or


[10/11/11 - 01:03 PM]
E! Scores Most-Watched Event Ever With "Kim's Fairytale Wedding: A Kardashian Event" Drawing 10.5 Million Total Viewers Across Two-Part Event
E! spins the numbers for Sunday, October 9 and Monday, October 10.

[via press release from E!]

E! SCORES MOST-WATCHED EVENT EVER WITH "KIM'S FAIRYTALE WEDDING: A KARDASHIAN EVENT" DRAWING 10.5 MILLION TOTAL VIEWERS ACROSS TWO-PART EVENT

Below are record-breaking highlights from E!'s two part television event "Kim's Fairytale Wedding: A Kardashian Event" on Sunday, 10/09/11 and Monday, 10/10/11. It was indeed a wedding of Kardashian proportions drawing 10.5 million viewers.

Also included below are highlights for Kendra, Dirty Soap and Chelsea Lately which all saw record highs.

· With a combined 10.5 million viewers tuning into both Sunday and Monday's telecast of Kim's Fairytale Wedding: A Kardashian Event, this now ranks as E!'s most-watched event ever.

· The two part wedding event scoring E!s two highest rated and most-watched telecasts in 2011 among HHLDS, A18-49 and W18-49 for the network. Part 1 garnered an impressive 4.87 rating with the coveted W18-34 demo, translating to roughly 1.4 million young women watching, and averaged 2.8 million Adult 18-49 viewers, while Part 2 on Monday night saw W18-34 grow to an even higher 5.14 rating.

· Sunday October 9th 2011 was E!'s most-watched day in the network's history, averaging over one million Total Viewers (1,018,000) for the Total Day, more than doubling E!'s 2011 year to date average driven by Part 1 of Kim's Fairytale Wedding: A Kardashian Event.

· Sunday was also E!'s highest-rated day across HHLDS (.84) and all key measures including the network's target Adult 18-49 demo (.61) as well as Adults 18-34 (.74), Women 18-34 (1.12) and Women 18-49 (.90).

· The debut of Kim's Fairytale Wedding: A Kardashian Event (Pt 1) averaged a 3.40 HHLD rating on Sunday, 10/09/11 from 8pm-10pm, attracting more than 7 times the number of viewers compared to E!'s Primetime average. Then on Monday, Kim's Fairytale Wedding: A Kardashian Event (Pt 2) averaged a 3.08 HHLD rating on 10/10/11 from 9pm-11pm, attracting more than 6 times the number of viewers compared to the network's Primetime norm.

· On Sunday, Kim's Fairytale Wedding: A Kardashian Event (Pt 1) was able to see continuous quarter-hour growth for each of the eight quarter hours among A18-34, A18-49 and Women 18-34. There was also consistent quarter-hour growth for Monday's Kim's Fairytale Wedding: A Kardashian Event (Pt 2) among HHLDS and the A18-49 demo.

· Additionally, Kim's Fairytale Wedding: A Kardashian Event (Pt 1) dominated the Sunday Evening competition, ranking as the highest-rated and most-watched program across key measures including Adults 18-34 (2.35/1.8 million) and Adults 18-49 (1.98/2.8 million) as well as Women 18-34 (3.56/1.4 million) and Women 18-49 (2.96/2.1 million) compared to all other ad-supported cable networks.

· The wedding also drew record results on E! Online when the event took place in August with 74 Million Page Views and 10 Million video starts during the week surrounding the event.

· On Sunday following Part 1 of the wedding, Kendra in its new 10pm time slot benefited from the strong Wedding lead-in, and posted its highest rated and most-watched telecast ever with a 2.15 HHLD rating and over 2.7 million Total Viewers. Kendra also ranked as the most watched show in its time period against all ad-supported cable for both Adults and Women key measures. Immediately following at 10:30pm Dirty Soap, in its new time slot also delivered its highest rated and most-watched telecast of the season with a .95 HHLD rating and over 1.1 million Total Viewers.

· Then on Monday following Part 2 of the wedding, Chelsea Lately at 11pm, featuring Kendra Wilkinson and Hank Baskett delivered its highest rated and most-watched telecast ever with a 1.47 HHLD rating and nearly 1.8 million Total Viewers and also matched its highest rated telecast among Women 18-49 (1.81).

*Source Nielsen Media Research, National Ratings for 10/09/11; Preliminary Nationals for 10/10/11, Live + Same Day, P2+ Cume (10/9/11-10/10/11); 2011 Primetime (12/27/10-10/06/11, Mon-Sun, 6pm-12am), Keeping Up with the Kardashians:The Wedding (11/08/09, 8pm-10pm). Rank among all ad-supported cable networks.





  [october 2011]  
S
M
T
W
T
F
S
      


· KEEPING UP WITH THE KARDASHIANS (E)





most recent ratings | view all posts
[04/12/21 - 10:00 AM]
Sunday's Broadcast Ratings: CBS Leads Tight Race in Viewers, Demos
Overrun of the 2021 Masters Tournament in primetime helps lift the Eye to top honors in both categories.

[04/11/21 - 10:16 AM]
Saturday's Broadcast Ratings: NBA Returns on Top in Demos for ABC
The Alphabet's primetime coverage leads the night in adults 18-49.

[04/10/21 - 10:03 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Tops Demos for FOX
Plus: "Blue Bloods" on CBS leads the night among total viewers.

[04/09/21 - 10:05 AM]
Thursday's Broadcast Ratings: ABC, NBC Lead Competitive Night
"Grey's Anatomy" and "Law & Order: Special Victims Unit" both top the evening among adults 18-49.

[04/08/21 - 10:05 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Leads Demo Race for FOX
The show's latest installment leads the night in adults 18-49 while NBC's dramas are the most-watched programs overall.

[04/07/21 - 10:03 AM]
Tuesday's Broadcast Ratings: "NCIS" Puts CBS on Top in Viewers, Demos
The Eye pulls in front among total viewers and adults 18-49.

[04/06/21 - 10:01 AM]
Monday's Broadcast Ratings: CBS Wraps NCAA Coverage on Top
The Eye's Men's Basketball National Championship Game easily wins the evening in all categories.

[04/05/21 - 10:07 AM]
Sunday's Broadcast Ratings: "American Idol" Puts ABC on Top in Demos
The reality competition leads the night among adults 18-49 while "60 Minutes" on CBS is the most-watched program overall.

[04/05/21 - 08:52 AM]
Vice TV Is America's Fastest Growing Entertainment Cable Network
The network is reporting 10% growth in adults 18-49 and 20% growth in adults 25-54.

[04/04/21 - 10:21 AM]
Saturday's Broadcast Ratings: NCAA's Final Four Puts CBS on Top
The Eye dominates the evening in both total viewers and adults 18-49.

[04/03/21 - 10:08 AM]
Friday's Broadcast Ratings: CBS Tops Viewers; Shares Demo Crown with ABC, FOX
The Eye's "Blue Bloods" leads the night in both categories.

[04/02/21 - 10:00 AM]
Thursday's Broadcast Ratings: NBC Gets Boost from "Law & Order" Crossover Event
"Law & Order: Special Victims Unit" leads the night in total viewers and adults 18-49 with "Law & Order: Organized Crime" a close second.

[04/01/21 - 10:09 AM]
Wednesday's Broadcast Ratings: NBC Tops Viewers; Shares Demo Crown with FOX
"The Masked Singer" leads the night among adults 18-49 while "Chicago Fire" is the most-watched program overall.

[03/31/21 - 10:08 AM]
Tuesday's Broadcast Ratings: "Pooch Perfect" Tops Demos for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network overall.

[03/30/21 - 10:05 AM]
Monday's Broadcast Ratings: NCAA's Elite Eight Puts CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.