or


[03/27/12 - 12:00 PM]
1Q 2012 is ABC Family's Biggest 1Q Ever in Key Demos in Prime
ABC Family spins the numbers for the quarter to date.

[via press release from ABC Family]

Primetime Ratings for 1Q 2012 - Final National Ratings

1Q 2012 is ABC Family's Biggest 1Q Ever in Key Demos in Prime, and its #2 Quarter on Record in Females 12-34; Is Cable's #2 Network in Females 12-34

"Pretty Little Liars" is Cable's #1 Scripted Series of 1Q 2012 in Females 12-34; "Switched at Birth" and "The Lying Game" Place Among the Top 4 Scripted Series

Debut of "Another Cinderella Story: Once Upon a Song" is TV's #1 Movie in Females 12-34; Basic Cable Debut of "The Blind Side" is the #2 Cable Movie in Women 18-49 and Ranks Among ABC Family's Top 10 Telecasts Ever in Viewers

1Q 2012 Prime Highlights:

Powered by its established roster of original hits, most notably "Pretty Little Liars," "Switched at Birth" and "The Lying Game," ABC Family delivered its #2 quarter in the network's history in Women 18-34 (294,000) and Females 12-34 (493,000), and was the network's most-watched 1Q on record in Adults 18-34 (398,000), Women 18-49 (460,000) and Viewers 12-34 (641,000).

Competitively, ABC Family matched the network's 2nd strongest competitive showing on record in key demos, ranking as cable's #2 network in Females 12-34, the #3 cable network in Women 18-34 and the #4 cable network in Women 18-49.

· 1Q2012 versus 1Q2011, ABC Family surged by 20% in Women 18-34 (294,000 vs. 245,000), by 14% in Women 18-49 (460,000 vs. 404,000) and by 22% in Females 12-34 (493,000 vs. 404,000).

· Also impressive, this marked the network's 7th consecutive quarter posting year-to-year increases in Adults 18-34 (+6% - 398,000 vs. 369,000) and Women 18-34, and its 4th consecutive quarter in Women 18-49 and Females 12-34.

1Q 2012 Programming Highlights:

· "Pretty Little Liars" ranked as the quarter's #1 scripted cable series in Females 12-34 (2.10 million/4.7 rating), the #2 scripted cable series in Women 18-34 (1.16 million/3.4 rating) and Women 18-49 (1.54 million/2.4 rating), and the #1 TV series in Female Teens (987,000/8.4 rating).

· In Females 12-34, ABC Family owned 3 of cable's Top 4 scripted series with "Pretty Little Liars" (#1 - 2.10 million/4.7 rating), "The Lying Game" (#3 - 1.18 million/2.6 rating) and "Switched at Birth" (#4 - 1.17 million/2.6 rating).

· The debut of "Another Cinderella Story: Once Upon a Song" (1/22/12) stood as TV's #1 movie in Females 12-34 (1.14 million/2.5 rating), while the basic cable premiere of Sandra Bullock starrer "The Blind Side" (3/24/12) was cable's #2 movie of 1Q 2012 in Women 18-49 (1.20 million/1.9 rating), and now stands among ABC Family's Top 10 telecasts of all time in Total Viewers (4.69 million - #10).

Source: NTI, U.S. ratings, most current, 1Q 2012: 12/26/11 - 3/25/12; 1Q 2011: 12/27/10-3/27/11. Streaks include ties on rating. Series rank based on trackage data.] "The Blind Side"=Live + Same Day.





  [march 2012]  
S
M
T
W
T
F
S
    


· CINDERELLA STORY, A: ONCE UPON A SONG (ABC FAMILY)
· LYING GAME, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (FREEFORM)
· SWITCHED AT BIRTH (FREEFORM)





most recent ratings | view all posts
[01/20/17 - 09:38 AM]
Thursday's Broadcast Ratings: "The Big Bang Theory" Original Sparks CBS Victory
The Eye wins the night in total viewers and adults 18-49.

[01/19/17 - 02:15 PM]
History's "Six" Opens Strong with 2.6 Million Total Viewers
History spins the numbers for Wednesday, January 18.

[01/19/17 - 10:42 AM]
Discovery's New Survival Series "The Wheel" Delivers Cable's Best Friday Launch Since 2015
Discovery further spins the numbers for Friday, January 13.

[01/19/17 - 08:51 AM]
Wednesday's Broadcast Ratings: "Speechless" Tops Tight Demo Race for ABC
ABC, CBS, FOX and NBC all finish within a tenth of each other among adults 18-49.

[01/18/17 - 12:03 PM]
FOX Dominates Divisional Playoff Weekend
FOX Sports spins the numbers for its NFL postseason coverage to date.

[01/18/17 - 08:32 AM]
Tuesday's Broadcast Ratings: "This Is Us" Continues Its Reign for NBC
The Peacock takes home top honors among adults 18-49.

[01/17/17 - 12:08 PM]
"It's Always Sunny in Philadelphia" Builds on Record-Setting Season Premiere
FXX further spins the numbers for Wednesday, January 11.

[01/17/17 - 11:02 AM]
"Nashville" on CMT Ratings Soar with Newest Episode Outpacing the Premiere as CMT's Most Watched Original Telecast Ever
CMT further spins the numbers for Thursday, January 12.

[01/17/17 - 09:50 AM]
Monday's Broadcast Ratings: "The Bachelor" Keeps ABC in Front
The Alphabet continues its win streak among adults 18-49.

[01/16/17 - 11:39 AM]
"Taboo" Delights in FX Premiere
FX further spins the numbers for Tuesday, January 10.

[01/16/17 - 09:37 AM]
Sunday's Broadcast Ratings: NFL Playoffs Score Big for NBC, FOX
Nearly 49 million viewers turned into FOX at its peak for its Packers-Cowboys showdown.

[01/16/17 - 07:38 AM]
Steelers-Chiefs Score a Record Overnight Rating for a Primetime NFL Wild Card or Divisional Playoff Game
NBC spins the numbers for Sunday, January 15.

[01/15/17 - 09:38 AM]
Saturday's Broadcast Ratings: NFL Playoff Coverage Tops Charts for CBS
The Eye's telecast of the Texans/Patriots showdown easily wins the night.

[01/15/17 - 08:41 AM]
"Saturday Night Live" Is the #1 Non-Sports Telecast of the Night on the Big 4 Networks
NBC spins the numbers for Saturday, January 14.

[01/14/17 - 08:56 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
The Eye's "Blue Bloods" leads the night in both categories.