or


[11/10/11 - 08:41 AM]
ABC Dominates Wednesday with a Growing CMA Awards
ABC spins the numbers for Wednesday, November 9.

[via press release from ABC]

ABC Dominates Wednesday with a Growing CMA Awards

Some early info on ABC's Wednesday night CMA Awards broadcast, ahead of the regular press release:

With its broadcast of "The 45th Annual CMA Awards," ABC dominated Wednesday night, beating out its nearest competition on the evening by 5.6 million viewers (16.3 million vs. 10.7 million - CBS) and by 30% in Adults 18-49 (4.8/12 vs. 3.7/10 - Fox's 2-hour "The X Factor"). ABC ranked # 1 in all 6 half-hours of the night in both Total Viewers and Adults 18-49. In fact it was a clean sweep on the evening, as the Net ran # 1 on Wednesday across all key Adult, Men and Women demographics (18-34/18-49/25-54), as well standing as the top-rated broadcaster with Teens 12-17.

· ABC posted its top-rated Wednesday in 2 years among Adults 18-49 - since 11/11/09.

· ABC scored its best Adult 18-49 number on any night this season, while delivering the 2nd-highest non-sports driven performance for any network on any evening this season, behind only CBS' "Two and a Half Men"-fueled delivery on season-premiere Monday - more than 7 weeks ago, on 9/19/11.

· Despite facing heightened competition this year from Fox's 2-hour "The X Factor," the "CMA Awards" was up year to year in Adults 18-49 (+2%). In addition, ABC's annual country music awards show built year to year across number of other key younger demos: Adults 18-34 (+8%), Women 18-34 (+6%), Men 18-34 (+11%) and Teens (+19%). In fact, the "CMA Awards" equaled its 2nd-best Adult 18-34 number in 7 years and its highest Men 18-34 number 7 years - since 2004.

· ABC's 2011 telecast of the "CMA Awards" eclipsed CBS' 2011 telecast of the "ACM Awards" in April by 3.3 million viewers and by 45% in Adults 18-49.

· An estimated 35.0 million viewers watched at least some portion of "The 45th Annual CMA Awards" on ABC during its 3-hour broadcast - unduplicated Viewers 2+ watching 6 minutes or more of the telecast.

Quick Take for Wednesday, November 9, 2011 (Fast Affiliate Live + Same Day Ratings)

With "The 45th Annual CMA Awards," ABC Dominates Wednesday Evening, Beating its Closest Competitors by 5.6 Million Viewers and by 30% in Adults 18-49

ABC Marks its Top-Rated Wednesday in 2 Years, its Best Performance Any Night This Season and the 2nd-Biggest Non-Sports Number for Any Net on Any Night of Fall �11

Up Year to Year with Young Adults, Key Men, Key Women and Teens, ABC's "CMA Awards" Equals its 2nd-Best Adult 18-34 and Highest Men 18-34 Numbers in 7 Years

ABC's 2011 "CMA Awards" Towers Over CBS' 2011 "ACM Awards" Broadcast

"The 45th Annual CMA Awards" (8:00-11:00 p.m.)

With its broadcast of "The 45th Annual CMA Awards," ABC dominated Wednesday night, beating out its nearest competition on the evening by 5.6 million viewers (16.3 million vs. 10.7 million - CBS) and by 30% in Adults 18-49 (4.8/12 vs. 3.7/10 - Fox's 2-hour "The X Factor"). ABC ranked No. 1 in all 6 half-hours of the night in both Total Viewers and Adults 18-49. In fact it was a clean sweep on the evening, as the Net ran No. 1 on Wednesday across all key Adult, Men and Women demographics (18-34/18-49/25-54), as well standing as the top-rated broadcaster with Teens 12-17.

· ABC posted its top-rated Wednesday in 2 years among Adults 18-49 - since 11/11/09.

· ABC scored its best Adult 18-49 number on any night this season, while delivering the 2nd-highest non-sports driven performance for any network on any evening this season, behind only CBS' "Two and a Half Men"-fueled delivery on premiere Monday - over 7 weeks ago, on 9/19/11.

· During the show's final hour, ABC produced the biggest non-sports numbers for any network in the 10 o'clock hour on any night this season with Viewers and key Adults (AD18-49/AD25-54).

· Despite facing heightened competition this year from Fox's 2-hour "The X Factor," the "CMA Awards" was up year to year in Adults 18-49 (+2% - 4.8/12 vs. 4.7/13). In addition, ABC's annual country music awards show built year to year across a number of other key younger demos: Adults 18-34 (+8%), Women 18-34 (+6%), Men 18-34 (+11%) and Teens (+19%). In fact, the "CMA Awards" equaled its 2nd-best Adult 18-34 number in 7 years and its highest Men 18-34 number 7 years - since 2004.

· ABC's 2011 telecast of the "CMA Awards" eclipsed CBS' 2011 telecast of the "ACM Awards" in April by 3.3 million viewers and by 45% in Adults 18-49 (CBS' "ACM Awards" on 4/3/11 = 13.0 million viewers and 3.3/9 in AD18-49).

· An estimated 35.0 million viewers watched at least some portion of "The 45th Annual CMA Awards" on ABC during its 3-hour broadcast - unduplicated Viewers 2+ watching 6 minutes or more of the telecast.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 43% currently, from 38% at the same point in 2010. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 11/09/11.





  [november 2011]  
S
M
T
W
T
F
S
  


· TWO AND A HALF MEN (CBS)
· X FACTOR, THE (FOX)





most recent ratings | view all posts
[07/25/14 - 08:40 AM]
Thursday's Broadcast Ratings: "Big Brother" Continues Win Streak for CBS
The Eye has taken home top adults 18-49 honors for five straight weeks.

[07/25/14 - 08:23 AM]
"Last Comic Standing" Wins Its Timeslot in 18-49 and Most Key Demos
NBC spins the numbers for Thursday, July 24.

[07/25/14 - 08:16 AM]
ABC's "Black Box" Finale Is Up and "NY Med" Tops Its Slot for the 5th Straight Week
ABC spins the numbers for Thursday, July 24.

[07/24/14 - 01:20 PM]
Series Premiere of FX's Newest Original Comedy Series "Married" Pulls in 1.5 Million Total Viewers and 1.1 Million Adults 18-49
FX spins the numbers for Thursday, July 17.

[07/24/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Got Talent" Puts NBC Back on Top
The Peacock's summer franchise expands originals to Wednesdays with a victory in both total viewers and adults 18-49.

[07/24/14 - 07:47 AM]
CMT's Highest-Rated Series "Party Down South" Earns Its Highest-Rated Episode Ever, Up Double Digits
CMT spins the numbers for Thursday, July 17.

[07/23/14 - 09:10 AM]
"Daryl's Restoration Over-Hall" Series Premiere Rocks DIY Network's Ratings
DIY Network spins the numbers for Saturday, July 19.

[07/23/14 - 08:28 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Dominates the Competition
NBC wins the night among adults 18-49, more than doubling second place ABC.

[07/23/14 - 08:20 AM]
NBC Wins the Night in the 18-49 Demo More Than Doubling the Nearest Competitor
NBC spins the numbers for Tuesday, July 22.

[07/22/14 - 01:47 PM]
HGTV Still Tops on Sundays - "Flipping the Block" One of HGTV's "Best Series Premieres Ever"
HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
Turner spins the numbers for the week of July 14-20.

[07/22/14 - 11:20 AM]
TNT Wins Fourth Week in a Row, with "Major Crimes," "Rizzoli & Isles" and "The Last Ship" Leading the Pack
TNT spins the numbers for the week of July 14-20.

[07/22/14 - 11:13 AM]
Premiere of New American Heroes Channel Series "Gunslingers" Breaks Network Record for P2+ and HH Delivery
American Heroes Channel spins the numbers for Sunday, July 20.

[07/22/14 - 10:20 AM]
Hallmark Channel Original Programming Dominates Saturday Night
The Hallmark Channel spins the numbers for Saturday, July 19.

[07/22/14 - 09:21 AM]
"Live with Kelly and Michael" Is the #1 Syndie Talker for the 2nd Straight Week Across All Key Measures
Disney-ABC Domestic Television spins the numbers for the week of July 7-11.