or


[03/29/12 - 01:21 PM]
Jay Leno and Jimmy Fallon Finish #1 for the First Quarter of 2012 vs. the ABC and CBS Competition
NBC spins the numbers for the week of March 19-23 and the quarter to date.

[via press release from NBC]

JAY LENO AND JIMMY FALLON FINISH #1 FOR THE FIRST QUARTER OF 2012 VS. THE ABC AND CBS COMPETITION

IN ITS TIME PERIOD, 'TONIGHT' DELIVERS BIGGER AUDIENCES THAN 'LATE SHOW' OR ABC'S 'NIGHTLINE'-'KIMMEL' COMBO IN EVERY RATINGS CATEGORY: ADULTS, MEN AND WOMEN 18-34, 18-49 AND 25-54, PLUS TOTAL VIEWERS

JIMMY FALLON OUT-DELIVERS 'LATE LATE SHOW' BY EVERY KEY MEASURE AND BEATS 'KIMMEL' FOR THEIR HEAD-TO-HEAD HALF-HOUR IN ALL KEY CATEGORIES

VERSUS THE YEAR-AGO QUARTER, JAY DOUBLES HIS TOTAL-VIEWER LEAD OVER 'LATE SHOW' TO 16 PERCENT FROM 8 PERCENT AND JIMMY FALLON STRETCHES HIS MARGIN OVER 'LATE LATE SHOW' TO 16 PERCENT FROM 3 PERCENT

UNIVERSAL CITY, Calif. - March 29, 2012 - NBC's "The Tonight Show with Jay Leno" and "Late Night with Jimmy Fallon" have delivered #1 finishes for the first quarter of 2012 over the ABC and CBS competition in their time periods in viewers 18-49 and total viewers. For the quarter, "Tonight" averaged a 0.9 rating, 3 share in adults 18-49 and 3.7 million viewers overall and "Late Night" earned a 0.6/3 in 18-49 and 1.8 million viewers overall.

Jay delivered bigger first-quarter audiences in the time slot than CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, plus total viewers. Jimmy Fallon also attracted bigger audiences than CBS's "Late Late Show with Craig Ferguson" in every key category, and from 12:30-1 a.m. ET, Jimmy Fallon out-delivered "Kimmel" head to head by every key measure.

For the first quarter of 2012, "Tonight" increased its total-viewer margin over "Late Show" to 16 percent (3.740 million vs. 3.229 million), doubling the year-ago advantage of 8 percent. Jimmy Fallon established a total-viewer lead over "Late Late Show" for the quarter of 16 percent (1.763 million vs. 1.526 million), up from 3 percent one year ago. Jimmy also increased his first-quarter lead over "Late Late Show" in adults 18-34 to 37 percent (258,000 vs. 189,000), up from last year's 26 percent, and in adults 25-54 up to 13 percent (873,000 vs. 772,000) from 4 percent for the first quarter of 2011.

The quarter ended with the week of March 19-23, during which "Tonight" averaged a 0.8/3 in 18-49 and 3.7 million viewers overall, tying "Late Show" in 18-49 rating and topping it by an 11 percent margin in total viewers (3.680 million vs. 3.323 million). Jimmy Fallon averaged a 0.5/3 in 18-49 and 1.6 million viewers for the week, beating "Late Late Show" by a tenth of a rating point in 18-49 and by a 4 percent margin in total viewers (1.600 million vs. 1.532 million).

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of March 19-23. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. First-quarter and season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.8/3*
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.8/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2*
12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.4/2*
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2*

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.7 million viewers
CBS "Late Show," 3.3 million viewers*
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.6 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.6 million viewers*
12:35-1:35 a.m. ET
NBC "Late Night," 1.6 million viewers
CBS "Late Late Show," 1.5 million viewers*
1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers*

FIRST QUARTER 2012

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.9 rating, 3 share
CBS "Late Show," 0.8/3
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3
CBS "Late Late Show," 0.5/3
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.7 million viewers
CBS "Late Show," 3.2 million viewers
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.8 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.7 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.5 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers

SEASON TO DATE

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.9 rating, 3 share
CBS "Late Show," 0.9/3
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3
CBS "Late Late Show," 0.5/3
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.8 million viewers
CBS "Late Show," 3.3 million viewers
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.9 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.8 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.6 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers

SELECTED CABLE RESULTS, WEEK OF MARCH 19-23

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.4 (in encore telecasts)

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.3 (in encore telecasts)

TBS, 11 p.m.-midnight, "Conan," 0.5**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.28 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 0.9 million (in encore telecasts)

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.7 million (in encore telecasts)

TBS, 11 p.m.-midnight, "Conan," 1.0 million**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million

Adult Swim, 12:30-1:30 a.m. ET, 1.5 million

** Thursday's "Conan" was delayed by NCAA basketball and is excluded from these averages.





  [march 2012]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











most recent ratings | view all posts
[08/27/14 - 02:34 PM]
Finale of "Pretty Little Liars" Is the Summer's #2 Most-Tweeted Drama/Comedy Telecast, Behind Only Its Summer Premiere
ABC Family spins the numbers for Tuesday, August 26.

[08/27/14 - 08:51 AM]
"America's Got Talent" Wins Its Two-Hour Time Period Among the Big 4 by a Margin of 91% and by 65% in Total Viewers
NBC spins the numbers for Tuesday, August 26.

[08/27/14 - 08:35 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Win for NBC
The show's latest installment leads the night in both total viewers and adults 18-49.

[08/27/14 - 08:32 AM]
Night 2 "Bachelor in Paradise" 2-Night Event Holds Steady from Night 1 In Total Viewers and Adults 18-49
ABC spins the numbers for Tuesday, August 26.

[08/26/14 - 02:07 PM]
"Fast N' Loud" Roars to #1 Spot in Cable & #2 Spot in All of TV Monday Night
Discovery spins the numbers for Monday, August 25.

[08/26/14 - 11:24 AM]
Disney Channel Sweeps Total Day in Total Viewers and Major Youth Demos
Disney Channel spins the numbers for the week of August 18-24.

[08/26/14 - 10:54 AM]
NBC's "Emmy" Telecast Delivers the Event's Second-Biggest Overall Audience In Eight Years
NBC further spins the numbers for Monday, August 25.

[08/26/14 - 08:37 AM]
Monday's Broadcast Ratings: Emmys Put NBC on Top
Early results see nearly 14 million viewers tune into the 66th annual event.

[08/26/14 - 08:35 AM]
"Bachelor in Paradise" Holds Steady Week to Week Opposite "Emmys" on NBC, While Posting Gains in Women 18-34
ABC spins the numbers for Monday, August 25.

[08/26/14 - 07:49 AM]
"The 66th Primetime Emmy(R) Awards" Posts NBC's Highest-Rated Monday in Metered-Market Households, Excluding Olympics, In Seven Years
NBC spins the numbers for Monday, August 25.

[08/25/14 - 12:30 PM]
New Era of "Doctor Who" Begins with Highest Rated Season Premiere Ever on BBC America
BBC America spins the numbers for Saturday, August 23.

[08/25/14 - 09:42 AM]
Last Night's "Big Brother" Is the Biggest Brother of the Summer
CBS spins the numbers for Sunday, August 24.

[08/25/14 - 09:02 AM]
Sunday's Broadcast Ratings: NFL Preseason Keeps NBC on Top
"Big Brother 16" on CBS however is the night's biggest draw among adults 18-49.

[08/25/14 - 08:34 AM]
NBC Sports Coverage of Last Night's Cincinnati Bengals-Arizona Cardinals Preseason Game Finishes the Night #1 in the 56 Local Markets
NBC spins the numbers for Sunday, August 24.

[08/25/14 - 08:25 AM]
ABC's "Rising Star" Finale is Up for the 2nd Straight Week in Adults 18-49
ABC spins the numbers for Sunday, August 24.