or


[08/03/11 - 01:23 PM]
"Disney Friends for Change Games" Scores Across Multiple Platforms
Disney Channel spins the numbers for Sunday, July 31.

[via press release from Disney Channel]

"Disney Friends for Change Games" Scores Across Multiple Platforms

~Finale is TV/Cable's No. 1 Telecast at 8:30PM in Total Viewers, Kids 6-11 and Tweens 9-14

~Over 37 Million Unique Viewers Watch on TV, with Nearly 22 Million Page Views Online

The 2011 "Disney Friends for Change Games," featuring over 30 Disney Channel and Disney XD stars from around the globe playing on behalf of environmental charities, wrapped this past Sunday, July 31, crowning the Red Team -- which raised $250,000 to benefit World Wildlife Fund -- champion. Additionally, the fund won the Fan Favorite online poll, raising an additional $100,000.

The games conquered across multiple platforms, launching on Disney Channel on June 24th and on Disney XD on June 27th, with the online site going live on June 10th.

The finale special on Disney Channel ranked as TV's No. 1 telecast from 8:30-9:00 with Kids 6-11 (1.9 million/7.7 rating) and Tweens 9-14 (1.6 million/6.4 rating), and was the No. 1 scripted telecast across all television in Total Viewers (3.6 million - No. 1 across all cable).

Over the course of the five-week event, the games reached almost 37 million unique Total Viewers on television, including more than 15 million unique Kids 6-14.

Online, the "Friends for Change Games" site amassed nearly 22 million page views and almost 4 million starts for online versions of the three featured games, 'Energy Dance Battle' (1.632 million), 'Conservation Catapult' (1.325 million) and 'The Recycler' (771,166). Moreover, nearly 1.3 million fans cast their vote for their favorite team and charity throughout the event.

Teams/Charities:

Green Team playing to benefit Fauna and Flora International - 479,448 votes

Captain: Brandon Mychal Smith ("So Random!"), Valeria Baroni (Disney Channel Argentina), Paula Dalli (Disney Channel Spain), Adam Hicks ("Zeke and Luther"), David Henrie ("Wizards of Waverly Place"), Sterling Knight ("So Random!"), Ryan Ochoa ("Pair of Kings"), Eve Ottino (Disney Channel France) and Bella Thorne ("Shake It Up").

Blue Team playing to benefit Ocean Conservancy - 310,654 votes

Captain: Debby Ryan ("Jessie"), Allisyn Ashley Arm ("So Random!"), Olavo Cavalheiro (Disney Channel Brazil), Hutch Dano ("Zeke and Luther"), Roshon Fegan ("Shake It Up"), Doc Shaw ("Pair of Kings"), Stefanie Scott ("A.N.T. Farm") and Jake Short ("A.N.T. Farm").

Red Team playing to benefit World Wildlife Fund - 252,858 votes

Captain: Mitchel Musso ("Pair of Kings"), Jake T. Austin ("Wizards of Waverly Place"), Doug Brochu ("So Random!"), Kelsey Chow ("Pair of Kings"), Davis Cleveland ("Shake It Up"), Dean Delannoit (Disney Channel Holland and Belgium), Carlon Jeffrey ("A.N.T. Farm"), and Zendaya ("Shake It Up").

Yellow Team playing to benefit UNICEF - 224,528 votes

Captain: Bridgit Mendler ("Good Luck Charlie"), Jorge Blanco (Disney Channel Mexico), Valentina Colombo (Disney Channel Italy), Adam Irigoyen ("Shake It Up"), China Anne McClain ("A.N.T. Farm"), Sierra McCormick ("A.N.T. Farm"), Logan Miller ("I'm in the Band") and Gregg Sulkin ("Wizards of Waverly Place" and Disney Channel UK).

About Disney Channel /Disney XD

Disney Channel is a 24-hour kid-driven, family inclusive television network that taps into the world of kids and families through original series and movies. It is currently available on basic cable in over 99 million U.S. homes and to millions of other viewers on Disney Channels around the world. Disney XD is a basic cable channel and multi-platform brand for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable affiliates. Disney XD channels are in the UK, France, Spain, Denmark, Sweden, Norway, Poland, Greece, Turkey, Latin America, Japan, Germany, Austria, Switzerland, The Netherlands and Canada. Disney Channel and Disney XD are part of the Disney/ABC Television Group.

About "Disney Friends for Change"

Disney Friends for Change, part of Disney Corporate Citizenship, is a multi-platform initiative that helps inspire kids and families to join together and make a positive impact on their world. Through PSAs on-air and online tool-kits, the program aims to provide useful information to help kids make small changes that add up to big differences. As part of the program, Disney donates $1 million dollars annually to fund projects all around the globe ranging from educational and community programs to species and habitat protection. Friends for Change currently has more than four million actions taking place from kids in 33 countries throughout the United States, Europe, Latin America, Japan, India and China. Disney Corporate Citizenship focuses on three key principles: act and create in an ethical manner; champion the happiness and well-being of kids and families; and inspire those around us to make a lasting, positive change in the world. For more information on Friends for Change, please visit http://disney.go.com/projectgreen. For more information on Disney Corporate Citizenship, please visit www.disney/citizenship2010

Source: NTI, U.S. ratings, Live + Same Day: 6/24/11-7/31/11; Reach: NPower, most current, based on 1 minute of viewing. Online: Omniture: 6/10/11-7/31/11..





  [august 2011]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[07/23/17 - 09:13 AM]
Saturday's Broadcast Ratings: FOX, NBC Share in Adults 18-49 Victory
The Peacock however is the most-watched broadcaster last night.

[07/22/17 - 01:38 PM]
Disney's "Descendants 2" Amasses 13 Million Total Viewers Across Its Disney Channel, ABC, Disney XD, Freeform, Lifetime and Lifetime Movies Simulcast Premieres
Disney Channel spins the numbers for Friday, July 21.

[07/22/17 - 09:03 AM]
Friday's Broadcast Ratings: "Big Brother" Special Helps Boost CBS
The Eye wins the night among total viewers, shares the demo crown with NBC.

[07/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: "Big Brother" Keeps CBS on Top
The Eye wins the evening for the fourth consecutive week.

[07/20/17 - 08:27 AM]
Wednesday's Broadcast Ratings: CBS Takes Home Top Honors with "Big Brother"
The Eye's summer mainstay leads the night in both total viewers and adults 18-49.

[07/19/17 - 08:20 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Eclipse the Competition
The Peacock beats the combined efforts of ABC, CBS, FOX and The CW among adults 18-49.

[07/18/17 - 12:47 PM]
A&E Network's Groundbreaking Series "Live PD" Hits Ratings High with 2.1 Million Total Viewers
A&E spins the numbers for Saturday, July 15.

[07/18/17 - 10:46 AM]
Crown Media's Holiday Programming Initiatives Elevate Networks as Top-Rated in Weekend Primetime
The Hallmark Channel spins the numbers for the week of July 10-16.

[07/18/17 - 08:24 AM]
Monday's Broadcast Ratings: "Bachelorette" Pulls in Front as ABC, NBC Share Demo Crown
The Peacock however is the most-watched broadcaster last night.

[07/17/17 - 02:30 PM]
Freeform's "The Fosters" and "The Bold Type" Premiere to No. 1 Ranks in Key Target Demographics
Freeform further spins the numbers for Tuesday, July 11.

[07/17/17 - 12:12 PM]
New Season of TLC's "OutDaughtered" Returns with Highest Ratings Ever
TLC further spins the numbers for Tuesday, July 11.

[07/17/17 - 08:44 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Top Demo Race
The Eye narrowly edges the competition among adults 18-49.

[07/17/17 - 08:29 AM]
TV One's "Unsung" Season 11 Jagged Edge Premiere Clinches #1 Spot Among Adults 25-54 in 10 pm Slot
TV One further spins the numbers for Sunday, July 9.

[07/16/17 - 09:01 AM]
Saturday's Broadcast Ratings: NBC Edges Competition in Total Viewers with Repeat Lineup
ABC, CBS and NBC however all share the demo crown.

[07/15/17 - 09:32 AM]
Friday's Broadcast Ratings: NBC Tops Demos for Fifth Consecutive Week
The Peacock is the network to beat among adults 18-49.