or


[08/30/11 - 11:12 AM]
ABC Family Sizzles to Record Levels in Prime in Summer 2011
ABC Family spins the numbers for the summer to date.

[via press release from ABC Family]

Ratings Highlights for Summer 2011 Final National Ratings

ABC Family Sizzles to Record Levels in Prime in Summer 2011

~Is ABC Family's Most-Watched Summer in Prime in Total Viewers and All Target Demos

~ Posts 7th Straight Summer of Gains in Females 12-34, and 6th Straight in Women 18-34

~Marks 5th Straight Summer of Growth in Total Viewers, Adults 18-34 and Adults 18-49

ABC Family is Cable's No. 2 Network in Prime in Women 18-34, the Network's Best Competitive Summer Rank Ever; Also Ranks No. 2 in Females 12-34

"Pretty Little Liars," "The Secret Life of the American Teenager" and "Switched at Birth" Are Cable's Top 3 Scripted Series in Women 18-34 and Females 12-34

"The Nine Lives of Chloe King" and "The Lying Game" Rank No. 1 in Their Hours

Premiere of Original Movie "Cyberbully" is TV's No. 1 Movie in Females 12-34

ABC Family - Summer 2011

Powered by a growing slate of original series, including the launches of "Switched at Birth" and "The Nine Lives of Chloe King" and the return of "Pretty Little Liars" and "The Secret Life of the American Teenager," ABC Family delivered its largest summer audience on record in Prime in Total Viewers (1.48 million), Adults 18-34 (431,000), Adults 18-49 (705,000) and Viewers 12-34 (698,000) -- and with all three key female targets: Women 18-34 (302,000), Women 18-49 (486,000) and Females 12-34 (520,000).

ABC Family earned its best competitive summer rank of all time in Prime in Women 18-34 (No. 2), and was also cable's No. 2 network in Females 12-34.

· This marked ABC Family's 5th consecutive summer delivering record levels in Total Viewers, Adults 18-34, Adults 18-49 and Women 18-49, the 6th consecutive summer in Women 18-34, and the 8th in a row in Females 12-34.

· Year to year, ABC Family registered across-the-board increases in Prime, including by 8% in Adults 18-34 (431,000 vs. 399,000), by 4% in Adults 18-49 (705,000 vs. 681,000) and by 5% in Viewers 12-34 (698,000 vs. 666,000).

Program Highlights

· In Women 18-34, "Pretty Little Liars" (1.05 million/3.1 rating), "The Secret Life of the American Teenager" (1.03 million/3.0 rating) and "Switched at Birth" (996,000/2.9 rating) were summer's Top 3 scripted basic cable series.

· In Females 12-34, "Pretty Little Liars" (2.08 million/4.5 rating), "Switched at Birth" (1.67 million/3.6 rating) and "The Secret Life of the American Teenager" (1.65 million/3.6 rating) were summer's Top 3 scripted basic cable series.

· Newcomer "The Nine Lives of Chloe King" ranked No. 1 across all cable on Tuesdays at 9 o'clock among Females 12-34 (847,000/1.8 rating) and Female Teens (487,000/4.1 rating).

· Launching in mid-August, to date, "The Lying Game" is cable's No. 1 program on Mondays at 8 o'clock in Females 12-34 (789,000/1.7 rating) and Female Teens (434,000/3.6 rating).

· The debut of original movie "Cyberbully" (7/17/11) stood as summer's No. 1 TV movie in Females 12-34 (1.72 million/3.7 rating) and Female Teens (1.04 million/8.7 rating), and was the No. 2 TV movie in Women 18-34 (678,000/2.0 rating) and Women 18-49 (1.10 million/1.7 rating),

Source: Nielsen Media Research (National Ratings, Summer 11: 5/30/11-8/29/10, Most Current: Live + SD, blended with Live + 7, when available.





  [august 2011]  
S
M
T
W
T
F
S
 


· CYBERBULLY (ABC FAMILY)
· LYING GAME, THE (ABC FAMILY)
· NINE LIVES OF CHLOE KING, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (ABC FAMILY)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)
· SWITCHED AT BIRTH (ABC FAMILY)





most recent ratings | view all posts
[07/25/14 - 08:40 AM]
Thursday's Broadcast Ratings: "Big Brother" Continues Win Streak for CBS
The Eye has taken home top adults 18-49 honors for five straight weeks.

[07/25/14 - 08:23 AM]
"Last Comic Standing" Wins Its Timeslot in 18-49 and Most Key Demos
NBC spins the numbers for Thursday, July 24.

[07/25/14 - 08:16 AM]
ABC's "Black Box" Finale Is Up and "NY Med" Tops Its Slot for the 5th Straight Week
ABC spins the numbers for Thursday, July 24.

[07/24/14 - 01:20 PM]
Series Premiere of FX's Newest Original Comedy Series "Married" Pulls in 1.5 Million Total Viewers and 1.1 Million Adults 18-49
FX spins the numbers for Thursday, July 17.

[07/24/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Got Talent" Puts NBC Back on Top
The Peacock's summer franchise expands originals to Wednesdays with a victory in both total viewers and adults 18-49.

[07/24/14 - 07:47 AM]
CMT's Highest-Rated Series "Party Down South" Earns Its Highest-Rated Episode Ever, Up Double Digits
CMT spins the numbers for Thursday, July 17.

[07/23/14 - 09:10 AM]
"Daryl's Restoration Over-Hall" Series Premiere Rocks DIY Network's Ratings
DIY Network spins the numbers for Saturday, July 19.

[07/23/14 - 08:28 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Dominates the Competition
NBC wins the night among adults 18-49, more than doubling second place ABC.

[07/23/14 - 08:20 AM]
NBC Wins the Night in the 18-49 Demo More Than Doubling the Nearest Competitor
NBC spins the numbers for Tuesday, July 22.

[07/22/14 - 01:47 PM]
HGTV Still Tops on Sundays - "Flipping the Block" One of HGTV's "Best Series Premieres Ever"
HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
Turner spins the numbers for the week of July 14-20.

[07/22/14 - 11:20 AM]
TNT Wins Fourth Week in a Row, with "Major Crimes," "Rizzoli & Isles" and "The Last Ship" Leading the Pack
TNT spins the numbers for the week of July 14-20.

[07/22/14 - 11:13 AM]
Premiere of New American Heroes Channel Series "Gunslingers" Breaks Network Record for P2+ and HH Delivery
American Heroes Channel spins the numbers for Sunday, July 20.

[07/22/14 - 10:20 AM]
Hallmark Channel Original Programming Dominates Saturday Night
The Hallmark Channel spins the numbers for Saturday, July 19.

[07/22/14 - 09:21 AM]
"Live with Kelly and Michael" Is the #1 Syndie Talker for the 2nd Straight Week Across All Key Measures
Disney-ABC Domestic Television spins the numbers for the week of July 7-11.