[12/06/11 - 11:53 AM]
"The Closer" and "Rizzoli & Isles" Rank As Basic Cable's Most-Watched Dramas Last Week
Turner spins the numbers for the week of November 28-December 4.

[via press release from Turner]


TNT's blockbuster dramas The Closer and Rizzoli & Isles ranked as basic cable's most-watched dramas last week, with The Closer leading the pack with 6.9 million viewers in Live + 3 delivery (5.4 million in Live + Same Day). Rizzoli & Isles came in a close second with 6.8 million viewers in Live + 3 (4.8 million Live+SD). Among key adult demos, Rizzoli & Isles brought in 2.4 million adults 25-54 in Live + 3 (1.5 million L+SD), while The Closer garnered 2.3 million adults 25-54 in Live + 3 (1.5 million L+SD).

TNT's hit caper series Leverage brought in more than 1.8 million viewers in Live + Same Day Sunday night, with 880,000 adults 25-54. Meanwhile, time-shifted viewing has already lifted the previous week's winter premiere to 3 million viewers and more than 1.4 million adults 25-54.


TBS dominated the sitcom charts as The Big Bang Theory and new episodes of Tyler Perry's For Better or Worse accounted for 14 of basic cable's Top 15 sitcom telecasts for the week among total viewers and adults 18-49. In its second week on TBS, Tyler Perry's For Better or Worse averaged 2 million viewers and 1.1 million adults 18-49 with back-to-back episodes Friday night.

TBS's network television premiere of the blockbuster comedy The Hangover ranked as basic cable's #1 movie for the week, with more 3.4 million viewers Saturday night. The Sunday 8 p.m. telecast, which drew 3.1 million viewers, was the top movie of the week (and TBS's top movie of the year-to-date) among adults 18-34 (1.1 million) and adults 18-49 (2 million).

TBS's Emmy(R)-nominated late-night series CONAN averaged 774,000 viewers in Live + Same Day delivery last week, up 6% compared to the week before the Thanksgiving break. The show also scored 316,000 adults 18-34 and 504,000 adults 18-49. Last Thursday's episode was especially strong, growing to 1 million viewers. Meanwhile, in time-shifted viewing for the week of Nov. 14, CONAN grew its audience by 13% over Live + Same Day to 825,000, while adults 18-34 grew 22% to 354,000 and adults 18-49 by 18% to 593,000.


truTV kicked off December by continuing to draw younger demographics. Last week, the network scored a weekly median age of 41, five years younger than the same week last year. It also matches truTV's median age for November, which was the youngest in the network's history.

truTV's Full Throttle Saloon revved up more than 1.6 million viewers for its season 3 premiere Wednesday night, while also outperforming its 2009 series launch and 2010 season premiere among key adult and male demos. The season premiere of Full Throttle Saloon chalked up 1 million adults 18-49 and 611,000 men 18-49, ranking among ad-supported cable's Top 5 programs in the 10 p.m. timeslot. The show also scored a Top 5 finish for the time period among men 18-34 and more than doubled the key adult and male demo deliveries for the time period compared to a year ago.

Hardcore Pawn delivered 2.3 million viewers Tuesday at 9 p.m. The smash hit ranked a superb second place among ad-supported cable programming in the timeslot with men 18-49 (741,000). It also snared Top 5 time-period rankings with adults 18-34 (603,000); adults18-49 (1.2 million); and men 18-34 (381,000), with triple-digit time-period growth across the board.

Storage Hunters (Tuesday at 9:30 p.m.) delivered 1.8 million viewers and a Top 5 time-period ranking among men 18-49 (560,000). Long-running favorite Operation Repo tallied 1.3 million viewers Wednesday at 8:30 p.m. and notched Top 5 timeslot rankings among men 18-49 (441,000), men 18-34 (200,000) and adults 18-34 (366,000). Black Gold began its fourth season Wednesday at 10 p.m. with 1.1 million viewers.

Cartoon Network

Cartoon Network's average Total Day Delivery across the first week of December grew across all kids demos vs. the same time period last year: average kids 6-11 delivery (313,000) grew by 3%, kids 2-11 (493,000) by 2% and kids 9-14 (233,000) by 11%.

Also across the week, Cartoon Network ranked as the #1 television network among basic cable for all key boy demos - boys 2-11, 6-11 and 9-14 - on Monday, Wednesday and Thursday night (7-9 p.m.). The network also ranked #1 for boys 2-11 on Tuesday night.

Among its original programming standouts, Adventure Time (Monday, 8 p.m.) scored as the #1 telecast of the day among kids 9-14 and all boy demos, earning solid delivery growth among kids 6-11, 9-14 and all boy demos as well. Both Regular Show (Monday, 8:15 p.m.) and MAD (Monday, 8:30 p.m.) ranked #1 in their time periods among kids 9-14 and all boys demos (2-11, 6-11 and 9-14). Similarly, The Amazing World of Gumball (Monday, 7:30 p.m.) and Johnny Test (Monday, 7 p.m.) ranked #1 in its time period among all boy demos.

Action-Adventure programming on Friday night saw a sneak peek of Ninjago (6 p.m., 6:30 p.m.) rank #1 in its time period on all basic cable among boys 2-11, 6-11 and 9-14.

Adult Swim

A new episode of American Dad (Friday, 10 p.m.) on Adult Swim earned double and triple-digit delivery increases across the board - adults 18-34 (606,000) grew by 111%, adults 18-49 (834,000) by 71%, adults 18-24 (364,000) by 191%, men 18-34 (393,000) by 128%, men 18-49 (513,000) by 70% and men 18-24 (202,000) by 185%.

Across the first week of December 2011, Adult Swim ranked #1 on basic cable for Total Day Delivery of adults 18-34, adults 18-49, adults 18-24, men 18-34 and men 18-24; the late-night network ranked #2 among adults and men 18-49 behind ESPN. Compared to the same time period last year, prime time delivery increased across all key demos: adults 18-34 (465,000) grew by 17%, adults 18-49 (644,000) by 4%, adults 18-24 (223,000) by 22%, men 18-34 (259,000) by 7% and men 18-24 (118,000) by 1%.

Adult Swim programming - including Family Guy, Robot Chicken and American Dad - accounted for 16 of the top 50 telecasts for the week on basic cable among adults 18-34 (more than any other network), and 17 of the top 50 among men 18-34, both more than any other network.

  [december 2011]  


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