or


[07/26/11 - 02:47 PM]
ABC Family's "Switched at Birth" Hits Series Highs; "Secret Life" Hits Season 4 Highs
ABC Family spins the numbers for Monday, July 25.

[via press release from ABC Family]

Ratings Highlights for Monday, July 25, 2011 Final National Ratings

"The Secret Life of the American Teenager" Surges Week to Week

~Delivers its 2nd-Best Ratings of Season 4 in Viewers 12-34 and Key Females

~Ties "Switched at Birth" as Monday's No. 1 Scripted TV Telecast in Target Women

~Stands as TV's No. 1 Telecast/Scripted Telecast at 8PM in Core 18-34 and 12-34 Demos

"Switched at Birth" Hits Series Highs in Viewers 12-34 and Teen Demos

~Ties Series Highs in Adults 18-49 and Females 12-34 and is its No. 2 Telecast Ever Viewers

~Is Monday's No. 1 TV Telecast Among Females 12-34

~Ties "Secret Life" as Monday's No. 1 Scripted TV Telecast in Target Women

~Grows its Audience for the Third Consecutive Week

"The Secret Life of the American Teenager" (8:00-9:00 p.m.)

ABC Family's "The Secret Life of the American Teenager" delivered its 2nd-best numbers of its fourth season in Viewers 12-34 (1.8 million/1.9 rating) and Females 12-34 (1.4 million/3.1 rating), and tied its airing on 6/27/11 as the series' No. 2 telecast this season in Adults 18-34 (1.6 rating), Women 18-34 (2.5 rating), Adults 18-49 (1.2 rating) and Women 18-49 (1.9 rating).

· Against all Monday telecasts, "Secret Life" tied "Switched at Birth" as the No. 1 scripted TV telecast in Women 18-34 and Women 18-49, and was TV's No. 2 telecast in Females 12-34 and Female Teens, behind "Switched at Birth."

· At 8 o'clock, "Secret Life" qualified as TV's No. 1 telecast in Viewers 12-34, Females 12-34, Teens and Females Teens, cable's No. 1 telecast in Adults 18-34 and Women 18-34 and cable's No. 1 scripted telecast in Total Viewers.

"Switched at Birth" (9:00-10:00 p.m.)

Growing its audience for the third consecutive week, ABC Family's breakout hit original series "Switched at Birth" hit series highs in Viewers 12-34 (1.9 million/2.0 rating), Teens 12-17 (762,000/3.1 rating) and Female Teens (659,000/5.5 rating), and tied as the show's No. 1 telecast ever in Adults 18-49 (1.7 million/1.3 rating - tied series premiere, 6/6/11) and Females 12-34 (1.5 million/3.3 rating - tied 6/13/11). In Total Viewers, "Switched at Birth" delivered its 2nd-largest audience ever, falling just shy of its series launch on 6/6/11 (3.1 million vs. 3.3 million).

· "Switched at Birth" stood as TV's No. 1 telecast in Females 12-34 and Female Teens, and tied "The Secret Life of the American Teenager" as TV's No. 1 scripted telecast in Women 18-34 (2.5 rating) and Women 18-49 (1.9 rating).

· At 9 o'clock, "Switched at Birth" was TV's No. 1 telecast in Viewers 12-34, Females 12-34, Teens and Females Teens, and was TV's No. 1 scripted TV telecast in the hour in Adults 18-49, Women 18-49, Adults 18-34 and Women 18-34.

Source: Nielsen Media Research (National Ratings, 7/25/11, Live + SD).





  [july 2011]  
S
M
T
W
T
F
S
     


· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)
· SWITCHED AT BIRTH (FREEFORM)





most recent ratings | view all posts
[10/30/20 - 08:09 AM]
Thursday's Broadcast Ratings: FOX Claims Top Honors with "Thursday Night Football"
The network's NFL franchise once again leads the night in total viewers and adults 18-49.

[10/29/20 - 08:14 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Keeps FOX in Front
The network leads the evening in both total viewers and adults 18-49.

[10/28/20 - 05:02 PM]
FOX Sports Caps Unprecedented 25th MLB Season as World Series Game 6 Delivers 13.2 Million Viewers
FOX Sports spins the numbers for Tuesday, October 27.

[10/28/20 - 01:04 PM]
Tuesday's Broadcast Ratings: World Series Goes Out on Top for FOX
Game 6 wraps with the network in front among total viewers and adults 18-49.

[10/27/20 - 11:16 AM]
Amazon Prime Video Enjoys "Great Success" with "Borat Subsequent Moviefilm" Opening Weekend
During its opening weekend it was streamed by tens of millions of customers.

[10/27/20 - 08:11 AM]
Monday's Broadcast Ratings: NBC Tops Viewers; Shares Demo Crown with ABC
"The Voice" and "Dancing with the Stars" lead their respective networks to victory.

[10/26/20 - 08:27 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Top FOX, World Series
The network takes home top honors in both total viewers and adults 18-49.

[10/25/20 - 10:13 AM]
Saturday's Broadcast Ratings: World Series Keeps FOX on Top
Coverage of Game 4 leads the night in both total viewers and adults 18-49.

[10/24/20 - 08:32 AM]
Friday's Broadcast Ratings: FOX Rides World Series to Victory
Game 3 takes home top honors in both total viewers and adults 18-49.

[10/23/20 - 08:42 AM]
Thursday's Broadcast Ratings: NFL Puts FOX on Top in Demos
Presidential debate coverage on ABC and NBC however leads the night in total viewers.

[10/23/20 - 07:21 AM]
HGTV Series "Help! I Wrecked My House" Delivers Double-Digit Ratings Gains in Debut Season
HGTV further spins the numbers for the season to date.

[10/22/20 - 08:19 AM]
Wednesday's Broadcast Ratings: FOX, World Series Stay on Top
Coverage of Game 2 holds off the competition in total viewers and adults 18-49.

[10/21/20 - 08:11 AM]
Tuesday's Broadcast Ratings: World Series Tops Charts for FOX
Coverage of Game 1 however is down sharply from a year ago among adults 18-49 in the early results.

[10/20/20 - 01:10 PM]
Netflix Reveals Stats and Facts About Its Top Movies in the Last Few Months
"Enola Holmes" (76 million), "American Murder: The Family Next Door" (52 million), "The Old Guard" (78 million), "Project Power" (75 million) and "The Kissing Booth 2" (66 million) are among the mentioned audiences.

[10/20/20 - 08:13 AM]
Monday's Broadcast Ratings: NBC Pulls in Front with Return of "The Voice"
The network leads the night in both total viewers and adults 18-49.