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[10/25/11 - 02:14 PM]
Entire CBS Comedy Block Posts Gains; CBS Wins Night in Key Demos
CBS spins the numbers for Monday, October 24.
[via press release from CBS]

CBS's ENTIRE MONDAY COMEDY BLOCK POSTS WEEK-TO-WEEK INCREASES AGAINST WORLD SERIES AND MONDAY NIGHT FOOTBALL

CBS Wins Monday in Adults 18-49 and Adults 25-54

"Two and a Half Men" is Night's Top Program in Demos, Up +4% in Adults 18-49 From Last Week

"Mike & Molly" Jumps +8% in Adults 18-49

CBS's entire Monday comedy block posted week-to-week increases in adults 18-49 against Game 5 of the World Series and Monday Night Football, according to Nielsen live plus same day ratings for Oct. 24.

TWO AND A HALF MEN (9.1/13, 15.29m) was first in adults 25-54 (6.8/15), adults 18-49 (5.5/13) and adults 18-34 (4.0/11). Compared to last week, TWO AND A HALF MEN was up +1% in adults 25-54 (from 6.7/14), +4% in adults 18-49 (from 5.3/13) and added +150,000 viewers (from 15.14m, +1%). TWO AND A HALF MEN was the night's #1 program in adults 25-54 and adults 18-49.

MIKE & MOLLY (7.4/11, 12.16m) was first in adults 25-54 (5.4/12) and adults 18-49 (4.2/10). Compared to last week, MIKE & MOLLY was up +6% in adults 25-54 (from 5.1/11), +8% in adults 18-49 (from 3.9/09) and added +650,000 viewers (from 11.51m, +6%).

HOW I MET YOUR MOTHER (5.9/09, 9.79m) was first in adults 25-54 (4.8/12), adults 18-49 (4.3/12) and adults 18-34 (4.0/12). Compared to last week, HOW I MET YOUR MOTHER was up +2% in both adults 25-54 (from 4.7/12) and adults 18-49 (from 4.2/12) and +3% in adults 18-34 (from 3.9/12).

2 BROKE GIRLS (6.6/10, 11.19m) was first in adults 25-54 (5.4/12), adults 18-49 (4.5/11) and adults 18-34 (3.6/10). 2 BROKE GIRLS built on its HOW I MET YOUR MOTHER lead-in by +12% in households, +13% in adults 25-54, +5% in adults 18-49 and added +1.40m viewers (+14%). Compared to last week, 2 BROKE GIRLS was up +2% in both adults 25-54 (from 5.3/12) and adults 18-49 (from 4.4/11) and +3% in adults 18-34 (from 3.5/10).

HAWAII FIVE-0 (6.7/11, 10.70m) was second in adults 25-54 (4.0/09) and adults 18-49 (3.1/08) behind the World Series.

For the night, CBS was first in adults 25-54 (5.1/12), adults 18-49 (4.1/10). Compared to the same night last year, CBS was up +21% in adults 25-54 and +24% in adults 18-49.





  [october 2011]  
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· 2 BROKE GIRLS (CBS)
· HAWAII FIVE-0 (CBS)
· HOW I MET YOUR MOTHER (CBS)
· MIKE & MOLLY (CBS)
· TWO AND A HALF MEN (CBS)




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