or


[03/06/12 - 10:04 AM]
Disney XD Delivers its Most-Watched Week Ever in Prime in Boys 9-14
Disney XD spins the numbers for the week of February 27-March 4.

[via press release from Disney XD]

Ratings Highlights for February 27 - March 4, 2012 Final National Ratings

Disney XD Delivers its Most-Watched Week Ever in Prime in Boys 9-14, and its 2nd-Most-Watched Week Ever in Tweens 9-14, Boys 6-14 and Boys 6-11

~Soars by Double-Digit Percentages Over Year-Ago Averages

Launches "Lab Rats," the Network's #1 Series Premiere of All Time in Total Viewers, Kids 2-11, Kids 6-14, Kids 6-11 and Tweens 9-14

~Is Disney XD's #1 Original Series Telecast Ever in Total Viewers and Key 6-14s and 9-14s

~Posts Time Period Highs Across Key Demos, More Than Doubling Year-Ago Averages

"Kickin' It" Hits Series High in Boys 9-14 and Delivers its #2 Telecast Ever in Boys 6-14; Levies Time Period Highs in Boys 6-14 and Boys 9-14

Disney XD

During the week of February 27, 2012, Disney XD delivered its most-watched week in the network's history (includes Toon Disney) in Prime in Boys 9-14 (125,000), and its 2nd-most-watched week of all time in Tweens 9-14 (187,000), Boys 6-14 (170,000) and Boys 6-11 (136,000).

· Year to year, Disney XD climbed by double-digit percent margins across all demos, including by 18% in Total Viewers (426,000 vs. 362,000), by 19% in Kids 6-14 (266,000 vs. 223,000), by 21% in Kids 6-11 (215,000 vs. 177,000) and by 36% in Tweens 9-14 (187,000 vs. 138,000).

· Newest original series "Lab Rats" (8:30 - 9:30 p.m.) launched as Disney XD's #1 original series premiere in its history in Total Viewers (1.3 million), Kids 2-11 (775,000/1.9 rating), Kids 6-14 (861,000/2.4 rating), Boys 6-14 (493,000/2.7 rating), Kids 6-11 (681,000/2.8 rating), Tweens 9-14 (584,000/2.4 rating) and Boys 9-14 (358,000/2.9 rating), and its #1 live-action series premiere of all time in Boys 6-11 (359,000/2.9 rating), posting the network's best ratings ever in the time period across target kid demos.

· In fact, "Lab Rats" became Disney XD's #1 original series telecast of all time in Total Viewers, Kids 6-14, Boys 6-14, Tweens 9-14 and Boys 9-14.

· Monday's "Kickin' It" hit a series high in Boys 9-14 (319,000/2.6 rating), was the series' #2 telecast ever in Boys 6-14 (389,000/2.1 rating), and posted 7-month highs in Total Viewers (901,000), Kids 2-11 (554,000/1.3 rating), Kids 6-14 (588,000/1.6 rating), Kids 6-11 (470,000/1.9 rating), Boys 6-11 (292,000/2.3 rating) and Tweens 9-14 (433,000/1.8 rating) - since 7/25/11.

· Moreover, "Kickin' It" drove Disney XD to time period highs in the half-hour in Boys 6-14 and Boys 9-14, and to its second-best numbers ever in Boys 6-11.

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Source: NMR, final national U.S. ratings, week of 2/27/12, Live + Same Day.





  [march 2012]  
S
M
T
W
T
F
S
    


· KICKIN' IT (DISNEY XD)
· LAB RATS (DISNEY XD)





most recent ratings | view all posts
[11/17/17 - 08:13 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Rises in NBC Victory
The Peacock takes home top honors in total viewers and adults 18-49.

[11/16/17 - 08:15 AM]
Wednesday's Broadcast Ratings: FOX Reclaims Top Spot Among Adults 18-49
"Empire" is the night's top demo draw while "Survivor: Heroes vs. Healers vs. Hustlers" is the most-watched program.

[11/15/17 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Take Home Demo Crown
The Peacock's top drama is also up from a year ago among adults 18-49.

[11/14/17 - 08:15 AM]
Monday's Broadcast Ratings: "The Good Doctor" Lifts ABC to Top Spot
The Alphabet edges past NBC in both total viewers and adults 18-49.

[11/13/17 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Top Charts
The Peacock cruises to the top spot among total viewers and adults 18-49.

[11/12/17 - 08:39 AM]
Saturday's Broadcast Ratings: ABC Pulls Back in Front with College Football
The Alphabet takes home top honors in total viewers and adults 18-49.

[11/11/17 - 08:33 AM]
Friday's Broadcast Ratings: Dramas Top Viewers, Demos for CBS
"Blue Bloods" is the most-watched program while "Hawaii Five-0" is tops among adults 18-49.

[11/10/17 - 08:14 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with "Thursday Night Football"
The Peacock begins its portion of the NFL franchise on top among adults 18-49.

[11/09/17 - 11:39 AM]
"Nature Boy" 30 for 30 on Ric Flair Averaged 1.8 Million Viewers; Highest Rated Cable Program for 18-49 Demo
ESPN spins the numbers for Tuesday, November 7.

[11/09/17 - 08:44 AM]
Wednesday's Broadcast Ratings: "CMA Awards" Top Charts for ABC
The Alphabet's annual telecast is up more than 10% from last year among adults 18-49.

[11/08/17 - 08:14 AM]
Tuesday's Broadcast Ratings: NBC Tops Demos, CBS Leads Total Viewers
Without the World Series as competition, nearly every series posts double-digit gains.

[11/07/17 - 08:21 AM]
Monday's Broadcast Ratings: NBC Wins Demo Race, ABC Leads Total Viewers
The Peacock takes home the adults 18-49 crown once again.

[11/06/17 - 03:16 PM]
Discovery Channel Ratings Soar in October with Year-Over-Year Growth in Key Demos
Discovery further spins the numbers for the month of October.

[11/06/17 - 08:57 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Return to Top Spots
The Peacock leads the night in total viewers and adults 18-49.

[11/05/17 - 10:19 AM]
Saturday's Broadcast Ratings: CBS Tops ABC, FOX in College Showdown
The Eye's annual LSU/Alabama telecast wins the night in total viewers and adults 18-49.