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[03/13/12 - 08:38 AM]
Monday's Broadcast Ratings: "The Voice" Remains on Top Despite Season Low
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for monday, march 12, 2012)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night:

NBC (11.93 million viewers, #1; adults 18-49: 4.2, #1) was the network to beat on Monday with fresh installments of "The Voice" (14.32 million viewers, #1; adults 18-49: 5.1, #1) - a season low - and "Smash" (7.14 million viewers, #7; adults 18-49: 2.4, #4).

ABC (9.34 million viewers, #2; adults 18-49: 3.0, #2) then had to settle for second place despite the season finale of "The Bachelor" (9.10 million viewers, #3; adults 18-49: 2.9, #3) and the special "The Bachelor: After the Final Rose" (9.82 million viewers, #2; adults 18-49: 3.3, #2).

Next up was CBS (7.10 million viewers, #3; adults 18-49: 1.9, #3) and its all-repeat lineup of "How I Met Your Mother" (5.74 million viewers, #9; adults 18-49: 1.8, #8), "2 Broke Girls" (6.48 million viewers, #8; adults 18-49: 2.0, #6), "Two and a Half Men" (7.57 million viewers, #5; adults 18-49: 2.1, #5), "Mike & Molly" (7.30 million viewers, #6; adults 18-49: 1.9, #7) and "Hawaii Five-0" (7.76 million viewers, #4; adults 18-49: 1.6, #T9).

Meanwhile, FOX (4.32 million viewers, #4; adults 18-49: 1.4, #4) offered up a repeat of "House" (3.65 million viewers, #11; adults 18-49: 1.2, #11) alongside a new "Alcatraz" (4.99 million viewers, #10; adults 18-49: 1.6, #T9) - its series low.

And finally, encores of "America's Next Top Model" (0.92 million viewers, #12; adults 18-49: 0.3, #12) and "Hart of Dixie" (0.49 million viewers, #13; adults 18-49: 0.1, #13) on The CW (0.70 million viewers, #5; adults 18-49: 0.2, #5) closed out the evening. In the netlet's target demo (women 18-34), "Top Model" delivered a 0.5 rating while "Dixie" posted a 0.3 rating.

Week-to-week changes (adults 18-49):
+16.00% - The Bachelor
-11.11% - Alcatraz
-11.11% - Smash
-16.39% - The Voice

Year-to-year changes (adults 18-49):
+264.29% - The Voice (vs. Chuck/The Event)
+41.18% - Smash (vs. Harry's Law)
-15.79% - Alcatraz (vs. The Chicago Code)
-29.79% - The Bachelor: After the Final Rose
-35.56% - The Bachelor

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 2.3/6; and ABC's combo of "Nightline," 3.4/8; and "Jimmy Kimmel Live," 1.9/6.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.6/3; "Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.7/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/4 in metered-market households with an encore) beat CBS's first-run "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.4/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 with an encore in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters


Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/14/11):

ABC (13.84 million viewers, #1; adults 18-49: 4.5, #1) towered over the competition on Monday thanks to the season finale of "The Bachelor" (13.80 million viewers, #2; adults 18-49: 4.5, #2) followed by the reunion special "The Bachelor: After the Final Rose" (13.93 million viewers, #1; adults 18-49: 4.7, #1).

FOX (8.78 million viewers, #2; adults 18-49: 2.7, #2) then claimed a distant second place with new episodes of "House" (10.28 million viewers, #3; adults 18-49: 3.5, #3) and "The Chicago Code" (7.28 million viewers, #8; adults 18-49: 1.9, #T7).

Next up was CBS (7.57 million viewers, #3; adults 18-49: 2.1, #3) with its mix of "How I Met Your Mother" (6.08 million viewers, #10; adults 18-49: 1.9, #T7), "Mad Love" (6.51 million viewers, #9; adults 18-49: 2.1, #6), "Two and a Half Men" (9.79 million viewers, #5; adults 18-49: 2.6, #4), "Mike & Molly" (8.46 million viewers, #6; adults 18-49: 2.2, #5) and "Hawaii Five-0" (7.30 million viewers, #7; adults 18-49: 1.9, #T7).

Meanwhile, NBC (6.40 million viewers, #4; adults 18-49: 1.5, #4) offered up fresh installments of "Chuck" (4.97 million viewers, #11; adults 18-49: 1.6, #11), "The Event" (4.19 million viewers, #12; adults 18-49: 1.2, #12) and "Harry's Law" (10.03 million viewers, #4; adults 18-49: 1.7, #10) - all three of which matched or hit new series lows.

And finally, repeats of "90210" (0.73 million viewers, #13; adults 18-49: 0.3, #13) and "Gossip Girl" (0.50 million viewers, #14; adults 18-49: 0.2, #14) on The CW (0.62 million viewers, #5; adults 18-49: 0.3, #5) rounded out the evening.

Week-to-week changes (adults 18-49): The Bachelor (45.20%), Harry's Law (-5.60%), Chuck (-5.90%), House (-7.90%), The Chicago Code (-9.50%), Mad Love (-12.50%), The Event (-14.30%).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.2/8; CBS's "Late Show with David Letterman," 2.5/6; and ABC's combo of "Nightline," 3.9/9; and "Jimmy Kimmel Live," 1.9/6.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.0/4; "Late Show," 0.7/3; "Nightline," 1.5/6; and "Jimmy Kimmel Live," 0.7/4.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-49) topped "Late Late Show" (0.5/3).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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