or


[03/21/12 - 08:50 AM]
ABC's "Cougar Town" Surges to its Top Audience since its Season Premiere
ABC spins the numbers for Tuesday, March 20.

[via press release from ABC]

ABC's "Cougar Town" Surges to its Top Audience since its Season Premiere

Some early info on ABC's Tuesday, ahead of the regular press release.

At 8pm, ABC's Last Man Standing dominated its comedy competition on Fox, leading Raising Hope by 3.2 million viewers and by 19% in Adults 18-49. In fact, ABC self-starter Last Man Standing finished as Tuesday's most-watched comedy overall, attracting nearly 2 million more viewers than Fox's New Girl at 9pm.

· Continuing to improve its time slot year over year, Last Man Standing boosted the half-hour for ABC by 1.5 million viewers and by 19% in Adults 18-49 over original programming on the year-ago night.

In the 8:30pm half-hour like its lead-in, ABC's Cougar Town towered over Fox's competing comedy, I Hate My Teenage Daughter, by 53% in Total Viewers and by 33% in Adults 18-49.

· Cougar Town grew by double-digits week to week in Total Viewers (+10%) and Adults 18-49 (+14%), generating its biggest audience since its season premiere 5 weeks ago - since 2/14/12.

During the 9 o'clock hour, ABC's season finale of The River was up week to week by 8% in Adults 18-49, by 18% in Women 18-34 and by 13% in Women 18-49.

Quick Take for Tuesday, March 20, 2012 (Fast Affiliate Live + Same Day Ratings)

Posting Strong Year-to-Year Gains in its Slot for ABC, "Last Man Standing" Dominates Fox's "Raising Hope" at 8pm and Finishes as Tuesday's Most-Watched Comedy

Taking Full Control of its Fox Comedy Competition, ABC's "Cougar Town" Surges by Double Digits to Draw its Biggest Audience Since its Season Premiere

Season Finale of "The River" Grows Week to Week in Adults 18-49 and Key Women

"Last Man Standing" (8:00-8:30 p.m.)

At 8:00 p.m., ABC's "Last Man Standing" dominated its comedy competition on Fox, leading "Raising Hope" by 3.2 million viewers (7.0 million vs. 3.8 million) and by 19% in Adults 18-49 (1.9/6 vs. 1.6/5). In fact, ABC self-starter "Last Man Standing" finished as Tuesday's most-watched comedy overall, attracting nearly 2 million more viewers than Fox's "New Girl" at 9:00 p.m. (5.1 million).

· Continuing to improve its time slot year over year, "Last Man Standing" boosted the half-hour for ABC by 1.5 million viewers and by 19% in Adults 18-49 over original programming on the year-ago night ("No Ordinary Family" on 3/22/11 = 5.5 million and 1.6/5).

"Cougar Town" (8:30-9:00 p.m.)

In the 8:30 p.m. half-hour, like its lead-in, ABC's "Cougar Town" towered over Fox's competing comedy, "I Hate My Teenage Daughter," by 53% in Total Viewers (4.6 million vs. 3.0 million) and by 33% in Adults 18-49 (1.6/5 vs. 1.2/4).

· "Cougar Town" grew by double digits week to week in Total Viewers (+10%) and Adults 18-49 (+14%), generating its biggest audience since its season premiere 5 weeks ago - since 2/14/12.

"The River" (9:00-10:00 p.m.)

During the 9 o'clock hour, ABC's season finale of "The River" was up week to week by 8% in Adults 18-49 (1.4/4 vs. 1.3/4), by 18% in Women 18-34 (1.3/4 vs. 1.1/3) and by 13% in Women 18-49 (1.7/4 vs. 1.5/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 43% currently, from 40% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 03/20/12.





  [march 2012]  
S
M
T
W
T
F
S
    


· COUGAR TOWN (TBS)
· I HATE MY TEENAGE DAUGHTER (FOX)
· LAST MAN STANDING (ABC)
· NEW GIRL (FOX)
· RAISING HOPE (FOX)
· RIVER, THE (ABC)





most recent ratings | view all posts
[05/26/17 - 12:31 PM]
Senators-Penguins Game 7 Double-OT Thriller on NBCSN Averages More Than 3 Million Viewers
NBCSN spins the numbers for Thursday, May 25.

[05/26/17 - 09:07 AM]
"Into the Badlands" Closes Its Second Season as a Top Scripted Series on Cable
AMC further spins the numbers for the series to date.

[05/26/17 - 08:36 AM]
NBC's 10 P.M. "The Red Nose Day Special" #1 in Timeslot in 18-49 and Improves on Last Year's Telecast by 40% in Demo and 27% in Total Viewers
NBC spins the numbers for Thursday, May 25.

[05/25/17 - 02:36 PM]
ABC Wins Its 4th Consecutive May in Adults 18-49, Delivering Its Longest Winning Streak for the Sweep in Over 25 Years
ABC further spins the numbers for the May sweeps period.

[05/25/17 - 08:26 AM]
Wednesday's Broadcast Ratings: "Survivor" Finale Puts CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[05/25/17 - 08:22 AM]
"Law & Order: SVU" Captures Its Highest 18-49 Rating Since Feb. 22, Ties for the 10-11 P.M. Win
NBC spins the numbers for Wednesday, May 24.

[05/25/17 - 08:21 AM]
"Dirty Dancing" Drives ABC to Its Most Watched Wednesday in Nearly 7 Months
ABC spins the numbers for Wednesday, May 24.

[05/25/17 - 07:55 AM]
NBC's "Sunday Night Football" Is Primetime Television's No. 1 Show for Record Sixth Consecutive Year as TV Season Ends
NBC further spins the numbers for the season to date.

[05/25/17 - 06:43 AM]
"Home Town" Delivers Standout Season One Ratings for HGTV
HGTV further spins the numbers for the series to date.

[05/24/17 - 08:40 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock wins the night among adults 18-49 while the "Dancing with the Stars"-powered ABC is the most-watched broadcaster.

[05/23/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC Tops Demos, Snaps NBC Win Streak
The Peacock however wins the evening among total viewers.

[05/22/17 - 08:39 AM]
Sunday's Broadcast Ratings: ABC Rides "Billboard Music Awards" to Victory
The Alphabet's annual telecast however is down more than 20% from last year among adults 18-49.

[05/21/17 - 10:40 AM]
Saturday's Broadcast Ratings: NHL Playoffs Keep NBC on Top
Coverage of the Predators at the Ducks leads the night among adults 18-49.

[05/21/17 - 10:32 AM]
"Saturday Night Live" Delivers Its Most-Watched Season Finale in Six Years
NBC spins the numbers for Saturday, May 20.

[05/20/17 - 08:36 AM]
Friday's Broadcast Ratings: "Dateline NBC" Tops Viewers, Demos
The Peacock likewise wins the evening in both categories.