or


[08/15/11 - 08:54 AM]
ABC's "CMA Music Festival" Surges by 1 Million Viewers Year to Year
ABC spins the numbers for Sunday, August 14.

[via press release from ABC]

ABC's "CMA Music Festival" Surges by 1 Million Viewers Year to Year

Opposite mostly original competition during its 8-11pm telecast on CBS (Big Brother/Same Name), NBC (Minute to Win it/Marriage Ref season finale) and Fox (In the Flow with Affion Crockett), ABC's CMA Music Festival surged from its lead-in (+218% in Total Viewers/+220% in Adults 18-49) to draw an average audience of 7.0 million viewers and finish as the most-watched program in its 3-hour time period. The special also ranked #1 in its time slot with Women 18-34.

· Building young adult audience in each hour of its 3-hour telecast, ABC's broadcast of the CMA Music Festival: Country's Night to Rock moved into first place during its final hour from 10-11pm, topping the season closer of NBC's Marriage Ref by 100% in Adults 18-49.

· ABC's CMA Music Festival grew over last year's telecast by 1 million viewers, drawing its 2nd largest audience in 6 years - since 2005. The broad appealing show was also up year over year with Men 18-49 (+8%), Men 25-54 (+13%), Adults 25-54 (+10%), Teens 12-17 (+29%) and Kids 2-11 (+50% - a 7-year high).

Quick Take for Sunday, August 14, 2011 (Fast Affiliate Live + Same Day Ratings)

More than Tripling its Lead-in, ABC's "CMA Music Festival: Country's Night to Rock" Finishes as the Most-Watched TV Show in its 3-Hour Slot

Jumping by 1.0 Million Viewers from Last Year, ABC's "CMA Music Festival" Draws Its 2nd-Biggest Audience in 6 Years and Builds Year to Year Across Other Key Demos

ABC's "CMA Music Festival: Country's Night To Rock" Generates the Network's Largest Summertime Entertainment Audience in the Time Period in Nearly 5 Years

"CMA Music Festival: Country's Night to Rock" (8:00-11:00 p.m.)

Opposite mostly original competition during its 8:00-11:00 p.m. telecast on CBS ("Big Brother"/"Same Name"), NBC ("Minute to Win It"/season finale of "Marriage Ref") and Fox (series debut of "In the Flow with Affion Crockett"), ABC's "CMA Music Festival" surged from its lead-in (+218% in Total Viewers/+220% in Adults 18-49) to draw an average audience of 7.0 million viewers and finish as the most-watched program in its 3-hour time period. The special also ranked No. 1 in its time slot with Women 18-34 (1.6/5).

· Building young adult audience in each hour of its broadcast, ABC's broadcast of the "CMA Music Festival: Country's Night to Rock" moved into first place during its final hour from 10:00-11:00 p.m., topping the season closer of NBC's "Marriage Ref" by 100% in Adults 18-49 (1.8/5 vs. 0.9/2).

· ABC's "CMA Music Festival" jumped over last year's telecast by 1 million viewers (+17% - 7.0 million vs. 6.0 million on Wednesday, 9/1/10), drawing its 2nd-largest audience in 6 years - since 2005. The broad appealing show was also up year over year with Men 18-49 (+8%), Men 25-54 (+13%), Adults 25-54 (+10%), Teens 12-17 (+29%) and Kids 2-11 (+50% - a 7-year high).

· The "CMA Music Festival" generated ABC's biggest summertime numbers in the time period with entertainment programming in nearly 5 years with Total Viewers (7.0 million), and in more than 3 years with Adults 18-49 (1.6/4) - since 8/27/06 and 7/6/08, respectively.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 41% currently, from 37% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 8/14/11.





  [august 2011]  
S
M
T
W
T
F
S
 


· BIG BROTHER (CBS)
· IN THE FLOW WITH AFFION CROCKETT (FOX)
· MARRIAGE REF, THE (NBC)
· MINUTE TO WIN IT (GSN)
· SAME NAME (CBS)





most recent ratings | view all posts
[01/23/18 - 09:32 AM]
"The Assassination of Gianni Versace: American Crime Story" Premieres to 5.5 Million Total Viewers
FX further spins the numbers for Wednesday, January 17.

[01/23/18 - 08:24 AM]
Monday's Broadcast Ratings: ABC Keeps Top Spot with "Bachelor," "Good Doctor"
The Alphabet leads the night in both total viewers and adults 18-19.

[01/22/18 - 03:11 PM]
"Corporate" Is Highest-Rated Basic-Cable Prime Comedy Premiere of the 2017-18 Season Among Men 18-34
Comedy Central further spins the numbers for Wednesday, January 17.

[01/22/18 - 08:31 AM]
Sunday's Broadcast Ratings: FOX Dominates with NFC Championship
The Eagles/Vikings blowout is not surprisingly down from last year's primetime championship on CBS.

[01/21/18 - 09:04 AM]
Saturday's Broadcast Ratings: NBA Primetime Return Puts ABC on Top
The Alphabet wins the evening among adults 18-49.

[01/20/18 - 08:35 AM]
Friday's Broadcast Ratings: CBS Keeps Top Spot in Viewers, Demos
"MacGyver" and "Hawaii Five-0" lead the night in adults 18-49, while "Blue Bloods" is the most-watched program.

[01/19/18 - 08:13 AM]
Thursday's Broadcast Ratings: CBS Holds Off Competition in Viewers, Demos
Plus: ABC and The CW's dramas return up from their fall finales.

[01/18/18 - 08:18 AM]
Wednesday's Broadcast Ratings: FOX, "9-1-1" Edge Demo Race
The network's new drama helps lead the night among adults 18-49.

[01/17/18 - 08:13 AM]
Tuesday's Broadcast Ratings: "This Is Us," "Ellen's Game of Games" Top Charts for NBC
The Peacock cruises to victory among adults 18-49 last night.

[01/16/18 - 06:20 PM]
"The Office" Marathon Delivers Big Gains for Comedy Central with Total-Day Rating Up 71% Against Year-Ago
Comedy Central spins the numbers for Monday, January 15.

[01/16/18 - 08:15 AM]
Monday's Broadcast Ratings: "Bachelor," "Good Doctor" Top Charts for ABC
The Alphabet's duo helps lead the night in total viewers and adults 18-49.

[01/15/18 - 08:26 AM]
Sunday's Broadcast Ratings: FOX Gets Huge Boost from NFL Overrun
The network's playoff coverage grows to more than 35 million viewers last night.

[01/14/18 - 08:27 AM]
Saturday's Broadcast Ratings: CBS Rides NFL Playoffs to Victory
Divisional game between the Titans and Patriots easily wins the night in all categories.

[01/13/18 - 08:32 AM]
Friday's Broadcast Ratings: CBS Dramas Hold Onto Top Spot
Mainstay "Blue Bloods" is the night's most-watched program.

[01/12/18 - 09:04 AM]
2017 Marks BBC America's Most Watched Year Ever
BBC American further spins the numbers for the year to date.