled it in M18-34 (461,000 vs. 208,000).

· Two and a Half Men rebounded +24% week to week in P18-49 (753,000 vs. 606,000) and +27% in M18-34 (208,000 vs. 164,000) - the best in four weeks.

Rank in Basic Cable Time Period - Thursday, 1000-1030P

In its basic cable time period, Wilfred ranked in the top two in the key male demos, as well as, in P18-34: #1 in M18-34, #2 in M18-49, M25-54, and P18-34. Among P18-49, Wilfred ranked #3. What's more, Wilfred outdelivered its closest cable competitor, Comedy Central's Futurama by +17% (461,000 vs. 395,000) and easily surpassed its nearest broadcast competition, ABC's Rookie Blue, by +66% (461,000 vs. 277,000).

Vs. Key FX Comedies (Premiere Season)

Four weeks in, Wilfred is pacing ahead of the frosh seasons of key FX comedies in P18-49.

· P18-49: Wilfred (1,247,000), Louie (532,000), Archer (698,000), The League (880,000), and Sunny (747,000)

Time Shifted Viewing

Wilfred's series premiere lifted +45% from Live+ Same Day to Live+7 in P18-49 (1,606,000>2,325,000) - the largest percentage lift ever for a series premiere on FX. Moreover, Wilfred's 2,325,000 matched that of Sunny (Season 6 premiere) as the most-watched original comedy telecast ever on FX.

LOUIE

Louie vs. Season 1: Four weeks in, Louie is pacing ahead of Season 1 across the board -- +60% in P18-49 (850,000 vs. 532,000), +57% in total viewers (1,231,000 vs. 785,000), +41% in P25-54 (713,000 vs. 506,000) and +60% in P18-34 (500,000 vs. 313,000).

Week to Week Trending, Thursday @ 1030 - 1100P: Louie increased from prior week by +17% in P18-49 (768,000 vs. 655,000). The growth was driven by men (+27%, 526 vs. 414) as women held steady with prior week (242 vs. 241). In P25-54, Louie gained +16% (632 vs. 546) and was gender balanced; M25-54 were up +16% (387 vs. 333), W25-54 increased +15% (245 vs. 214). What's more, M18-34 grew +14% (349 vs. 307) to the second highest delivery in the show's history, behind only the Season 2 premiere (425).

Vs. Lead-in: Louie retained 72% of its lead-in among P18-49 - the highest retention of Wilfred this season. P18-34 held 78%, slightly more than the prior two weeks (75% last week and 72% two weeks ago), and matching its premiere week.

Time Shifted Viewing: Louie's premiere episode lifted +32% from Live+Same Day to Live+7 in P18-49 (1,068,000>1,414,000) - slightly less than its series debut last year but off of a lower audience (+37%, 752,000>1,032,000).





  [july 2011]  
S
M
T
W
T
F
S
     


· ARCHER (FXX)
· FUTURAMA (HULU)
· IT'S ALWAYS SUNNY IN PHILADELPHIA (FXX)
· LEAGUE, THE (FXX)
· LOUIE (FX)
· TWO AND A HALF MEN (CBS)
· WILFRED (FXX)





most recent ratings | view all posts
[01/30/26 - 10:11 AM]
"20/20" Ranks No. 1 in the Two-Hour Time Period Across the Board Versus CBS and NBC
"20/20" posted across-the-board gains week to week: Total Viewers, Adults 25-54 and Adults 18-49, hitting 9-week highs in both key Adult demos.

[01/30/26 - 06:20 AM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" was also up year to year in Total Viewers for the week of January 19.

[01/28/26 - 06:36 AM]
FOX Scores 46 Million Viewers for NFC Championship Between NFC West Rivals
The Seahawks are soaring to the Super Bowl.

[01/28/26 - 06:01 AM]
AFC Championship Game Is This Year's Most-Watched NFL Postseason Game as "NFL on CBS" Caps Off Record-Setting Season
Patriots-Broncos averaged 48,618,000 viewers and peaked with 57,759,000.

[01/27/26 - 12:01 PM]
Netflix Top 10: Week of January 19 - "The Rip" Is Right on the Money at No. 1 in This Week's Top 10
Audiences kept the suspense going as they streamed the murder-mystery thriller "His & Hers," putting the series at No. 1 on the English TV list with 17.2 million views.

[01/26/26 - 04:13 PM]
BET's "Tyler Perry's Sistas" Milestone Season 10 Premiere Garners 1 Million Viewers
The Season 10 premiere delivered a notable lift for BET, posting its strongest performance in nearly six months and improving by double digits versus the prior season launch.

[01/26/26 - 01:23 PM]
UFC Delivers Historic Night in Paramount+ Debut
UFC 324 on Saturday, January 24 delivered nearly five million streaming views and over seven million households, the platform's largest exclusive live event to date.

[01/23/26 - 12:44 PM]
"20/20" Improves on the Previous Week in Adults 25-54 and Adults 18-49, Hitting an 8-Week High in the Key Adult News Demo
"20/20" ranked No. 1 in its two-hour time period in Adults 25-54.

[01/23/26 - 12:28 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" posted double-digit increases week to week in Total Viewers, Adults 25-54 and Adults 18-49.

[01/23/26 - 10:31 AM]
"College GameDay Built by The Home Depot" Closes Out Historic Season with 2.6 Million Viewers Highlighting Hurricanes and Hoosiers
The six postseason GameDay shows delivered 2.4 million average viewers, up 30 percent year-over-year.

[01/23/26 - 07:37 AM]
Historic Back-to-Back Stretch: ESPN Delivers Its No. 1 and No. 8 Most-Watched Events Ever on Consecutive Days
Across Sunday and Monday, fans consumed 18.7 billion total minutes across ESPN, ABC and ESPN2 - a 28% increase from last season's Divisional Round game and Championship Monday on the same networks.

[01/22/26 - 03:39 PM]
Special Premiere of "The Fall and Rise of Reggie Dinkins" Is the Season's Most-Watched Comedy Episode
The series drew 5.8 million viewers and a 1.4 rating in the 18-49 demo in its special premiere that aired Sunday, January 18.

[01/22/26 - 02:05 PM]
ESPN's MegaCast of the College Football Playoff National Championship Presented by AT&T Delivers 30.1 Million Viewers - The Most-Viewed College Football Game in 11 Years
The game scored 30.1 million viewers, the most-watched college football game since the inaugural CFP National Championship (33.9 million viewers, Oregon/Ohio State, 2014-15) and the second most-watched National Championship of the CFP era.

[01/22/26 - 12:48 PM]
ABC Wednesday Comedies Score with Stellar Midseason Premieres
"Shifting Gears" and "Abbott Elementary" are among top scripted shows of the week in adults 18-49.

[01/22/26 - 07:58 AM]
NBC Sports Delivers Its Most Watched NFL Divisional Playoff Game on Record as Rams-Bears Thriller Averages 45.4 Million Viewers on NBC & Peacock
The audience for Rams-Bears - which increased in every quarter hour from 8:15 p.m. ET until the game-winning score - peaked in the game's closing minutes, with an average of 52.6 million viewers from 9:45-10 pm ET.