or


[03/27/12 - 01:28 PM]
The Style Network's Sunday Night Originals Up 110% in Total Viewers Year Over Year Driving Network's Best First Quarter Delivery
The Style Network spins the numbers for the quarter to date.

[via press release from Style]

THE STYLE NETWORK'S SUNDAY NIGHT ORIGINALS UP 110% IN TOTAL VIEWERS YEAR OVER YEAR DRIVING NETWORK'S BEST FIRST QUARTER DELIVERY

Network Continues To Be Fastest Growing Women's Cable Network Now Available In More Than 78 Million Homes

LOS ANGELES - March 27, 2012 - The Style Network marked its best first quarter in network history, up an impressive +26% among W18-34 year-over-year in primetime, according to Nielsen. Ranked as the second most affluent cable network among W18-49, Style continues to hold its title as the fastest growing women's cable network now available in more than 78 million homes. Style's success is fueled by its popular returning original series on Sunday nights delivering +110% in total viewers over the time period average a year ago. "Jerseylicious," now in its fourth season, is enjoying its most watch season ever and the sophomore season of "Big Rich Texas" is up an impressive +36% among the desired W18-49 from its season one average. The network continues to resonate with younger viewers, lowering its median age by four years to 38, year-over-year.

"Building on our momentum from last year, Style has once again delivered engaging original series that have resonated with our young, affluent and diverse audience," said Salaam Coleman Smith, President, The Style Network. "We look forward to second quarter and the rest of 2012 with several new original offerings and the upcoming fifth season premiere of 'Giuliana & Bill' on April 3."

Original programming on Sunday nights was the top destination for Style viewers in first quarter 2012, with "Jerseylicious" and "Big Rich Texas" averaging over 525,000 total viewers from 8pm-10pm. The strength of these series has propelled Style to one of the Top 15 ad-supported cable networks among W18-34 (138,000) in the time period on Sundays from 8pm-10pm. The Style Network averaged 154,000 total viewers in primetime up +9% and was driven by its core W18-49 (64,000) and W18-34 (34,000) audience.

Source: Nielsen, L+SD Preliminary Data - Best 1Q Ever 1Q12 to date (12/26/11-03/21/12) dating back to 1Q05 (12/27/04-03/27/05) W18-34 Imp Prime 8P-11P, YOY Growth W18-34 Imp 1Q12 to date (12/26/11-03/21/12) vs. 1Q11 (12/27/10-03/27/11) Prime 8P-11P, Most Affluent Prime 8P-11P based on W18-49 VPVH HHI $125K+ Style ranks #2 ranks against all ad-supported cable net, Fastest Growing Women's Net Universe Estimate Mar. 11 vs. Mar. 10 w/ over 70% W2+ composition, Most Watched Season Jerseylicious S4 To Date (02/19/12-03/18/12) vs. Prior Season Equivalent (05/15/11-06/12/11) P2+ Imp, Season on Season Growth W18-49 Imp Big Rich Texas S2 (02/19/12-03/18/12) vs. Prior Season Equivalent (07/17/11-08/14/11), Style Total Day 6A-3A P2+ Median Age 1Q12 to date (12/26/11-03/21/12) vs. 1Q11 (12/27/10-03/27/11), Prime Avg 1Q12 to date (12/26/11-03/21/12), Jerseylicious and Big Rich Texas Program Avg Sun. 8P-10P (02/19/12-03/18/12) vs. Year Ago Time Period Avg (02/20/11-03/20/11), Ad-Supported Cable Rank Sun 8P-10P Time Period Avg (02/19/12-03/18/12).

About The Style Network

The Style Network is the destination for women 18-49 with a passion for the best in relatable, inspiring and transformational lifestyle programming. Style currently counts more than 78 million cable and satellite subscribers and is the fastest growing women's network in the U.S. Mystyle.com keeps women up-to-date on all of the latest fashion and beauty news on the web. Style's popular series include "Tia & Tamera," "Jerseylicious," "Giuliana & Bill," "Glam Fairy" and "Big Rich Texas." The Style Network is a network of NBCUniversal Entertainment & Digital Networks and Integrated Media, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Follow us on Twitter at https://twitter.com/StyleNetPR.





  [march 2012]  
S
M
T
W
T
F
S
    


· BIG RICH TEXAS (STYLE)
· JERSEYLICIOUS (STYLE)









most recent ratings | view all posts
[08/01/15 - 11:25 AM]
Disney's "Descendants" Waves Magic Ratings Wand for Disney Channel with 6.6 Million Total Viewers
Disney Channel spins the numbers for Friday, July 31.

[08/01/15 - 08:54 AM]
Friday's "Dateline" Hits Three-Week Highs in 18-49 and Total Viewers
NBC spins the numbers for Friday, July 31.

[08/01/15 - 08:45 AM]
Friday's Broadcast Ratings: "Dateline" Powers NBC to Demo Victory
The Peacock leads the night among adults 18-49 for the fifth consecutive week.

[07/31/15 - 09:31 AM]
E!'s "I Am Cait" Ranks as Cable's Biggest Unscripted Launch of the Year and E!'s Most-Watched Series Debut in Over a Decade
E! further spins the numbers for Sunday, July 26.

[07/31/15 - 08:40 AM]
"Dateline Mystery" Matches NBC's Best Rating in the Thursday 9-11 P.M. Slot Since May
NBC spins the numbers for Thursday, July 30.

[07/31/15 - 08:39 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Keep CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[07/31/15 - 07:00 AM]
Original Reporting Fuels Television Year-to-Date Audience Growth and Solid Key News Demo Performances for All CBS News Broadcasts
CBS spins the numbers for the week of July 20-26.

[07/30/15 - 06:57 PM]
Disney's "Descendants" Garners Over One Million Views on the WATCH Disney Channel App Ahead of Its Television Premiere Tomorrow
Disney Channel spins its digital numbers to date.

[07/30/15 - 02:10 PM]
WNBA All-Star Game Delivers Strong Viewership over 2014
ESPN spins the numbers for Saturday, July 25.

[07/30/15 - 12:37 PM]
TV One Posts Strongest July in Network History Reporting 10th Consecutive Month of Year-Over-Year Gains in Primetime
TV One spins the numbers for the month to date.

[07/30/15 - 11:58 AM]
July 2015 Is GSN's Most Watched Month Ever in Primetime; Original Programming Reaches Viewership Milestone
GSN spins the numbers for the month to date.

[07/30/15 - 10:41 AM]
"The Tonight Show" Dominates ABC, CBS Timeslot Competition for Week of July 20-24
NBC spins the late-night numbers for the week of July 20-24.

[07/30/15 - 08:48 AM]
NBC Wins Wednesday Among the Big 4 in Every Key Measure
NBC spins the numbers for Wednesday, July 29.

[07/30/15 - 08:28 AM]
Wednesday's Broadcast Ratings: NBC Tops Viewers, Demos
"America's Got Talent" and "Last Comic Standing" pave the way for another Peacock victory.

[07/29/15 - 12:57 PM]
Discovery Channel's "Alaskan Bush People" Earns Season High and Ranks #1 on All of Television on Friday Night in Persons and Men
Discovery further spins the numbers for Friday, July 24.