or


[03/27/12 - 12:00 PM]
1Q 2012 is ABC Family's Biggest 1Q Ever in Key Demos in Prime
ABC Family spins the numbers for the quarter to date.

[via press release from ABC Family]

Primetime Ratings for 1Q 2012 - Final National Ratings

1Q 2012 is ABC Family's Biggest 1Q Ever in Key Demos in Prime, and its #2 Quarter on Record in Females 12-34; Is Cable's #2 Network in Females 12-34

"Pretty Little Liars" is Cable's #1 Scripted Series of 1Q 2012 in Females 12-34; "Switched at Birth" and "The Lying Game" Place Among the Top 4 Scripted Series

Debut of "Another Cinderella Story: Once Upon a Song" is TV's #1 Movie in Females 12-34; Basic Cable Debut of "The Blind Side" is the #2 Cable Movie in Women 18-49 and Ranks Among ABC Family's Top 10 Telecasts Ever in Viewers

1Q 2012 Prime Highlights:

Powered by its established roster of original hits, most notably "Pretty Little Liars," "Switched at Birth" and "The Lying Game," ABC Family delivered its #2 quarter in the network's history in Women 18-34 (294,000) and Females 12-34 (493,000), and was the network's most-watched 1Q on record in Adults 18-34 (398,000), Women 18-49 (460,000) and Viewers 12-34 (641,000).

Competitively, ABC Family matched the network's 2nd strongest competitive showing on record in key demos, ranking as cable's #2 network in Females 12-34, the #3 cable network in Women 18-34 and the #4 cable network in Women 18-49.

· 1Q2012 versus 1Q2011, ABC Family surged by 20% in Women 18-34 (294,000 vs. 245,000), by 14% in Women 18-49 (460,000 vs. 404,000) and by 22% in Females 12-34 (493,000 vs. 404,000).

· Also impressive, this marked the network's 7th consecutive quarter posting year-to-year increases in Adults 18-34 (+6% - 398,000 vs. 369,000) and Women 18-34, and its 4th consecutive quarter in Women 18-49 and Females 12-34.

1Q 2012 Programming Highlights:

· "Pretty Little Liars" ranked as the quarter's #1 scripted cable series in Females 12-34 (2.10 million/4.7 rating), the #2 scripted cable series in Women 18-34 (1.16 million/3.4 rating) and Women 18-49 (1.54 million/2.4 rating), and the #1 TV series in Female Teens (987,000/8.4 rating).

· In Females 12-34, ABC Family owned 3 of cable's Top 4 scripted series with "Pretty Little Liars" (#1 - 2.10 million/4.7 rating), "The Lying Game" (#3 - 1.18 million/2.6 rating) and "Switched at Birth" (#4 - 1.17 million/2.6 rating).

· The debut of "Another Cinderella Story: Once Upon a Song" (1/22/12) stood as TV's #1 movie in Females 12-34 (1.14 million/2.5 rating), while the basic cable premiere of Sandra Bullock starrer "The Blind Side" (3/24/12) was cable's #2 movie of 1Q 2012 in Women 18-49 (1.20 million/1.9 rating), and now stands among ABC Family's Top 10 telecasts of all time in Total Viewers (4.69 million - #10).

Source: NTI, U.S. ratings, most current, 1Q 2012: 12/26/11 - 3/25/12; 1Q 2011: 12/27/10-3/27/11. Streaks include ties on rating. Series rank based on trackage data.] "The Blind Side"=Live + Same Day.





  [march 2012]  
S
M
T
W
T
F
S
    


· CINDERELLA STORY, A: ONCE UPON A SONG (ABC FAMILY)
· LYING GAME, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (FREEFORM)
· SWITCHED AT BIRTH (FREEFORM)





most recent ratings | view all posts
[08/20/17 - 08:31 AM]
Saturday's Broadcast Ratings: CBS, NBC Split Demo Crown
NASCAR on the Peacock and a rebroadcast of its Princess Diana special on the Eye lead the evening.

[08/19/17 - 08:37 AM]
Friday's Broadcast Ratings: CBS Gets Another Bump from "Big Brother" Special
The Eye edges the competition in both total viewers and adults 18-49.

[08/18/17 - 09:00 AM]
Season Two of Original Scripted Series "Chesapeake Shores" Catapults Hallmark Channel as Top-Rated and Most-Watched Cable Network
The Hallmark Channel further spins the numbers for the week of August 7-13.

[08/18/17 - 08:12 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Onto Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[08/17/17 - 08:19 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Hold Off ABC, "CMA Fest"
The Peacock edges the Alphabet by one-tenth of a ratings point among adults 18-49.

[08/16/17 - 08:17 AM]
Tuesday's Broadcast Ratings: NBC Continues Its Win Streak
The Peacock, powered by "America's Got Talent," has won Tuesday night for 13 consecutive weeks.

[08/15/17 - 11:21 AM]
Hallmark Movies & Mysteries' Newest "Garage Sale Mystery Month" Premiere Scores as Highest-Rated and Most-Watched Telecast in Network History
The Hallmark Channel spins the numbers for the week of August 7-13.

[08/15/17 - 10:02 AM]
"Younger" Continues to Break All-Time Series Records with Highest-Rated and Most-Watched Episode Ever
TV Land further spins the numbers for Wednesday, August 9.

[08/15/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC, "Bachelor in Paradise" Win Demo Crown
The Alphabet narrowly edges NBC and "American Ninja Warrior" among adults 18-49.

[08/14/17 - 01:27 PM]
USA Network's "The Sinner" Is the #1 New Cable Series Year-to-Date in P18-49, P25-54 and P2+ in L3
USA further spins the numbers for the series to date.

[08/14/17 - 08:42 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Continue Sunday Reign
The Eye has won the adults 18-49 crown for seven consecutive Sundays.

[08/13/17 - 08:32 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
The Peacock's "Dateline Saturday Night Mystery" leads the night in both categories.

[08/12/17 - 08:46 AM]
Friday's Broadcast Ratings: NBC Wins Tight Demo Race
The Peacock gets another boost from preseason NFL coverage last night.

[08/11/17 - 12:58 PM]
E!'s "Life of Kylie" Series Premiere Delivers the Highest-Rated New Docuseries Launch of 2017
E! further spins the numbers for Sunday, August 6.

[08/11/17 - 08:11 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Off Competition
All the broadcast networks get a boost from NFL preseason coverage in local markets.