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[10/18/11 - 09:14 AM]
"How I Met Your Mother" and "Hawaii Five-0" Post Week-to-Week Increases in Viewers, Adults 18-49 and Adults 25-54
CBS spins the numbers for Monday, October 17.
[via press release from CBS]

"HOW I MET YOUR MOTHER" AND "HAWAII FIVE-0" POST WEEK-TO-WEEK INCREASES IN VIEWERS, ADULTS 18-49 AND ADULTS 25-54

"Two and a Half Men" is the Night's #1 Program in Key Demos

CBS Wins Every Half-Hour on Monday in Adults 18-49 and Adults 25-54

HOW I MET YOUR MOTHER and HAWAII FIVE-0 posted week-to-week increases in viewers, adults 18-49 and adults 25-54 as CBS won every half-hour in key demographics for the fifth consecutive Monday, according to Nielsen preliminary live plus same day ratings for Oct. 17.

HOW I MET YOUR MOTHER was first in adults 25-54 (4.6/12), adults 18-49 (4.1/12), adults 18-34 (3.8/12) and second in both households (6.0/09) and viewers (9.77m). Compared to last week, HOW I MET YOUR MOTHER was up +9% in households (from 5.5/08), +7% in adults 25-54 (from 4.3/10), +3% in both adults 18-49 (from 4.0/11) and adults 18-34 (from 3.7/10) and added +880,000 viewers (from 8.89m, +10%).

2 BROKE GIRLS was first in adults 25-54 (5.2/12), adults 18-49 (4.3/11) and second in households (6.8/10) and viewers (11.29m). 2 BROKE GIRLS built on its HOW I MET YOUR MOTHER lead-in by +13% in both households and adults 25-54, +5% in adults 18-49 and added +1.52m viewers (+16%). Compared to last week, 2 BROKE GIRLS was up +5% in households (from 6.5/10), +4% in adults 25-54 (from 5.0/11), even in adults 18-49 and added +580,000 viewers (from 10.71m, +5%).

TWO AND A HALF MEN was first in adults 25-54 (6.5/14), adults 18-49 (5.2/13), adults 18-34 (4.0/11), second in both households (8.9/13) and viewers (14.85m). TWO AND A HALF MEN is the night's top broadcast in adults 25-54, adults 18-49 and adults 18-34.

MIKE & MOLLY was first in adults 25-54 (5.1/11), adults 18-49 (3.9/09), second in households (7.1/10) and viewers (11.59m). MIKE & MOLLY was up +2% in adults 25-54 (from 5.0/11) and even in adults 18-49 compared to last week.

HAWAII FIVE-0 won its time slot in adults 25-54 (3.9/09), adults 18-49 (3.1/08) and was second in both households (6.7/11) and viewers (10.87m). Compared to last week, HAWAII FIVE-0 was up +5% in households (from 6.4/10), +8% in adults 25-54 (from 3.6/08), +15% in adults 18-49 (from 2.7/07) and added +800,000 viewers (from 10.07m, +8%).

For the night, CBS was first in adults 25-54 (4.9/11), adults 18-49 (4.0/10), adults 18-34 (3.0/09), second in both households (7.0/11) and viewers (11.54m).

Updated Monday ratings will be available this afternoon.





  [october 2011]  
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· 2 BROKE GIRLS (CBS)
· HAWAII FIVE-0 (CBS)
· HOW I MET YOUR MOTHER (CBS)
· MIKE & MOLLY (CBS)
· TWO AND A HALF MEN (CBS)




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