or


[11/01/11 - 02:19 PM]
ABC Family's "13 Nights of Halloween 2011" Scares Up Record Crowd
ABC Family spins the numbers for the month of October.

[via press release from ABC Family]

Ratings Highlights for 13 Nights of Halloween 2011 and October 2011 Final National Ratings

ABC Family's "13 Nights of Halloween 2011" Scares Up Record Crowd

~Powers Network to No. 1 Rank in Women 18-34, and No. 2 in Adults 18-34/Women 18-49

~Drives Record October in Prime Across Target 18-34, 18-49 and 12-34 Demos

~Saturday's "Hocus Pocus" is the Event's No. 1 Telecast Ever in Viewers, Adults 18-34/18-49

~"Pretty Little Liars'" Halloween Special is Top Draw in Target Female Demos

"13 Nights of Halloween 2011"

ABC Family's "13 Nights of Halloween 2011" event wrapped as the network's most-watched "13 Nights" stunt in the its history across all demos: Total Viewers (1.6 million), Adults 18-34 (497,000), Women 18-34 (329,000), Adults 18-49 (775,000), Women 18-49 (499,000), Viewers 12-34 (736,000) and Females 12-34 (494,000).

· During "13 Nights of Halloween 2011", ABC Family's ranked as cable's No. 1 network in the daypart in Women 18-34, and placed a strong No. 2 in Adults 18-34, Women 18-49 and Females 12-34.

· Saturday's broadcast of theatrical "Hocus Pocus" (8:00 - 10:00 p.m.) became ABC Family's most-watched "13 Nights of Halloween" telecast ever in Total Viewers (2.8 million), Adults 18-34 (1.0 million/1.5 rating) and Adults 18-49 (1.3 million/1.1 rating), while a special "Pretty Little Liars" (10/19/11, 8:00 - 9:00 p.m.) stood as the network's No. 1 "13 Nights" telecast of all time in Women 18-34 (769,000/2.3 rating), Women 18-49 (1.0 million/1.6 rating) Viewers 12-34 (1.8 million/1.9 rating) and Females 12-34 (1.5 million/3.3 rating).

· Competitively, the special ranked as the month's No. 1 scripted original cable telecast in Female Teens, and placed No. 3 in Females 12-34.

· Versus last year's event, "13 Nights of Halloween 2011" grew by impressive double-digit percentages, including by 25% in Total Viewers (1.6 million vs. 1.2 million), by 47% in Adults 18-34 (497,000 vs. 338,000), by 32% in Adults 18-49 (775,000 vs. 586,000) and by 55% in Viewers 12-34 (736,000 vs. 474,000).

October 11 Powered by a record "13 Nights of Halloween," ABC Family delivered its most-watched October on record in Prime across all target demos: Adults 18-34 (338,000), Women 18-34 (227,000), Adults 18-49 (541,000), Women 18-49 (352,000), Viewers 12-34 (514,000) and Females 12-34 (354,000), surging by solid double-digit percent increases over a year ago in the younger demos.

· Competitively, ABC Family ranked among cable's Top 5 networks in Women 18-34 (No. 5) and Females 12-34 (No. 4).

· Versus October 10, ABC Family grew by 16% in Adults 18-34 (338,000 vs. 291,000), by 22% in Women 18-34 (227,000 vs. 186,000), by 22% in Viewers 12-34 (514,000 vs. 420,000) and by 35% in Females 12-34 (354,000 vs. 263,000).

Source: NTI,US ratings, most current. 13 Nights of Halloween 11: 10/19/11-10/31/11, Monday-Sunday, 8:00 - 10:00 p.m., excludes 9:00 - 10:00 p.m. on 10/19/11; October 2011: 9/26/11-10/30/11; October 2010: 9/27/10-10/31/10.





  [november 2011]  
S
M
T
W
T
F
S
  


· PRETTY LITTLE LIARS (ABC FAMILY)









most recent ratings | view all posts
[12/19/14 - 08:25 AM]
Thursday's Broadcast Ratings: Comedies Power CBS to Top Spot
A repeat "The Big Bang Theory" and a new "Mom" lead the night among adults 18-49.

[12/18/14 - 11:01 AM]
"The Tonight Show" Handily Outperforms ABC, CBS Timeslot Competition for Week of Dec. 8-12
NBC spins the late-night numbers for the week of December 8-12.

[12/18/14 - 10:01 AM]
TBS Wins 2014 as Basic Cable's #1 Entertainment Network with Adults 18-49
Turner spins the numbers for the year to date.

[12/18/14 - 09:40 AM]
USA Network Continues Unprecedented Ratings Streak with 9th Consecutive Year as #1 in Cable in Total Viewers
USA spins the numbers for the year to date.

[12/18/14 - 08:44 AM]
"The Sing-Off" Ties for #2 in Its Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, December 17.

[12/18/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Survivor" Wraps Season on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[12/18/14 - 08:05 AM]
NBCSN Will Post Best Viewership in Network's History in 2014 & Rank as Fastest Growing Sports Cable Net
NBCSN spins the numbers for the year to date.

[12/18/14 - 07:59 AM]
Freshman Hit "Scorpion" and Relocated "NCIS: Los Angeles" Deliver Ratings Growth on Monday
CBS spins the numbers for Monday, December 15.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 08:48 AM]
The Finale of "The Voice 7" Hits a Non-Sports High in 18-49 for Any Network in Its Time Period Since September 30
NBC spins the numbers for Tuesday, December 16.

[12/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's mainstay however is down 18% from its season finale a year ago.

[12/17/14 - 08:27 AM]
ABC's Second Replay This Season of "A Charlie Brown Christmas" Beats NBC's Debut of "Elf: Buddy's Musical Christmas" by Wide Margins
ABC spins the numbers for Tuesday, December 16.

[12/16/14 - 01:26 PM]
Hallmark Channel's Final Two Original Holiday Debuts Propel the Network to Rank #1 Among Women 25-54 Rating for the 6th Straight Week
The Hallmark Channel spins the numbers for the week of December 8-14.

[12/16/14 - 11:53 AM]
Syfy's "Ascension" Takes Off During First Night Premiere, Transporting 1.8 Million Total Viewers
Syfy spins the numbers for Monday, December 15.