or


[09/27/11 - 11:19 AM]
Disney XD Delivers its No. 1 Quarter Ever in 3Q11
Disney XD spins the numbers for the quarter to date.

[via press release from Disney XD]

Ratings Highlights for 3Q 2011 -- Final National Ratings

Disney XD Delivers its No. 1 Quarter Ever in 3Q11

Powered by Another Round of Record Programming

~ Posts 11th Straight Quarter of Year-to-Year Gains; Is Cable's Kid Growth Leader

~Delivers its Top 2 Most-Watched Months of All Time in Prime in July and August

~Outperforms Nicktoons by Double and Triple-Digit Percentages Across the Board

July 18 "Kickin' It" is Disney XD's No. 1 Live-Action Telecast Ever in Kids 6-14

Network Debut of "Phineas and Ferb The Movie: Across the 2nd Dimension" Becomes the Network's No. 2 Telecast Ever in Boys 6-11

"Zeke and Luther" Levies Series Highs in Target Demos for 2 Consecutive Weeks

3Q 2011

During 3Q11, powered by the ongoing success of original series, most notably "Kickin' It," the network's No. 1 series of all time, and tent-pole events like the debut of "Phineas and Ferb The Movie: Across the 2nd Dimension," Disney XD recorded its No. 1 quarter in the network's history in Total Day (includes Toon Disney) in Total Viewers (337,000) and across all key kid targets: Kids 6-14 (195,000), Boys 6-14 (120,000), Kids 6-11 (160,000), Boys 6-11 (98,000), Tweens 9-14 (126,000) and Tween Boys (78,000).

In Prime, 3Q11 also wrapped as Disney XD's No. 1 quarter on record among Total Viewers (392,000), Kids 6-14 (236,000), Boys 6-14 (146,000), Kids 6-11 (194,000), Boys 6-11 (121,000), Tweens 9-14 (152,000) and Boys 9-14 (95,000).

· Impressively, 3Q11 marked Disney XD's 11th consecutive quarter growing its Total Day and Prime audience year to year among its key kid and boy demos - dates back to 1Q09, the quarter Disney XD launched - emerging as the biggest gainer among all kid cable networks among core 6-14 and 9-14 measures.

· During the quarter, Disney XD delivered its Top 2 most-watched months ever in Prime in Kids 6-14, Kids 6-11, Tweens 9-14 and Tween Boys in July 11 and August 11, with September 11 ranking among the network's Top 5 months ever in the target demos.

· In Total Day, DXD doubled Nicktoons among Kids 6-11 (160,000 vs. 79,000), and again held the definitive edge in all remaining kid demos: Kids 6-14 (88% - 195,000 vs. 104,000), Boys 6-14 (58% - 120,000 vs. 76,000), Boys 6-11 (69% - 98,000 vs. 58,000), Tweens 9-14 (85% - 126,000 vs. 68,000) and Tween Boys (53% - 78,000 vs. 51,000).

· In Prime, DXD also surpassed Nicktoons by sizeable margins, outperforming the network by 62% in Kids 6-14 (236,000 vs. 146,000), by 30% in Boys 6-14 (146,000 vs. 112,000), by 70% among Kids 6-11 (194,000 vs. 114,000), by 39% in Boys 6-11 (121,000 vs. 87,000), by 67% among Tweens 9-14 (152,000 vs. 91,000) and by 36% among Tween Boys (95,000 vs. 70,000).

Programming Highlights

· On August 13, the premiere of "Phineas and Ferb The Movie: Across the 2nd Dimension" ranked as the network's No. 2 telecast on record in Boys 6-11 (455,000/3.6 rating), and its No. 1 movie telecast ever in Kids 6-11 (858,000/2.3 rating).

· Disney XD's No. 1 original series to date, the July 18 telecast of "Kickin' It" became Disney XD's No. 1 live-action telecast ever in Kids 6-14 (950,000), with the July 25 telecast the network's No. 1 live-action telecast on record in Tweens 9-14 (675,000 on 7/25/11).

· Twice during 3Q11, "Zeke and Luther" hit series highs for two consecutive weeks in Kids 6-11 and Boys 6-11 (7/18/11 and 7/25/11).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 77 million households via its basic cable affiliates. Disney XD channels are in the UK, France, Spain, Denmark, Sweden, Norway, Poland, Greece, Turkey, Latin America and Japan.

Source: NMR, U.S. ratings, most current, 3Q11: 6/27/11-9/25/11; 3Q10: 6/28/10-9/26/10.





  [september 2011]  
S
M
T
W
T
F
S
    


· KICKIN' IT (DISNEY XD)
· PHINEAS & FERB (DISNEY)
· ZEKE & LUTHER (DISNEY XD)









most recent ratings | view all posts
[04/20/14 - 09:17 AM]
Saturday's Broadcast Ratings: ABC, "Ten Commandments" Top Easter Weekend
The Alphabet leads the night in both total viewers and adults 18-49.

[04/20/14 - 08:50 AM]
"Dateline Saturday Night Mystery" Matches NBC's Highest Adult 18-49 Rating in Its Slot, Excluding Sports, in 19 Months
NBC spins the numbers for Saturday, April 19.

[04/19/14 - 09:02 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "Shark Tank," "20/20"
The Alphabet's veteran newsmagazine posts big gains from last week among adults 18-49.

[04/19/14 - 08:34 AM]
"Hannibal" Is Up 29% Week to Week in Adults 18-49 with Its Top Result in Three Weeks
NBC spins the numbers for Friday, April 18.

[04/19/14 - 08:32 AM]
ABC Wins 3rd Straight Friday with the Top 2 TV Shows - "20/20" Surges to 2nd-Highest Ratings This Season
ABC spins the numbers for Friday, April 18.

[04/18/14 - 08:43 AM]
"Jimmy Kimmel Live" Scores Its Best-Ever Numbers at 11:35 p.m.
ABC spins the late-night numbers for Thursday, April 17.

[04/18/14 - 08:42 AM]
"Parenthood" Jumps 18% Versus Last Week in 18-49, Making It Its Top Episode in Three Weeks
NBC spins the numbers for Thursday, April 17.

[04/18/14 - 08:22 AM]
Thursday's Broadcast Ratings: "Scandal" Finale Powers ABC Into the Top Spot
The Alphabet takes home the adults 18-49 crown but falls just short as the most-watched network.

[04/18/14 - 08:17 AM]
ABC Wins Thursday with "Scandal" Posting Best-Ever Season Finale Numbers
ABC spins the numbers for Thursday, April 17.

[04/17/14 - 02:31 PM]
Wednesday's Cable Ratings & Broadcast Finals: "Survivor," "American Idol" Top Charts
Plus: numbers for FS1's "The Ultimate Fighter," Comedy Central's "Workaholics" and the NHL playoffs on CNBC and NBCSN.

[04/17/14 - 01:48 PM]
"Arnie" Becomes Most-Watched Original Production in Golf Channel History
Golf Channel spins the numbers for Sunday, April 13 through Tuesday, April 15.

[04/17/14 - 11:18 AM]
"The Tonight Show" Retains 100% of the Prior Week's 18-49 Rating, Sees Growth in Total Viewers
NBC spins the late-night numbers for the week of April 7-13.

[04/17/14 - 09:51 AM]
CBS Is 2013-2014 Comedy Leader - Network Has Eight of the Top 10 Comedies in Viewers; Six of Top 10 in Adults 18-49
CBS spins the numbers for the season to date.

[04/17/14 - 08:46 AM]
Encore Telecast of "Law & Order: SVU" Is Currently Delivering the Show's Top Results for a Rebroadcast Since December 2012
NBC spins the numbers for Wednesday, April 16.

[04/17/14 - 08:44 AM]
Wednesday's Broadcast Ratings: FOX, "Idol" Pull Back in Front in Viewers, Demos
Said victory however comes against mostly repeat competition on ABC, CBS and NBC.