or


[03/20/12 - 11:02 AM]
TBS Claims Victory as Basic Cable's #1 Network with Young Adults
TBS spins the numbers for the quarter to date.

[via press release from TBS]

TBS Claims Victory as Basic Cable's #1 Network with Young Adults

With one week left to go, TBS is poised to win the first-quarter ratings race as basic cable's #1 network in primetime delivery of adults 18-34 and adults 18-49. TBS has chalked up extraordinary growth compared to Q1 2011, driven primarily by its telecasts of The Big Bang Theory, which scored victory as the top sitcom for the quarter. In addition, TBS's late-night series CONAN has benefited from the larger lead-in audience, resulting in five consecutive months of growth and a big jump over last quarter.

"We couldn't be more proud of TBS's performance this quarter," said Michael Wright, executive vice president, head of programming for TBS, TNT and Turner Classic Movies (TCM). "The success of The Big Bang Theory has exceeded our wildest expectations. The show has given a boost to TBS's entire lineup, and has also provided a great lead-in from which to launch TBS's new summer series Men at Work and Sullivan & Son."

TBS Q1 2012 Ratings Highlights:

TBS will finish Q1 2012 as basic cable's #1 network in primetime among adults 18-34 (666,000) and adults 18-49 (1,213,000).

In achieving its first-place finish, TBS has grown its primetime demo deliveries by leaps and bounds, with adults 18-34 up 30% and adults 18-49 up 34%. Meanwhile, TBS's overall primetime audience has grown by 33% to more than 2.1 million viewers.

TBS's victory among adults 18-49 unseated USA, which has won the demo in Q1 for the past six years. Among adults 18-34, TBS knocked out MTV, last year's winner for the first quarter.

Providing TBS with a rocket-charged boost ever since it premiered in October, The Big Bang Theory has averaged more than 3 million viewers in the first quarter, with some episodes climbing to more than 4 million viewers. The series ranks as basic cable's #1 sitcom of the quarter among total viewers, adults 18-34 and adults 18-49.

TBS's Emmy(R)-nominated late-night series CONAN, hosted by Conan O'Brien, has enjoyed five consecutive months of growth, with a significant jump in ratings over last quarter. In Q1 2012, CONAN has averaged 1.1 million viewers (+24% compared to Q4); 427,000 adults 18-34 (+11%); and 726,000 adults 18-49 (+18%).

CONAN continues to boast the youngest audience in the late-night talk show arena, with a median age of 35. A leader in the realm of social media, Conan O'Brien has amassed 5.3 million followers on Twitter, more than any other late-night talk show host. Meanwhile, Team Coco has garnered more than 1.8 million fans on Facebook.

About TBS

TBS, a division of Turner Broadcasting System, Inc., is television's top-rated comedy network and is available in 100 million households. It serves as home to the Emmy(R)-nominated late-night series CONAN, starring Conan O'Brien; and original primetime comedy series like Tyler Perry's For Better or Worse and the upcoming Men at Work, Sullivan & Son, King of the Nerds and Wedding Band. TBS also features an outstanding slate of contemporary comedies, such as The Big Bang Theory, Family Guy and The Office, as well as blockbuster movies and championship sports. In addition, TBS produces special live comedy events, including the star-studded comedy festival held each year in Chicago.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news; entertainment; animation and young adult; and sports media environments on television and other platforms for consumers around the world.





  [march 2012]  
S
M
T
W
T
F
S
    


· BIG BANG THEORY, THE (CBS)
· MEN AT WORK (TBS)
· SULLIVAN & SON (TBS)





most recent ratings | view all posts
[04/02/26 - 11:44 AM]
First-Ever "American Idol" Simulcast on ABC and Disney+ Surges Double Digits
Season to date, "American Idol" averages 5.11 million Total Viewers and stands as one of the few shows to notch year-over-year gains this season.

[04/02/26 - 11:07 AM]
Thursday Night Heats Up as "9-1-1: Nashville" and "9-1-1" Soar to Best Performance of the Season
On linear over three days, "9-1-1" earned 5.94 million Total Viewers, also nearly matching the show's previous season high in January.

[04/01/26 - 01:31 PM]
Netflix Steps Up to the Plate: MLB Opening Night on Netflix Scores 3 Million US Viewers
The action continues later this year with the T-Mobile Home Run Derby on July 13 and MLB at Field of Dreams on August 13, both streaming live only on Netflix.

[03/31/26 - 02:44 PM]
ESPN Scores Third Most-Watched NCAA Women's Sweet 16 Ever
Through the Sweet 16, viewers have consumed 4.9 billion minutes of live game action, making the 2026 tournament the second most-consumed on record.

[03/31/26 - 02:27 PM]
FOX Saturday Baseball Delivers Its Best Season-Opening Telecast Since 2021
2,591,000 viewers tuned into a two-game slate highlighted by the New York Yankees' victory over the San Francisco Giants.

[03/31/26 - 12:01 PM]
Netflix Top 10: Week of March 23 - Listen Up, Lads - "Peaky Blinders: The Immortal Man" Takes No. 1 in the Top 10
Also maintaining its position in the Top 10 for a third week, "One Piece" Season 2 held strong at No. 1 on the English TV list with 5.9 million views.

[03/30/26 - 12:42 PM]
NBC Sports Delivers Largest MLB Opening Day Audience on Record for Multi-Game Presentation
The two-game presentation averaged 2.7 million viewers across NBC and Peacock, based on official Nielsen Big Data + Panel and digital data from Adobe Analytics.

[03/27/26 - 03:16 PM]
Official Trailer for HBO's Harry Potter Series, "Harry Potter and the Philosopher's Stone," Shatters Records as HBO and HBO Max's Most-Watched Ever by More Than Double, Amassing +277 Million Organic Views in 48 Hours
The series will debut Christmas 2026 on HBO and will be available to stream exclusively on HBO Max.

[03/27/26 - 10:06 AM]
"Hannah Montana 20th Anniversary Special" Hits Superstar Numbers Driving 6.3M Views on Disney+ and Hulu
The celebration of the anniversary drove nearly 1,000% increase in viewing of the Hannah Montana catalog this past week.

[03/27/26 - 09:46 AM]
ABC News Is #1 in Total Viewers in Late-Night, Friday Night and Sunday Morning
"20/20" scored its best Adults 25-54 performance in 11 months.

[03/26/26 - 02:05 PM]
"The Madison" Marks Taylor Sheridan's Biggest Debut Season Launch with 8 Million Views Globally for Paramount+
The debut of the six-part series also marks the biggest freshman season launch for the prolific creator among women 35+.

[03/25/26 - 02:33 PM]
ESPN Scores Second Most-Watched NCAA Women's Second Round Ever
Through two rounds (First and Second), the 2026 Women's NCAA Tournament is averaging 628,000 viewers.

[03/24/26 - 12:01 PM]
Netflix Top 10: Week of March 16 - The Wait Is Over as "BTS THE COMEBACK LIVE" Ignites at No. 1
Holding steady at No. 1 on the English TV list is "One Piece" Season 2 with 11.1 million views.

[03/24/26 - 10:02 AM]
BTS Commands the Global Stage As "BTS THE COMEBACK LIVE - ARIRANG" Draws 18.4 Million Global Viewers
The live broadcast from Seoul's historic Gwanghwamun Square reached the weekly Top 10 in 80 countries and secured the #1 spot in 24 countries.

[03/20/26 - 02:30 PM]
ABC News Is #1 in Total Viewers in Late Night, Friday Night and Sunday Morning
"20/20" improved on the previous week in Total Viewers and Adults 18-49.