or


[03/21/12 - 08:50 AM]
ABC's "Cougar Town" Surges to its Top Audience since its Season Premiere
ABC spins the numbers for Tuesday, March 20.

[via press release from ABC]

ABC's "Cougar Town" Surges to its Top Audience since its Season Premiere

Some early info on ABC's Tuesday, ahead of the regular press release.

At 8pm, ABC's Last Man Standing dominated its comedy competition on Fox, leading Raising Hope by 3.2 million viewers and by 19% in Adults 18-49. In fact, ABC self-starter Last Man Standing finished as Tuesday's most-watched comedy overall, attracting nearly 2 million more viewers than Fox's New Girl at 9pm.

· Continuing to improve its time slot year over year, Last Man Standing boosted the half-hour for ABC by 1.5 million viewers and by 19% in Adults 18-49 over original programming on the year-ago night.

In the 8:30pm half-hour like its lead-in, ABC's Cougar Town towered over Fox's competing comedy, I Hate My Teenage Daughter, by 53% in Total Viewers and by 33% in Adults 18-49.

· Cougar Town grew by double-digits week to week in Total Viewers (+10%) and Adults 18-49 (+14%), generating its biggest audience since its season premiere 5 weeks ago - since 2/14/12.

During the 9 o'clock hour, ABC's season finale of The River was up week to week by 8% in Adults 18-49, by 18% in Women 18-34 and by 13% in Women 18-49.

Quick Take for Tuesday, March 20, 2012 (Fast Affiliate Live + Same Day Ratings)

Posting Strong Year-to-Year Gains in its Slot for ABC, "Last Man Standing" Dominates Fox's "Raising Hope" at 8pm and Finishes as Tuesday's Most-Watched Comedy

Taking Full Control of its Fox Comedy Competition, ABC's "Cougar Town" Surges by Double Digits to Draw its Biggest Audience Since its Season Premiere

Season Finale of "The River" Grows Week to Week in Adults 18-49 and Key Women

"Last Man Standing" (8:00-8:30 p.m.)

At 8:00 p.m., ABC's "Last Man Standing" dominated its comedy competition on Fox, leading "Raising Hope" by 3.2 million viewers (7.0 million vs. 3.8 million) and by 19% in Adults 18-49 (1.9/6 vs. 1.6/5). In fact, ABC self-starter "Last Man Standing" finished as Tuesday's most-watched comedy overall, attracting nearly 2 million more viewers than Fox's "New Girl" at 9:00 p.m. (5.1 million).

· Continuing to improve its time slot year over year, "Last Man Standing" boosted the half-hour for ABC by 1.5 million viewers and by 19% in Adults 18-49 over original programming on the year-ago night ("No Ordinary Family" on 3/22/11 = 5.5 million and 1.6/5).

"Cougar Town" (8:30-9:00 p.m.)

In the 8:30 p.m. half-hour, like its lead-in, ABC's "Cougar Town" towered over Fox's competing comedy, "I Hate My Teenage Daughter," by 53% in Total Viewers (4.6 million vs. 3.0 million) and by 33% in Adults 18-49 (1.6/5 vs. 1.2/4).

· "Cougar Town" grew by double digits week to week in Total Viewers (+10%) and Adults 18-49 (+14%), generating its biggest audience since its season premiere 5 weeks ago - since 2/14/12.

"The River" (9:00-10:00 p.m.)

During the 9 o'clock hour, ABC's season finale of "The River" was up week to week by 8% in Adults 18-49 (1.4/4 vs. 1.3/4), by 18% in Women 18-34 (1.3/4 vs. 1.1/3) and by 13% in Women 18-49 (1.7/4 vs. 1.5/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 43% currently, from 40% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 03/20/12.





  [march 2012]  
S
M
T
W
T
F
S
    


· COUGAR TOWN (TBS)
· I HATE MY TEENAGE DAUGHTER (FOX)
· LAST MAN STANDING (ABC)
· NEW GIRL (FOX)
· RAISING HOPE (FOX)
· RIVER, THE (ABC)









most recent ratings | view all posts
[04/17/14 - 01:48 PM]
"Arnie" Becomes Most-Watched Original Production in Golf Channel History
Golf Channel spins the numbers for Sunday, April 13 through Tuesday, April 15.

[04/17/14 - 11:18 AM]
"The Tonight Show" Retains 100% of the Prior Week's 18-49 Rating, Sees Growth in Total Viewers
NBC spins the late-night numbers for the week of April 7-13.

[04/17/14 - 09:51 AM]
CBS Is 2013-2014 Comedy Leader - Network Has Eight of the Top 10 Comedies in Viewers; Six of Top 10 in Adults 18-49
CBS spins the numbers for the season to date.

[04/17/14 - 08:46 AM]
Encore Telecast of "Law & Order: SVU" Is Currently Delivering the Show's Top Results for a Rebroadcast Since December 2012
NBC spins the numbers for Wednesday, April 16.

[04/17/14 - 08:44 AM]
Wednesday's Broadcast Ratings: FOX, "Idol" Pull Back in Front in Viewers, Demos
Said victory however comes against mostly repeat competition on ABC, CBS and NBC.

[04/16/14 - 04:05 PM]
MTV's Hit Series Proves It's Still Cool to Be "Awkward" in Season Four
MTV spins the numbers for Tuesday, April 15.

[04/16/14 - 02:59 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Tops Demos, "NCIS" Leads Viewers
Plus: numbers for ESPN's "30 for 30: Soccer Stories," MTV's "Awkward" and FX's "Fargo."

[04/16/14 - 12:07 PM]
Strong Debut for FX's Universally Acclaimed Limited Series Fargo?" You Betcha!!!
FX spins the numbers for Tuesday, April 15.

[04/16/14 - 11:42 AM]
ESPN's Coverage of 2014 Men's Division I Frozen Four Increases Viewership
ESPN spins the numbers for Thursday, April 10 and Saturday, April 12.

[04/16/14 - 10:38 AM]
2014 WNBA Draft: Most-Watched Ever on ESPN2
ESPN spins the numbers for Monday, April 14.

[04/16/14 - 09:22 AM]
"NCIS: Los Angeles" and "Person of Interest" Win Time Periods in Viewers and Key Demographics
CBS spins the numbers for Tuesday, April 15.

[04/16/14 - 08:52 AM]
NBC Is Currently #1 Tuesday Night in Adults 18-49, Led by the #1 Show of the Night, "The Voice"
NBC spins the numbers for Tuesday, April 15.

[04/16/14 - 08:32 AM]
ABC's "Marvel's Agents of S.H.I.E.L.D." Is Up and Virtually Ties "NCIS: Los Angeles" for #1 in Adults 18-49 at 9pm
ABC spins the numbers for Tuesday, April 15.

[04/16/14 - 08:28 AM]
Tuesday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
The Peacock series is up from last week among adults 18-49, as are "About a Boy" and "Growing Up Fisher."

[04/16/14 - 08:16 AM]
Cartoon Network Viewers Charmed by "Clarence"
Cartoon Network spins the numbers for Monday, April 14.