or


[03/27/12 - 12:00 PM]
1Q 2012 is ABC Family's Biggest 1Q Ever in Key Demos in Prime
ABC Family spins the numbers for the quarter to date.

[via press release from ABC Family]

Primetime Ratings for 1Q 2012 - Final National Ratings

1Q 2012 is ABC Family's Biggest 1Q Ever in Key Demos in Prime, and its #2 Quarter on Record in Females 12-34; Is Cable's #2 Network in Females 12-34

"Pretty Little Liars" is Cable's #1 Scripted Series of 1Q 2012 in Females 12-34; "Switched at Birth" and "The Lying Game" Place Among the Top 4 Scripted Series

Debut of "Another Cinderella Story: Once Upon a Song" is TV's #1 Movie in Females 12-34; Basic Cable Debut of "The Blind Side" is the #2 Cable Movie in Women 18-49 and Ranks Among ABC Family's Top 10 Telecasts Ever in Viewers

1Q 2012 Prime Highlights:

Powered by its established roster of original hits, most notably "Pretty Little Liars," "Switched at Birth" and "The Lying Game," ABC Family delivered its #2 quarter in the network's history in Women 18-34 (294,000) and Females 12-34 (493,000), and was the network's most-watched 1Q on record in Adults 18-34 (398,000), Women 18-49 (460,000) and Viewers 12-34 (641,000).

Competitively, ABC Family matched the network's 2nd strongest competitive showing on record in key demos, ranking as cable's #2 network in Females 12-34, the #3 cable network in Women 18-34 and the #4 cable network in Women 18-49.

· 1Q2012 versus 1Q2011, ABC Family surged by 20% in Women 18-34 (294,000 vs. 245,000), by 14% in Women 18-49 (460,000 vs. 404,000) and by 22% in Females 12-34 (493,000 vs. 404,000).

· Also impressive, this marked the network's 7th consecutive quarter posting year-to-year increases in Adults 18-34 (+6% - 398,000 vs. 369,000) and Women 18-34, and its 4th consecutive quarter in Women 18-49 and Females 12-34.

1Q 2012 Programming Highlights:

· "Pretty Little Liars" ranked as the quarter's #1 scripted cable series in Females 12-34 (2.10 million/4.7 rating), the #2 scripted cable series in Women 18-34 (1.16 million/3.4 rating) and Women 18-49 (1.54 million/2.4 rating), and the #1 TV series in Female Teens (987,000/8.4 rating).

· In Females 12-34, ABC Family owned 3 of cable's Top 4 scripted series with "Pretty Little Liars" (#1 - 2.10 million/4.7 rating), "The Lying Game" (#3 - 1.18 million/2.6 rating) and "Switched at Birth" (#4 - 1.17 million/2.6 rating).

· The debut of "Another Cinderella Story: Once Upon a Song" (1/22/12) stood as TV's #1 movie in Females 12-34 (1.14 million/2.5 rating), while the basic cable premiere of Sandra Bullock starrer "The Blind Side" (3/24/12) was cable's #2 movie of 1Q 2012 in Women 18-49 (1.20 million/1.9 rating), and now stands among ABC Family's Top 10 telecasts of all time in Total Viewers (4.69 million - #10).

Source: NTI, U.S. ratings, most current, 1Q 2012: 12/26/11 - 3/25/12; 1Q 2011: 12/27/10-3/27/11. Streaks include ties on rating. Series rank based on trackage data.] "The Blind Side"=Live + Same Day.





  [march 2012]  
S
M
T
W
T
F
S
    


· CINDERELLA STORY, A: ONCE UPON A SONG (ABC FAMILY)
· LYING GAME, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (ABC FAMILY)
· SWITCHED AT BIRTH (ABC FAMILY)











most recent ratings | view all posts
[05/23/15 - 09:21 AM]
Friday's Broadcast Ratings: ABC Wins Demo Race with "Shark Tank" Repeat
The Alphabet leads the night among adults 18-49.

[05/23/15 - 08:21 AM]
ABC Leads Its 7th Straight Friday in Adults 18-49 with the Top 3 Shows
ABC spins the numbers for Friday, May 22.

[05/23/15 - 06:29 AM]
NBA Western Conference Finals Game 2 Delivers 49 Percent Audience Increase from Last Time on ESPN
ESPN spins the numbers for Friday, May 22.

[05/22/15 - 10:25 AM]
E! Delivers Ratings Highs Led by "Keeping Up with the Kardashians: About Bruce" Special and Season Finale of "The Royals"
E! further spins the numbers for Sunday, May 17.

[05/22/15 - 08:42 AM]
Thursday's Broadcast Ratings: Repeats Power CBS to Victory in Viewers, Demos
"The Big Bang Theory" is the evening's top show in both total viewers and adults 18-49.

[05/22/15 - 08:32 AM]
"500 Questions" Earns ABC's Best Summer Rating in its Slot Since August 2013
ABC spins the numbers for Thursday, May 21.

[05/22/15 - 08:31 AM]
"Mad Men" Finale Is Series' Highest-Rated Episode Ever Among Total Viewers and Adults 25-54
AMC further spins the numbers for Sunday, May 17.

[05/22/15 - 08:21 AM]
NBC's "Red Nose Day" Was No. 1 Among the Big 4 Networks in the 10 p.m. Hour
NBC spins the numbers for Thursday, May 21.

[05/22/15 - 07:01 AM]
NBA Western Conference Finals Game 2 Delivers 47 Percent Ratings Increase from Last Time on ESPN
ESPN spins the numbers for Thursday, May 21.

[05/21/15 - 03:43 PM]
Updated: ABC's 2014-15 Primetime Ratings
ABC further spins the numbers for the season to date.

[05/21/15 - 02:26 PM]
Update: NBC Wins the 2014-15 Primetime Season in Adults 18-49, Claims Its Second Consecutive September-to-May Crown
NBC further spins the numbers for the season to date.

[05/21/15 - 02:09 PM]
Final: ABC's 2015 May Sweep Ratings
ABC further spins the numbers for the May sweeps period.

[05/21/15 - 10:58 AM]
The Final Broadcast of the "Late Show with David Letterman" Delivers 13.76 Million Viewers - Its Largest Audience Since 1994
CBS spins the late-night numbers for Wednesday, May 20.

[05/21/15 - 08:57 AM]
"Mysteries of Laura" Captures Its Top Results Since February 25
NBC spins the numbers for Wednesday, May 20.

[05/21/15 - 08:31 AM]
ABC's "500 Questions" Opens Solidly Against CBS' "Survivor" Finale
ABC spins the numbers for Wednesday, May 20.