or


[03/16/12 - 12:53 PM]
CBS-Turner Deliver Most Watched NCAA Tournament First Thursday Since 1991
CBS Sports and Turner Sports spin the numbers for Thursday, March 15.

[via press release from CBS]

2012 NCAA(R) Division I Men's Basketball Championship on TBS, CBS, TNT and truTv Delivers 5.3 US HH Rating and 7.7 Million Total Viewers

Most-Watched First Thursday since 1991

Thursday's Coverage Up 6% in Households; 4% in Total Viewers

CBS Sports and Turner Sports' exclusive second-round coverage of the 2012 NCAA Division I Men's Basketball Championship across TBS, CBS, TNT and truTV on Thursday combined to deliver a 5.3 U.S. HH rating (+6% vs. 2011) and 7.7 million total viewers (+4% vs. 2011), according to Nielsen Fast Nationals.

Last night's coverage across the four networks delivered the highest-rated and most-viewed Thursday of the NCAA Division I Men's Basketball Championship since 1991, when the tournament expanded to four telecast windows.

The second telecast window of the day combined to earn a 4.8 U.S. HH rating (+9% vs. last year) and 6,723,000 total viewers (+5% from last year).

The third telecast window of the day combined to earn a 6.4 U.S. HH rating (+10% vs. last year) and 9,664,000 total viewers (+8% from last year).

The final window combined to earn a 6.4 U.S. HH rating (+8% vs. last year) and 9,900,000 total viewers (+8% from last year).

Source: Nielsen Media Research, based on Fast National Data, Live +SD data stream. 3/13-3/17/12 vs 3-15-3/17/11. 2011 and 2012 averages based on weighted average of 4 telecast gross across CBS, TBS, TNT and truTV. Historical audiences, CBS 1991 through 2005 based on Live data. 2006 through 2012 based on Live + SD. 2003 based on CBS / ESPN average of First Round.





  [march 2012]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[04/15/21 - 10:00 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Tops Charts for FOX
The network leads the night in total viewers as well as adults 18-49.

[04/14/21 - 10:02 AM]
Tuesday's Broadcast Ratings: "This Is Us" Leads Demo Race for NBC
An all-repeat CBS however is the most-watched network last night.

[04/13/21 - 10:01 AM]
Monday's Broadcast Ratings: "The Voice" Tops Viewers, Demos for NBC
ABC's "American Idol" shares the honors among adults 18-49.

[04/12/21 - 10:00 AM]
Sunday's Broadcast Ratings: CBS Leads Tight Race in Viewers, Demos
Overrun of the 2021 Masters Tournament in primetime helps lift the Eye to top honors in both categories.

[04/11/21 - 10:16 AM]
Saturday's Broadcast Ratings: NBA Returns on Top in Demos for ABC
The Alphabet's primetime coverage leads the night in adults 18-49.

[04/10/21 - 10:03 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Tops Demos for FOX
Plus: "Blue Bloods" on CBS leads the night among total viewers.

[04/09/21 - 10:05 AM]
Thursday's Broadcast Ratings: ABC, NBC Lead Competitive Night
"Grey's Anatomy" and "Law & Order: Special Victims Unit" both top the evening among adults 18-49.

[04/08/21 - 10:05 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Leads Demo Race for FOX
The show's latest installment leads the night in adults 18-49 while NBC's dramas are the most-watched programs overall.

[04/07/21 - 10:03 AM]
Tuesday's Broadcast Ratings: "NCIS" Puts CBS on Top in Viewers, Demos
The Eye pulls in front among total viewers and adults 18-49.

[04/06/21 - 10:01 AM]
Monday's Broadcast Ratings: CBS Wraps NCAA Coverage on Top
The Eye's Men's Basketball National Championship Game easily wins the evening in all categories.

[04/05/21 - 10:07 AM]
Sunday's Broadcast Ratings: "American Idol" Puts ABC on Top in Demos
The reality competition leads the night among adults 18-49 while "60 Minutes" on CBS is the most-watched program overall.

[04/05/21 - 08:52 AM]
Vice TV Is America's Fastest Growing Entertainment Cable Network
The network is reporting 10% growth in adults 18-49 and 20% growth in adults 25-54.

[04/04/21 - 10:21 AM]
Saturday's Broadcast Ratings: NCAA's Final Four Puts CBS on Top
The Eye dominates the evening in both total viewers and adults 18-49.

[04/03/21 - 10:08 AM]
Friday's Broadcast Ratings: CBS Tops Viewers; Shares Demo Crown with ABC, FOX
The Eye's "Blue Bloods" leads the night in both categories.

[04/02/21 - 10:00 AM]
Thursday's Broadcast Ratings: NBC Gets Boost from "Law & Order" Crossover Event
"Law & Order: Special Victims Unit" leads the night in total viewers and adults 18-49 with "Law & Order: Organized Crime" a close second.