or


[03/27/12 - 11:36 AM]
Animal Planet Seals Record First-Quarter Performance
Animal Planet spins the numbers for the quarter to date.

[via press release from Animal Planet]

ANIMAL PLANET SEALS RECORD FIRST-QUARTER PERFORMANCE

-- Network Sees Double-Digit Gains in All Major Demos --

(Silver Spring, Md., March 27, 2012) - Animal Planet finished first quarter with record-setting achievements, delivering its best quarter ever among P2+ viewers (441K) and Households (355K) in total day. The network also had its best quarter ever among M25-54 in both prime (156K) and total day (97K), up 36% and 26% compared to year-ago respectively.

Posting double-digit gains over last year in prime among key demos, Animal Planet earned its strongest first-quarter prime ratings in eight years among P2+ viewers (667K, +14% ) and in nine years among HH (500K, +17% ).

"Since the New Year, viewers have flocked to Animal Planet week after week, drawn in by our new series and returning hit shows like FINDING BIGFOOT," says Marjorie Kaplan, president and general manager of Animal Planet. "We expect to continue the momentum with new seasons of our top two performing series of all time, RIVER MONSTERS, premiering this Sunday, and WHALE WARS, coming later this spring."

Animal Planet's success is fueled by hit series, including FINDING BIGFOOT, which remains one of the network's top three performing series of all time among P25-54, and TOO CUTE!, which ranks as the second strongest Animal Planet series year to date among P25-54 and W25-54. In first quarter, FINDING BIGFOOT experienced a strong second season, averaging 1.4M P2+ viewers , up 15% vs. season one. The FINDING BIGFOOT episodes "Baby Bigfoot" and "Buckeye Bigfoot" each brought in 1.6M P2+ viewers and rank as the series' most-watched episodes ever. Season to date, TOO CUTE! has exceeded 2011 premieres by more than 40% among P2+, delivering more than 1.1M viewers.

Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 96 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.





  [march 2012]  
S
M
T
W
T
F
S
    


· FINDING BIGFOOT (ANIMAL PLANET)
· RIVER MONSTERS (ANIMAL PLANET)
· TOO CUTE! (ANIMAL PLANET)
· WHALE WARS (ANIMAL PLANET)





most recent ratings | view all posts
[10/18/17 - 08:11 AM]
Tuesday's Broadcast Ratings: "This Is Us" Keeps NBC on Top
The Peacock's top drama is up year-to-year among adults 18-49.

[10/17/17 - 01:54 PM]
2017 ALCS on FOX & FS1 Averaging 5,815,000 Viewers, Off to Best Start Since 2013
FOX Sports spins the numbers for its ALCS coverage to date.

[10/17/17 - 12:31 PM]
"Nightline" Wins in Total Viewers for Third Week in a Row This Season
ABC spins the late-night numbers for the week of October 9-13.

[10/17/17 - 11:53 AM]
"The Gifted" Marks Television's Highest-Rated Fall Debut in Monday 9PM Time Period in Live + 7 Day Ratings in Three Years
FOX further spins the numbers for the week of October 2-8.

[10/17/17 - 11:18 AM]
ABC Claims 8 of the Week's Top 20 Entertainment Shows in Adults 18-49
ABC spins the numbers for the week of October 9-15.

[10/17/17 - 11:06 AM]
"The Late Show" Wins Late Night for the Third Straight Week to Start the Season
CBS spins the late-night numbers for the week of October 9-13.

[10/17/17 - 10:49 AM]
CBS Wins in Viewers for the Third Consecutive Week
CBS spins the numbers for the week of October 9-15.

[10/17/17 - 09:38 AM]
With "SNF" #1 Overall & "This Is Us," "Voice" & "Will & Grace" Ranking as 4 of the Top 10 Entertainment Shows, NBC Wins Week of Oct. 9-15
NBC spins the numbers for the week of October 9-15.

[10/17/17 - 09:27 AM]
"48 Hours: Operation Murder" Is Saturday's #1 Non-Sports Program with Viewers for Third Week This Season
CBS News spins the numbers for Saturday, October 14.

[10/17/17 - 09:27 AM]
On Its First Night in Brooklyn, ABC's "Jimmy Kimmel Live" Scores Season Highs
ABC spins the late-night numbers for Monday, October 16.

[10/17/17 - 09:06 AM]
"Tonight Show" Wins the Late-Night Ratings Week of Oct. 9-13 in 18-49 with Its Biggest Margins in Three Weeks
NBC spins the late-night numbers for the week of October 9-13.

[10/17/17 - 08:55 AM]
"60 Minutes" Edition That Moved Congress and the President Makes the Nielsen Top 5
CBS News spins the numbers for Sunday, October 15.

[10/17/17 - 08:46 AM]
"Live with Kelly and Ryan" Matches Season Highs in Homes and Women 25-54
Disney-ABC Domestic Television spins the numbers for the week of October 2-6.

[10/17/17 - 08:34 AM]
ABC Tops Monday with Disney Night on "DWTS" and Healthy Results for "The Good Doctor"
ABC spins the numbers for Monday, October 16.

[10/17/17 - 08:25 AM]
Monday's Broadcast Ratings: NBC Tops Demos Once Again
Plus: second place ABC sees week-to-week growth from "Dancing with the Stars" and "The Good Doctor" among adults 18-49.